MARKET RESEARCH FOUNDATION

EIN: 204155641 501(c)(3)

FAIRFAX, VA

Total Revenue
$427,925
Total Expenses
$474,196
Total Assets
$11,880
Net Assets
$11,290
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2006
Legal Domicile
VA
Principal Officer
WILLIAM WILSON
Phone
7032508764
Tax Period
2022-01-01 to 2022-12-31

MARKET RESEARCH FOUNDATION, founded in 2006, is a small nonprofit that reported $428K in total revenue in fiscal year 2022. Revenue fell 31% from the prior year — a significant decline worth monitoring. Expenses of $474K exceeded revenue, resulting in a 11% operating deficit.

Mission

TO COMBINE BIG DATA AND PREDICTIVE ANALYTICS WITH GRASSROOTS CONTACT METHODS TO PROVIDE CITIZENS WITH HIGHLY TARGETED, RELEVANT INFORMATION TO MAKE INFORMED CIVIC DECISIONS.

Program Service Accomplishments

Program 1
Expenses: $417,196 Revenue: $51,000

TO ENGAGE IN ANALYTICS RESEARCH IN SEVERAL DISCIPLINES.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $376,925
Program Service Revenue $51,000
Investment Income $0
Other Revenue $0
TOTAL REVENUE $427,925

Expense Breakdown

Grants Paid $17,008
Salaries & Benefits $222,186
Fundraising Expenses $11,912
Program Expenses $417,196
Other Expenses $235,002
TOTAL EXPENSES $474,196

Year-over-Year Comparison

2022 2021 Change
Revenue $427,925 $622,000 -0.3%
Expenses $474,196 $642,182 -0.3%
Net Income $-46,271 $-20,182 +1.3%
Key Indicators
✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
5
Independent Members
5
Employees
1
Volunteers
N/A

Governance Policies

✓ Conflict of Interest Policy
✓ Whistleblower Policy
✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School
✗ Operated a Hospital
✗ Provided First Class Travel
✗ Reported Conflict of Interest
✗ Reported Asset Diversion
✗ Excess Benefit Transaction
✗ Made Political Expenditures
✗ Engaged in Lobbying
✗ Operated Donor Advised Fund
✗ Maintained Art Collections
✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
2
$210,000
Total Directors
5
$210,000
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
WILLIAM WILSON CHAIRMAN 40.00
Officer Director
$210,000 $0 $210,000
WILLIAM HILLMAN SECRETARY/TREASURER 5.00
Officer Director
$0 $0 $0
PETER CONLIN DIRECTOR 10.00
Director
$0 $0 $0
ANNETTE GLENN DIRECTOR 5.00
Director
$0 $0 $0
GREG SCHMIDT DIRECTOR 5.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2022 $427,925 $474,196 $11,880 $-46,271
2021 $622,000 $642,182 $57,632 $-20,182
2020 $624,472 $576,105 $74,100 $48,367
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