VISALIA CONVENTION & VISITORS BURE… - Form 990 Financial Data

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2006

Legal Domicile

Principal Officer

STEVE NELSEN

Phone

5593340141

Tax Period

2024-01-01 to 2024-12-31

VISALIA CONVENTION & VISITORS BUREAU, founded in 2006, is a community nonprofit in the Community Improvement sector that reported $1.1M in total revenue in fiscal year 2024. Revenue surged 134% from the prior year, signaling strong growth momentum.

Mission

TO SERVE AS THE MARKETING AND PROMOTIONAL AGENCY RESPONSIBLE FOR CONVENTION AND TOURISM BUSINESS IN THE CITY OF VISALIA.

Program Service Accomplishments

Program 1

Expenses: $720,278 Revenue: $20,008

PROMOTION OF VISALIA AS AN OPTIMUM LOCATION FOR MULTIPLE DAY CONVENTIONS

Program 2

Expenses: $16,389

PROMOTIONAL COORDINATION AND COMMUNITY CONNECTION SERVICES TO CONFERENCES AND EVENTS HELD IN VISALIA

Program 3

Expenses: $390,151

PROMOTION OF VISALIA AS A MULTI-DAY TOURISM DESTINATION TO IN-STATE AND OUT-OF-STATE TRAVELERS, INCLUDING THE FORMATION OF A TOURISM MARKETING DISTRICT.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $1,113,053

Program Service Revenue $20,000

Investment Income $8

Other Revenue $549

TOTAL REVENUE $1,133,610

Expense Breakdown

Grants Paid $0

Salaries & Benefits $303,039

Fundraising Expenses $0

Program Expenses $1,155,652

Other Expenses $883,939

TOTAL EXPENSES $1,186,978

Year-over-Year Comparison

	2024	2023	Change
Revenue	$1,133,610	$485,220	+1.3%
Expenses	$1,186,978	$439,788	+1.7%
Net Income	$-53,368	$45,432	-2.2%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
STEVE NELSEN	CHAIR	5.00	Officer Director	$0	$0	$0
KATY YOUNG	VICE CHAIR	5.00	Officer Director	$0	$0	$0
JOHN ONETO	TREASURER	5.00	Officer Director	$0	$0	$0
ANIL CHAGAN	SECRETARY	5.00	Officer Director	$0	$0	$0
DENISE TAYLOR-CONNOR	DIRECTOR	5.00	Director	$0	$0	$0
BRETT TAYLOR	DIRECTOR	5.00	Director	$0	$0	$0
SINTIA KAWASKI-YEE	DIRECTOR	5.00	Director	$0	$0	$0
ADRIAN REYNOSA	DIRECTOR	5.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	No data	No data	No data	No data
2024	$1,133,610	$1,186,978	$313,493	$-53,368
2023	$485,220	$439,788	$355,660	$45,432
2022	$456,814	$423,236	$293,799	$33,578
2021	$508,998	$423,727	$261,354	$85,271
2020	$432,795	$363,482	$177,685	$69,313
2019	$402,428	$464,496	$108,904	$-62,068

VISALIA CONVENTION & VISITORS BUREAU