RochesterFinger Lakes Film & Video Office

EIN: 161408059 501(c)(3) Arts, Culture & Humanities

Rochester, NY

Total Revenue
$217,204
Total Expenses
$212,775
Total Assets
$53,025
Net Assets
$38,541
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Financial Vulnerability Assessment (Tuckman-Chang)

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Organization Details

Formation Year
1994
Legal Domicile
NY
Principal Officer
Donald Jeffries
Phone
5852798308
Tax Period
2025-01-01 to 2025-12-31

RochesterFinger Lakes Film & Video Office, founded in 1994, is a small nonprofit in the Arts, Culture & Humanities sector that reported $217K in total revenue in fiscal year 2025.

Mission

To augment the economy of Rochester, Monroe County, and the Finger Lakes Region by attracting film and video production that shoot on location. (Continued on Schedule O)The organizations' management and administration are provided by Greater Rochester Visitors Association, Inc. a related non-profit.

Program Service Accomplishments

Program 1
Expenses: $212,775

Direct sales, mail, and advertising are used to promote and publicize the extensive film and video production community, competitive pricing, and scenic beauty found in the Rochester, Monroe County...

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Direct sales, mail, and advertising are used to promote and publicize the extensive film and video production community, competitive pricing, and scenic beauty found in the Rochester, Monroe County, and Finger Lakes Regions to film and video producers. Film and video producers are offered location scouting crew, location coordination, and assistance in obtaining permits.(Continued on Schedule O)Direct Sales:In-person and virtual attendance at motion picture industry events.In 2025 The Film Office established the FLX Lounge at Sundance Film Festival. 7 days including in person virtual FAM tours.Anomaly Film Festival - attended and connected with content creators for 3 days.Virtual attendance - Slamdance FF, Panic Fest 7 days, Chattanooga Film Festival 7 days, Popcorn Frights 7 days - follow up with content creators with virtual FAM tours.Research - Identify and pursue leads through trade publications to connect with content creators.Total Direct Sales connections 120+ Promotions:Hosted 8 in person FAM tours, with various producers, directors, production designers and locations professionals - provided welcome bags with Film Office promotional items.FLX Film Festival - This event is organized and curated by Film Office staff in cooperation with Geneva Business Improvement District. The Film Office also provided welcome bags with Film Office promotional Items and conducted FAM tours.Strengthen Regional Infrastructure:Partnering with regional guilds and organizations to strengthen infrastructure.Initiate MBE/WBE enrollment and Sustainable Production PracticesAdvertising:Website, Social Media posts (ongoing year round), Mail Chimp Newsletter (6 newsletters/year)

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $217,204
Program Service Revenue $0
Investment Income $0
Other Revenue $0
TOTAL REVENUE $217,204

Expense Breakdown

Grants Paid $0
Salaries & Benefits $186,959
Fundraising Expenses $0
Program Expenses $212,775
Other Expenses $25,816
TOTAL EXPENSES $212,775

Year-over-Year Comparison

2025 2024 Change
Revenue $217,204 $207,828 +0.0%
Expenses $212,775 $208,803 +0.0%
Net Income $4,429 $-975 -5.5%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Governance

Voting Members
5
Independent Members
5
Employees
2
Volunteers
5

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
4
$94,938
Total Directors
6
$322,193
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
William Benet Chairman 1.00
Officer Director
$0 $0 $0
Pieter Smeenk Vice Chairman 1.00
Officer Director
$0 $0 $0
Malcolm Spaull Secretary 1.00
Officer Director
$0 $0 $0
Donald Jeffries President/CEO 1.00
Director
$0 $46,887 $322,193
Tracy Armstrong Board Member 1.00
Director
$0 $0 $0
Peter McCrossen Board Member 1.00
Director
$0 $0 $0
Nora Brown Executive Director 37.50
Officer
$88,919 $6,019 $94,938
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $217,204 $212,775 $53,025 $4,429
2024 No data No data No data No data
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