EFFIE WORLDWIDE INC

EIN: 208875698 501(c)(3) Community Improvement

NEW YORK, NY

Total Revenue
$9,983,020
Total Expenses
$11,247,206
Total Assets
$4,495,783
Net Assets
$2,170,966
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2008
Legal Domicile
NY
Principal Officer
TRACI ALFORD
Phone
2129139772
Tax Period
2023-01-01 to 2023-12-31

EFFIE WORLDWIDE INC, founded in 2008, is a community nonprofit in the Community Improvement sector that reported $10.0M in total revenue in fiscal year 2023. Expenses of $11.2M exceeded revenue, resulting in a 13% operating deficit.

Mission

EFFIE WORLDWIDE CHAMPIONS AND IMPROVES THE PRACTICE AND THE PRACTITIONERS OF MARKETING EFFECTIVENESS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $390,000
Program Service Revenue $9,423,537
Investment Income $23,030
Other Revenue $146,453
TOTAL REVENUE $9,983,020

Expense Breakdown

Grants Paid $0
Salaries & Benefits $5,884,187
Fundraising Expenses $0
Program Expenses $9,888,324
Other Expenses $5,363,019
TOTAL EXPENSES $11,247,206

Year-over-Year Comparison

2023 2022 Change
Revenue $9,983,020 $10,058,849 0.0%
Expenses $11,247,206 $9,164,646 +0.2%
Net Income $-1,264,186 $894,203 -2.4%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

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Financial Distress Indicator

Liquidity & Cash Position

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Governance

Voting Members
28
Independent Members
28
Employees
33
Volunteers
28

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
4
$463,538
Total Directors
29
$0
Key Employees
5
$1,247,832
Highest Compensated
4
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
TRACI ALFORD CHIEF EXECUT 40.00
Officer
$451,500 $12,038 $463,538
SARA PRESTON CHIEF REVENU 40.00
Key Emp
$307,067 $0 $307,067
MONICA HARE CHIEF INNOVA 40.00
Key Emp
$295,000 $8,592 $303,592
ALLISON KNAPP CHIEF OPERAT 40.00
Key Emp
$240,000 $2,500 $242,500
LUCA LORENZI CHIEF FINANC 40.00
Key Emp
$216,032 $8,641 $224,673
STEPHANIE NACHMAN SENIOR VICE 40.00
Key Emp
$170,000 $0 $170,000
LAUREN EBERHARDT VICE PRESIDE 40.00
Highest
$147,862 $0 $147,862
LYONISHA STEPHEN VICE PRESIDE 40.00
Highest
$120,000 $4,800 $124,800
ERICA STOPPENBACH VICE PRESIDE 40.00
Highest
$116,000 $4,640 $120,640
STEPHANIE PULNER VICE PRESIDE 40.00
Highest
$115,000 $4,025 $119,025
JAE GOODMAN CHAIRMAN 1.00
Officer Director
$0 $0 $0
KARINA WILSHER SECRETARY 1.00
Officer Director
$0 $0 $0
JACK BAMBERGER TREASURER 1.00
Officer Director
$0 $0 $0
MARCEL MARCONDES DIRECTOR 1.00
Director
$0 $0 $0
JOHN WILKINS UNTIL 0323 DIRECTOR 1.00
Director
$0 $0 $0
ANDREA BRIMMER DIRECTOR 1.00
Director
$0 $0 $0
CLAUDINE CHEEVER DIRECTOR 1.00
Director
$0 $0 $0
KHARTOON WEISS DIRECTOR 1.00
Director
$0 $0 $0
VINEET MEHRA DIRECTOR 1.00
Director
$0 $0 $0
SELMAN CAREAGA DIRECTOR 1.00
Director
$0 $0 $0
JUSTIN THOMAS-COPELAND DIRECTOR 1.00
Director
$0 $0 $0
MICHELLE KLEIN UNTIL 0323 DIRECTOR 1.00
Director
$0 $0 $0
MICHAEL HOUSTON DIRECTOR 1.00
Director
$0 $0 $0
SUZANNE POWERS DIRECTOR 1.00
Director
$0 $0 $0
MATHILDE DELHOUME-DEBREU DIRECTOR 1.00
Director
$0 $0 $0
KIM LARSON UNTIL 0323 DIRECTOR 1.00
Director
$0 $0 $0
DAVE HOHMAN DIRECTOR 1.00
Director
$0 $0 $0
ANN MUKHERJEE DIRECTOR 1.00
Director
$0 $0 $0
CARLA SERRANO DIRECTOR 1.00
Director
$0 $0 $0
MICKY ONRUVAL DIRECTOR 1.00
Director
$0 $0 $0
LUIS DI COMO DIRECTOR 1.00
Director
$0 $0 $0
FREDDIE COVINGTON DIRECTOR 1.00
Director
$0 $0 $0
BHARAT ANAND DIRECTOR 1.00
Director
$0 $0 $0
KATRIN ZIMMERMAN DIRECTOR 1.00
Director
$0 $0 $0
GREG WALSH DIRECTOR 1.00
Director
$0 $0 $0
JEAN LIN DIRECTOR 1.00
Director
$0 $0 $0
STEPHANIE REDISH HOFMAN DIRECTOR 1.00
Director
$0 $0 $0
ASMIRH DAVIS DIRECTOR 1.00
Director
$0 $0 $0
MARK SINNOCK SENIOR MANAG 1.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $9,983,127 $11,297,759 $4,585,744 $-1,314,632
2023 $9,983,020 $11,247,206 $4,495,783 $-1,264,186
2022 $10,058,849 $9,164,646 $5,824,603 $894,203
2021 $9,012,893 $7,860,128 $5,194,477 $1,152,765
2020 $3,888,624 $4,801,441 $3,577,745 $-912,817
2020 $3,784,086 $4,917,924 $3,461,262 $-1,133,838
2019 $5,222,505 $5,033,685 $4,563,436 $188,820
2018 $4,645,046 $4,494,817 $4,167,293 $150,229
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