PLAYING FOR CHANGE FOUNDATION

EIN: 208568061 501(c)(3) International Affairs

SANTA MONICA, CA

Total Revenue
$3,986,553
Total Expenses
$3,043,199
Total Assets
$1,270,606
Net Assets
$569,993
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2007
Legal Domicile
CA
Principal Officer
WHITNEY KROENKE SILVERSTE
Phone
3105582900
Tax Period
2023-01-01 to 2023-12-31

PLAYING FOR CHANGE FOUNDATION, founded in 2007, is a community nonprofit in the International Affairs sector that reported $4.0M in total revenue in fiscal year 2023. Revenue surged 191% from the prior year, signaling strong growth momentum. The organization ran a surplus of $943K, a strong 24% operating margin.

Mission

PROVIDING RESOURCES TO MUSICIANS AND THEIR COMMUNITIES AROUND THE WORLD.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $4,228,623
Program Service Revenue $0
Investment Income $-155
Other Revenue $-241,915
TOTAL REVENUE $3,986,553

Expense Breakdown

Grants Paid $0
Salaries & Benefits $525,081
Fundraising Expenses $1,135,116
Program Expenses $1,722,858
Other Expenses $2,518,118
TOTAL EXPENSES $3,043,199

Year-over-Year Comparison

2023 2022 Change
Revenue $3,986,553 $1,369,205 +1.9%
Expenses $3,043,199 $2,182,843 +0.4%
Net Income $943,354 $-813,638 -2.2%
Key Indicators
✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✓ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
15
Independent Members
15
Employees
5
Volunteers
14

Governance Policies

✓ Conflict of Interest Policy
✓ Whistleblower Policy
✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School
✗ Operated a Hospital
✗ Provided First Class Travel
✗ Reported Conflict of Interest
✗ Reported Asset Diversion
✗ Excess Benefit Transaction
✗ Made Political Expenditures
✗ Engaged in Lobbying
✗ Operated Donor Advised Fund
✗ Maintained Art Collections
✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$307,381
Total Directors
15
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
WHITNEY KROENKE PRESIDENT/CO-FOUNDER 2.00
Officer Director
$0 $0 $0
CAROLYN GLICK TREASURER 2.00
Officer Director
$0 $0 $0
KAREN KORPONAI SECRETARY 2.00
Officer Director
$0 $0 $0
ARCHIE DRURY MEMBER 2.00
Director
$0 $0 $0
ARTURO NUNEZ MEMBER 2.00
Director
$0 $0 $0
HANK DUDGEON MEMBER 2.00
Director
$0 $0 $0
LOUIS UPKINS MEMBER 2.00
Director
$0 $0 $0
BYRON WARD MEMBER 2.00
Director
$0 $0 $0
JAMAL MASHBURN MEMBER 2.00
Director
$0 $0 $0
SEAN WOLFINGTON MEMBER 2.00
Director
$0 $0 $0
JOSH TAEKMAN MEMBER 2.00
Director
$0 $0 $0
RONNIE MADRA MEMBER 2.00
Director
$0 $0 $0
PAMELA SILVA MEMBER 2.00
Director
$0 $0 $0
DAVID HRYCK MEMBER 2.00
Director
$0 $0 $0
HOWARD HOFFEN MEMBER 2.00
Director
$0 $0 $0
JAKE GROSHONG CHIEF EXECUTIVE OFFICER 40.00
Officer
$204,539 $21,180 $225,719
JESSICA REED CHIEF OPERATIONS OFFICER 40.00
Officer
$74,000 $7,662 $81,662
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $3,986,553 $3,043,199 $1,270,606 $943,354
2022 $1,369,205 $2,182,843 $211,337 $-813,638
2021 $1,870,331 $1,749,525 $1,030,554 $120,806
2020 $1,264,083 $1,236,338 $632,398 $27,745
2019 $959,885 $887,137 $272,951 $72,748
2018 $784,903 $716,715 $193,803 $68,188
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