THE ONE CLUB FOR CREATIVITY INC

EIN: 132643358 501(c)(3) Arts, Culture & Humanities

NEW YORK, NY

Total Revenue
$13,115,365
Total Expenses
$12,678,076
Total Assets
$35,782,381
Net Assets
$31,694,137
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
1975
Legal Domicile
NY
Principal Officer
KEVIN SWANEPOEL
Phone
2129791900
Tax Period
2024-08-01 to 2025-07-31

THE ONE CLUB FOR CREATIVITY INC, founded in 1975, is a mid-sized nonprofit in the Arts, Culture & Humanities sector that reported $13.1M in total revenue in fiscal year 2024. Expenses of $12.7M left a modest 3% surplus.

Mission

LEGACY TO INSPIRE FUTURE GENERATIONS. THE ONE CLUB IS THE "KEEPER OF THE FLAME" FOR ADVERTISING CREATIVES. THE ONE SHOW REMAINS THE PINNACLE OF ACHIEVEMENT BY PROVIDING A SHOWCASE OF THE WORLD'S BEST WORK, AND BY INVITING COLLABORATION AMONG INDIVIDUALS THAT ARE ACTIVELY DEVELOPING OUTSTANDING WORK. FURTHER, THE ONE CLUB EXISTS TO EDUCATE AND INSPIRE STUDENTS OF THE BUSINESS, AND TO BENEFIT THE NEXT GENERATION OF CREATIVES THROUGH SCHOLARSHIPS, PORTFOLIO REVIEWS AND ANNUAL STUDENT EXHIBITIONS AND COMPETITIONS. AND FINALLY, THE ONE CLUB EXISTS TO INSPIRE CLIENTS TO SEEK THE REWARDS THAT COME WITH CALCULATED RISKS AND NEW IDEAS. AS LONG AS GREAT IDEAS ARE ALLOWED TO TAKE FORM, THE ONE CLUB WILL CONTINUE.

Program Service Accomplishments

Program 1
Expenses: $10,766,896 Revenue: $9,470,300

THE ONE SHOW, ART DIRECTORS CLUB AWARDS AND TYPE DIRECTORS CLUB (ADVERTISING & DESIGN AWARDS)

Program 2
Expenses: $311,382 Revenue: $807,358

SECONDARY EVENTS HELD TO SUPPORT THE MISSION STATEMENT OF THE ORGANIZATION SUCH AS PORTFOLIO REVIEWS, CONFERENCES, WORKSHOPS AND PANEL SESSIONS

Program 3
Expenses: $308,242 Revenue: $376,588

ADVERTISING AND DESIGN COMPETITION AND CONFERENCES HOSTED IN THE APAC REGION

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $1,410,918
Program Service Revenue $10,174,314
Investment Income $1,049,287
Other Revenue $480,846
TOTAL REVENUE $13,115,365

Expense Breakdown

Grants Paid $25,300
Salaries & Benefits $5,615,463
Fundraising Expenses $0
Program Expenses $11,386,520
Other Expenses $7,037,313
TOTAL EXPENSES $12,678,076

Year-over-Year Comparison

2024 2023 Change
Revenue $13,115,365 $12,592,331 +0.0%
Expenses $12,678,076 $11,396,073 +0.1%
Net Income $437,289 $1,196,258 -0.6%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Liquidity & Cash Position

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Governance

Voting Members
27
Independent Members
27
Employees
48
Volunteers
27

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$837,961
Total Directors
27
$0
Key Employees
2
$491,243
Highest Compensated
5
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
PUM LEFEBURE CHAIRPERSON 3.00
Officer Director
$0 $0 $0
TIFFANY ROLFE VICE CHAIRPERSON 3.00
Officer Director
$0 $0 $0
JAIME ROBINSON SECRETARY 3.00
Officer Director
$0 $0 $0
FERNANDO MACHADO TREASURER 3.00
Officer Director
$0 $0 $0
CHRIS BERESFORD-HILL DIRECTOR 1.00
Director
$0 $0 $0
KALEETA MCDADE DIRECTOR 1.00
Director
$0 $0 $0
GREG HAHN DIRECTOR 1.00
Director
$0 $0 $0
AARON STARKMAN DIRECTOR 1.00
Director
$0 $0 $0
XANTHE WELLS DIRECTOR 1.00
Director
$0 $0 $0
ROSS CHOWLES DIRECTOR 1.00
Director
$0 $0 $0
BRIAN COLLINS DIRECTOR 1.00
Director
$0 $0 $0
SOFIA HERNANDEZ DIRECTOR 1.00
Director
$0 $0 $0
NICK LAW DIRECTOR 1.00
Director
$0 $0 $0
PJ PEREIRA DIRECTOR 1.00
Director
$0 $0 $0
ANSELMO RAMOS DIRECTOR 1.00
Director
$0 $0 $0
ROB REILLY DIRECTOR 1.00
Director
$0 $0 $0
DANNY ROBINSON DIRECTOR 1.00
Director
$0 $0 $0
CHRIS SERGIO DIRECTOR 1.00
Director
$0 $0 $0
ROBERT WONG DIRECTOR 1.00
Director
$0 $0 $0
GAIL ANDERSON DIRECTOR 1.00
Director
$0 $0 $0
GLENN COLE DIRECTOR 1.00
Director
$0 $0 $0
SUSAN CREDLE DIRECTOR 1.00
Director
$0 $0 $0
JUDY JOHN DIRECTOR 1.00
Director
$0 $0 $0
MARGARET JOHNSON DIRECTOR 1.00
Director
$0 $0 $0
JOHN PETTY DIRECTOR 1.00
Director
$0 $0 $0
JIMMY SMITH DIRECTOR 1.00
Director
$0 $0 $0
LIZ TAYLOR DIRECTOR 1.00
Director
$0 $0 $0
KEVIN SWANEPOEL PRESIDENT 40.00
Officer
$751,191 $86,770 $837,961
YAHUSHI EGAMI CHIEF OPERATING OFFICER 40.00
Key Emp
$282,890 $22,631 $305,521
EMILY CROSSIN CHIEF GROWTH OFFICER 40.00
Key Emp
$171,965 $13,757 $185,722
CRYSTAL RAY DIRECTOR OF FINANCE 40.00
Highest
$150,202 $30,382 $180,584
ADRIENNE LUCAS PROGRAM DIRECTOR 40.00
Highest
$137,879 $25,148 $163,027
JERRY NEW PROGRAM DIRECTOR 40.00
Highest
$119,180 $23,996 $143,176
ADAM EISENHUT PROGRAM DIRECTOR 40.00
Highest
$106,215 $8,013 $114,228
ALISON BOURDON SYSTEMS DIRECTOR 40.00
Highest
$113,539 $20,836 $134,375
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $13,115,365 $12,678,076 $35,782,381 $437,289
2024 $12,592,331 $11,396,073 $33,160,533 $1,196,258
2023 $14,879,392 $10,488,445 $29,828,318 $4,390,947
2022 $11,502,723 $7,555,730 $28,957,283 $3,946,993
2021 $9,988,732 $6,098,504 $23,237,696 $3,890,228
2021 $9,433,713 $5,785,342 $24,775,738 $3,648,371
2021 $9,433,713 $5,785,342 $24,775,738 $3,648,371
2020 $10,312,799 $7,183,759 $21,082,215 $3,129,040
2020 $10,312,799 $7,183,759 $21,082,215 $3,129,040
2019 $10,229,352 $8,774,301 $17,370,873 $1,455,051
2019 $10,362,837 $9,107,293 $16,969,839 $1,255,544
2019 $10,362,837 $9,107,293 $16,969,839 $1,255,544
2018 $10,665,546 $8,665,951 $16,910,209 $1,999,595
2018 $10,588,072 $8,547,325 $17,004,505 $2,040,747
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