CRADLES TO CRAYONS INC

EIN: 043584367 501(c)(3) Human Services

NEWTON, MA

Total Revenue
$48,850,142
Total Expenses
$50,463,522
Total Assets
$33,139,298
Net Assets
$25,033,309
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2002
Legal Domicile
MA
Principal Officer
CHRISTINE MORIN
Phone
6177794700
Tax Period
2024-04-01 to 2025-03-31

CRADLES TO CRAYONS INC, founded in 2002, is a mid-sized nonprofit in the Human Services sector that reported $48.9M in total revenue in fiscal year 2024. Revenue grew 15% year-over-year, indicating healthy expansion.

Mission

CRADLES TO CRAYONS PROVIDES CHILDREN FROM BIRTH THROUGH AGE 12, LIVING IN HOMELESS OR LOW-INCOME SITUATIONS, WITH THE ESSENTIAL ITEMS THEY NEED TO THRIVE AT HOME, AT SCHOOL AND AT PLAY. WE SUPPLY THESE ITEMS FREE OF CHARGE BY ENGAGING AND CONNECTING COMMUNITIES.

Program Service Accomplishments

Program 1
Expenses: $45,070,799

THE ORGANIZATION EXECUTES ITS MISSION BY MOBILIZING WIDESPREAD COMMUNITY AND CIVIC PARTICIPATION. AT THE COMMUNITY LEVEL, THE ORGANIZATION PARTNERS WITH SCHOOLS, CORPORATIONS, FAITH-BASED...

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THE ORGANIZATION EXECUTES ITS MISSION BY MOBILIZING WIDESPREAD COMMUNITY AND CIVIC PARTICIPATION. AT THE COMMUNITY LEVEL, THE ORGANIZATION PARTNERS WITH SCHOOLS, CORPORATIONS, FAITH-BASED ORGANIZATIONS, AND OTHER COMMUNITY GROUPS TO CONDUCT DRIVES FOR CHILDREN'S GOODS AND TO OBTAIN VOLUNTEERS IN ITS WAREHOUSE. IN ADDITION, THE ORGANIZATION PARTNERS WITH A NETWORK OF DIVERSE SOCIAL SERVICE AGENCIES THAT ORDER AND DISTRIBUTE THE ORGANIZATION'S PACKAGES TO INDIVIDUAL CHILDREN RECEIVING SERVICES FROM THOSE AGENCIES. BY INVOLVING INDIVIDUALS AND LOCAL PRIVATE, NOT-FOR-PROFIT, AND PUBLIC-SECTOR ORGANIZATIONS IN ITS MISSION, THE ORGANIZATION IS ABLE TO ADDRESS THE IMMEDIATE NEEDS OF UNDERPRIVILEGED CHILDREN, BUILD LONG-TERM COMMUNITY OWNERSHIP OF THE ORGANIZATION'S MISSION, AND RAISE AWARENESS ABOUT THE CRITICAL ISSUES OF POVERTY, HOMELESSNESS AND CLOTHING INSECURITY. FOR THE YEAR ENDED MARCH 31, 2024, THE ORGANIZATION PROCURED AND DISTRIBUTED 77,586 HYGIENE KITS, 8,826,850 DIAPERS AND 98,984 WINTER COATS, AND CLOTHING TO PROVIDE A WEEK'S WORTH OF OUTFITS TO 100,906 KIDS, AMONG OTHER ESSENTIAL NEEDS TO CHILDREN LIVING IN LOW-INCOME OR HOMELESS SITUATIONS IN MASSACHUSETTS, PENNSYLVANIA AND ILLINOIS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $47,701,984
Program Service Revenue $0
Investment Income $1,148,158
Other Revenue $0
TOTAL REVENUE $48,850,142

Expense Breakdown

Grants Paid $0
Salaries & Benefits $10,811,881
Fundraising Expenses $3,336,883
Program Expenses $45,070,799
Other Expenses $39,651,641
TOTAL EXPENSES $50,463,522

Year-over-Year Comparison

2024 2023 Change
Revenue $48,850,142 $42,468,359 +0.2%
Expenses $50,463,522 $43,459,896 +0.2%
Net Income $-1,613,380 $-991,537 +0.6%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

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Liquidity & Cash Position

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Governance

Voting Members
12
Independent Members
11
Employees
127
Volunteers
54143

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
6
$972,823
Total Directors
13
$334,776
Key Employees
0
$0
Highest Compensated
5
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
LYNN MARGHERIO CEO (UNTIL 2/2025) 40.00
Officer Director
$325,352 $9,424 $334,776
DEAN ATHANASIA BOARD CHAIR 1.00
Officer Director
$0 $0 $0
JAY BHATT BOARD MEMBER 1.00
Director
$0 $0 $0
DARREN BURTON BOARD MEMBER 1.00
Director
$0 $0 $0
TODD COOK BOARD MEMBER 1.00
Director
$0 $0 $0
JULIE DAUM BOARD MEMBER 1.00
Director
$0 $0 $0
GERARD DU TOIT BOARD MEMBER 1.00
Director
$0 $0 $0
MIKE EWALD BOARD MEMBER 1.00
Director
$0 $0 $0
JEFF ALPAUGH BOARD MEMBER 1.00
Director
$0 $0 $0
NANCY CARPENTER BOARD MEMBER 1.00
Director
$0 $0 $0
JUNE YANG BOARD MEMBER 1.00
Director
$0 $0 $0
MELISSA YORK BOARD MEMBER 1.00
Director
$0 $0 $0
CHRISTINE MORIN CEO (AS OF 2/2025) 40.00
Officer Director
$0 $0 $0
KAREN GALLAHUE CFO 40.00
Officer
$227,908 $29,190 $257,098
KAREN GRANT VP OF GIVING FACTORY DIRECT, SECRETARY (UNTIL 10/ 40.00
Officer
$219,811 $24,222 $244,033
JESSIE JACKSON VP OF HR, SECRETARY (AS OF 10/2024) 40.00
Officer
$135,341 $1,575 $136,916
CONNIE OLSON VP OF OPERATIONS 40.00
Highest
$231,773 $13,691 $245,464
DAWN MELCHIORRE ED OF CHICAGO 40.00
Highest
$197,960 $11,617 $209,577
CATHERINE MCCLUSKEY SR. DIR. OF PHILANTHROPY 40.00
Highest
$180,534 $27,453 $207,987
MICHAL SMITH ED OF PHILADELPHIA 40.00
Highest
$195,747 $14,003 $209,750
ARNAB CHAUDHURI DIGITAL PRODUCT DIRECTOR 40.00
Highest
$159,321 $27,259 $186,580
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $48,850,142 $50,463,522 $33,139,298 $-1,613,380
2024 $42,468,359 $43,459,896 $35,545,272 $-991,537
2023 $40,059,134 $38,652,085 $36,344,012 $1,407,049
2022 $35,925,476 $31,639,103 $31,992,503 $4,286,373
2021 $20,309,678 $19,645,271 $27,150,669 $664,407
2020 $26,967,596 $22,522,459 $25,900,834 $4,445,137
2019 $26,331,969 $19,025,790 $22,218,962 $7,306,179
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