PARKS ALLIANCE OF LOUISVILLE INC

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2005

Legal Domicile

Principal Officer

BROOKE PARDUE

Phone

5023149690

Tax Period

2024-01-01 to 2024-12-31

PARKS ALLIANCE OF LOUISVILLE INC, founded in 2005, is a community nonprofit in the Environment sector that reported $3.8M in total revenue in fiscal year 2024. Revenue fell 30% from the prior year — a significant decline worth monitoring. The organization ran a surplus of $742K, a strong 19% operating margin.

Mission

DRIVE EQUITABLE INVESTMENT IN OUR PUBLIC PARKS TO IMPROVE THE HEALTH AND WELLBEING OF THE ENTIRE COMMUNITY.

Program Service Accomplishments

Program 1

Expenses: $998,338 Revenue: $1,075

ALBERTA O. JONES PARK - A VIBRANT PUBLIC PARK NAMED AFTER THE PIONEERING ATTORNEY AND CIVIL RIGHTS CHAMPION ALBERTA ODELL JONES WHOSE FIRST LAW OFFICE WAS LOCATED JUST BLOCKS FROM THE PARK SITE. THE FIRST PHASE OF THE PARK - ON FIVE OF THE SITE'S ROUGHLY 20 ACRES - CELEBRATED ITS FIRST FULL YEAR OF OPERATION IN 2024, WHEN WE PARTNERED WITH MORE THAN 50 OTHER NONPROFITS TO PROVIDE EVENTS, SERVICES, AND PROGRAMMING REQUESTED BY THE COMMUNITY. PHASE 1 OF THE PARK BOASTS:* CUSTOM MUSIC-INSPIRED NATURE PLAYGROUND DESIGNED BY EARTHSCAPE.* PERFORMANCE PAVILION FEATURING A GIANT PHOTOMOSAIC HONORING ALBERTA O. JONES.* WALKING PATHS AND FITNESS STATIONS.* MULTI-PURPOSE GREAT LAWN FOR SPORTS, EVENTS, MARKETS, AND MORE.* PICNIC PAVILION WITH GRILLS FOR GROUP GATHERINGS AND COOKOUTS.* OUTDOOR CLASSROOM FOR PEOPLE OF ALL AGES TO LEARN AND ENGAGE WITH NATURE.* FREE 5G WI-FI.

Program 2

Expenses: $1,543,456 Revenue: $2,046,891

EVENTS - THE JACK O'LANTERN SPECTACULAR BEGAN IN LOUISVILLE IN 2013 AND IS HELD ANNUALLY IN IROQUOIS PARK WITH MORE THAN 5,000 ARTISTICALLY CARVED PUMPKINS ILLUMINATED AT NIGHT AS AN ORGANIC ART...

EVENTS - THE JACK O'LANTERN SPECTACULAR BEGAN IN LOUISVILLE IN 2013 AND IS HELD ANNUALLY IN IROQUOIS PARK WITH MORE THAN 5,000 ARTISTICALLY CARVED PUMPKINS ILLUMINATED AT NIGHT AS AN ORGANIC ART SHOW". THIS REGIONAL EVENT WELCOMES MORE THAN 110,000 GUESTS ANNUALLY, AND ACCOUNTS FOR APPROXIMATELY $2.8M IN ECONOMIC IMPACT FOR THE CITY.

Program 3

Expenses: $94,962

BALLARD PARK - COMMUNITY OUTREACH ON THIS REIMAGINED PARK ENDED AND THE FINAL DESIGN IS UNDER DEVELOPMENT, REFLECTING THE NEEDS AND WANTS OF THE SMOKETOWN COMMUNITY.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $1,678,351

Program Service Revenue $2,046,891

Investment Income $108,558

Other Revenue $4,323

TOTAL REVENUE $3,838,123

Expense Breakdown

Grants Paid $766,683

Salaries & Benefits $600,826

Fundraising Expenses $167,013

Program Expenses $2,713,696

Other Expenses $1,728,164

TOTAL EXPENSES $3,095,673

Year-over-Year Comparison

	2024	2023	Change
Revenue	$3,838,123	$5,500,257	-0.3%
Expenses	$3,095,673	$6,019,118	-0.5%
Net Income	$742,450	$-518,861	-2.4%

Key Indicators

✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$135,764

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
MEGAN CAMPBELL	DIRECTOR	1.00	Director	$0	$0	$0
KATRINA HARMON	DIRECTOR	1.00	Director	$0	$0	$0
REBECCA BRADY	SECRETARY	1.00	Officer Director	$0	$0	$0
SWANNIE JETT	DIRECTOR	1.00	Director	$0	$0	$0
AMEERAH PALACIOS	DIRECTOR	1.00	Director	$0	$0	$0
ASHLEY DUNCAN	DIRECTOR	1.00	Director	$0	$0	$0
MICHAEL BOWMAN	DIRECTOR	1.00	Director	$0	$0	$0
JUAN DAVIS	DIRECTOR	1.00	Director	$0	$0	$0
TAMRA HAMADE	TREASURER	1.00	Officer Director	$0	$0	$0
DREEMA JACKSON	DIRECTOR	1.00	Director	$0	$0	$0
MAX BRIDGES	DIRECTOR	1.00	Director	$0	$0	$0
SANDRA DODGE	CHAIR	1.00	Officer Director	$0	$0	$0
DOMINIC MANECKE	DIRECTOR	1.00	Director	$0	$0	$0
ALONZO RAMONT	DIRECTOR	1.00	Director	$0	$0	$0
JASMINE WEATHERBY	VICE-CHAIR	1.00	Officer Director	$0	$0	$0
BROOKE PARDUE	PRESIDENT/CEO	40.00	Officer	$129,293	$6,471	$135,764

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$3,838,123	$3,095,673	$4,273,893	$742,450
2023	$5,500,257	$6,019,118	$3,425,727	$-518,861
2022	$3,490,062	$3,123,236	$4,061,923	$366,826
2021	$4,767,335	$1,997,342	$3,804,917	$2,769,993
2020	$269,799	$380,696	$921,863	$-110,897