WHAT TO EXPECT PROJECT

EIN: 133969722 501(c)(3) Health Care

WASHINGTON, DC

Total Revenue
$377,786
Total Expenses
$403,290
Total Assets
$171,536
Net Assets
$123,469
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
1998
Legal Domicile
NY
Principal Officer
ERIK MURKOFF
Phone
8028026141
Tax Period
2023-01-01 to 2023-12-31

WHAT TO EXPECT PROJECT, founded in 1998, is a small nonprofit in the Health Care sector that reported $378K in total revenue in fiscal year 2023.

Mission

EDUCATING AND EMPOWERING MOMS IN NEED SO THAT THEY CAN EXPECT HEALTHIER PREGNANCIES.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $320,000
Program Service Revenue $57,712
Investment Income $74
Other Revenue $0
TOTAL REVENUE $377,786

Expense Breakdown

Grants Paid $0
Salaries & Benefits $341,225
Fundraising Expenses $0
Program Expenses $317,832
Other Expenses $62,065
TOTAL EXPENSES $403,290

Year-over-Year Comparison

2023 2022 Change
Revenue $377,786 $362,588 +0.0%
Expenses $403,290 $453,226 -0.1%
Net Income $-25,504 $-90,638 -0.7%
Key Indicators
✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
3
Independent Members
3
Employees
2
Volunteers
3

Governance Policies

✓ Conflict of Interest Policy
✓ Whistleblower Policy
✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School
✗ Operated a Hospital
✗ Provided First Class Travel
⚠ Reported Conflict of Interest
✗ Reported Asset Diversion
✗ Excess Benefit Transaction
✗ Made Political Expenditures
✗ Engaged in Lobbying
✗ Operated Donor Advised Fund
✗ Maintained Art Collections
✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
2
$175,000
Total Directors
3
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
HEIDI MURKOFF PRESIDENT 2.00
Officer Director
$0 $0 $0
ERIK MURKOFF DIRECTOR 2.00
Director
$0 $0 $0
CRAIG PASCAL DIRECTOR 2.00
Director
$0 $0 $0
ANNIE G TORO PRESIDENT & E.D 40.00
Officer
$175,000 $0 $175,000
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $377,786 $403,290 $171,536 $-25,504
2022 $362,588 $453,226 $181,495 $-90,638
2021 $540,508 $889,787 $284,342 $-349,279
2020 $390,585 $561,441 $676,077 $-170,856
2019 $510,505 $493,645 $788,031 $16,860
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