GIRL SCOUTS HEART OF NEW JERSEY

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2008

Legal Domicile

Principal Officer

MICHAEL FORRESTALL

Phone

9089471734

Tax Period

2023-10-01 to 2024-09-30

GIRL SCOUTS HEART OF NEW JERSEY, founded in 2008, is a community nonprofit in the Youth Development sector that reported $6.8M in total revenue in fiscal year 2023. Revenue grew 10% year-over-year, indicating healthy expansion. Expenses of $7.7M exceeded revenue, resulting in a 13% operating deficit.

Mission

GIRL SCOUTING BUILDS GIRLS OF COURAGE, CONFIDENCE, AND CHARACTER WHO MAKE THE WORLD A BETTER PLACE. GSHNJ PREPARES GIRLS FOR A LIFETIME OF LEADERSHIP THROUGH THE GIRL SCOUT LEADERSHIP EXPERIENCE AND ITS FOCUS ON FOUR KEY PILLARS: STEM, OUTDOORS, LIFE SKILLS, AND ENTREPRENEURSHIP.

Program Service Accomplishments

Program 1

Expenses: $653,779 Revenue: $4,533,887

PRODUCT PROGRAM - THROUGH PARTICIPATION IN THE PRODUCT PROGRAM, GIRLS LEARN TO THINK LIKE ENTREPRENEURS, GAINING THE CONFIDENCE AND KNOW-HOW TO DREAM BIG AND DO BIGGER. PROCEEDS FROM THE PRODUCT...

PRODUCT PROGRAM - THROUGH PARTICIPATION IN THE PRODUCT PROGRAM, GIRLS LEARN TO THINK LIKE ENTREPRENEURS, GAINING THE CONFIDENCE AND KNOW-HOW TO DREAM BIG AND DO BIGGER. PROCEEDS FROM THE PRODUCT PROGRAM REMAIN LOCAL, HELPING TO FUND TROOP ACTIVITIES THAT ALLOW GIRLS TO EXPLORE THE OTHER PILLARS OF THE GIRL SCOUT LEADERSHIP EXPERIENCE, AND SUPPORT COUNCIL OPERATIONS NECESSARY TO DELIVER PROGRAMING AND MAINTAIN COUNCIL INFRASTRUCTURE. DURING THE 2023-2024 YEAR, 2,826 GIRLS PARTICIPATED IN THE FALL PRODUCT PROGRAM, AND 9,638 GIRLS PARTICIPATED IN THE COOKIE PROGRAM.

Program 2

Expenses: $2,436,829 Revenue: $895,030

CAMP - GSHNJ OFFERS SUMMER CAMP THROUGH ITS TWO-DAY CAMPS (CAMP DEWITT IN HILLSBOROUGH, NJ AND THE OVAL IN MAPLEWOOD, NJ) AND ITS RESIDENCE CAMP (CAMP HOOVER IN MIDDLEVILLE, NJ). PARTICIPATING IN...

CAMP - GSHNJ OFFERS SUMMER CAMP THROUGH ITS TWO-DAY CAMPS (CAMP DEWITT IN HILLSBOROUGH, NJ AND THE OVAL IN MAPLEWOOD, NJ) AND ITS RESIDENCE CAMP (CAMP HOOVER IN MIDDLEVILLE, NJ). PARTICIPATING IN GIRL SCOUT CAMP IS A BELOVED TRADITION, AND A GREAT WAY FOR GIRLS TO EXPLORE LEADERSHIP, BUILD SKILLS, AND DEVELOP A DEEP APPRECIATION FOR NATURE. DURING THE 2023-2024 YEAR, GSHNJ DELIVERED 4,108 OUTDOOR EXPERIENCES, INCLUDING 1,330 SUMMER CAMP SESSIONS, TROOP CAMPING TRIPS, AND OTHER OUTDOOR-BASED PROGRAMS.

Program 3

Expenses: $3,723,604 Revenue: $506,804

GIRL SCOUT LEADERSHIP EXPERIENCE - INCLUDES PARTICIPATION IN INDIVIDUAL AND TROOP ACTIVITIES, ATTENDING COUNCIL DEVELOPED AND DELIVERED PROGRAMS, EARNING BADGES, ENGAGING IN COMMUNITY SERVICE...

GIRL SCOUT LEADERSHIP EXPERIENCE - INCLUDES PARTICIPATION IN INDIVIDUAL AND TROOP ACTIVITIES, ATTENDING COUNCIL DEVELOPED AND DELIVERED PROGRAMS, EARNING BADGES, ENGAGING IN COMMUNITY SERVICE, TRAVELLING, AND PURSUING HIGH AWARDS. THE GIRL SCOUT LEADERSHIP EXPERIENCE PREPARES GIRLS FOR A LIFETIME OF LEADERSHIP, SUCCESS, AND ADVENTURE IN A SAFE, NO-LIMITS PLACE DESIGNED FOR AND BY GIRLS. DURING THE 2023-2024 YEAR, GSHNJ DELIVERED THE GIRL SCOUT LEADERSHIP EXPERIENCE TO 12,596 GIRLS. THE COUNCIL DELIVERED 15,388 PROGRAM SESSIONS, INCLUDING STEM, ENTREPRENEURSHIP AND LIFE EXPERIENCES. ADDITIONALLY, 356 GIRLS EARNED HIGH AWARDS, INCLUDING: 35 GOLD AWARDS, 107 SILVER AWARDS, AND 214 BRONZE AWARDS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $586,971

Program Service Revenue $1,379,142

Investment Income $194,877

Other Revenue $4,660,653

TOTAL REVENUE $6,821,643

Expense Breakdown

Grants Paid $147,210

Salaries & Benefits $4,837,654

Fundraising Expenses $299,241

Program Expenses $6,814,212

Other Expenses $2,711,594

TOTAL EXPENSES $7,696,458

Year-over-Year Comparison

	2023	2022	Change
Revenue	$6,821,643	$6,189,293	+0.1%
Expenses	$7,696,458	$7,076,094	+0.1%
Net Income	$-874,815	$-886,801	0.0%

Key Indicators

✗ Grants to Organizations ✓ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

186

Volunteers

5649

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$437,357

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
LAUREEN DELANCE	CHAIR	4.00	Officer Director	$0	$0	$0
WENDY DEER ESQ	FIRST VICE CHAIR	4.00	Officer Director	$0	$0	$0
NAIMA RICKS PHD	CHAIR	2.00	Officer Director	$0	$0	$0
CHRISSY BUTEAS	CHAIR	2.00	Officer Director	$0	$0	$0
EMIL MENZIES	TREASURER	2.00	Officer Director	$0	$0	$0
ADEMUSOYO AWOSIKA-OLUMO	BOARD MEMBER	2.00	Director	$0	$0	$0
LINDA CARTER	BOARD MEMBER	2.00	Director	$0	$0	$0
NICOLE DUBOIS	SECRETARY	2.00	Officer Director	$0	$0	$0
MARY BETH DUNN	BOARD MEMBER	2.00	Director	$0	$0	$0
HEIDI HEMMER	BOARD MEMBER	2.00	Director	$0	$0	$0
AISHA LAWREY	BOARD MEMBER	2.00	Director	$0	$0	$0
RAY-ANDREW GIDDINGS PHD	BOARD MEMBER	2.00	Director	$0	$0	$0
CHARLES MIERSWA	TREASURER	2.00	Officer Director	$0	$0	$0
KHADIJA NIANG	BOARD MEMBER	2.00	Director	$0	$0	$0
JACLYN PENNELLA	BOARD MEMBER	2.00	Director	$0	$0	$0
ALANA VEGA	BOARD MEMBER	2.00	Director	$0	$0	$0
JESSICA VIOTTO	BOARD MEMBER	2.00	Director	$0	$0	$0
NICHELLE HOWE	BOARD MEMBER	2.00	Director	$0	$0	$0
TRASHAUN POWELL	BOARD MEMBER	2.00	Director	$0	$0	$0
SAMIRA SHARIF	BOARD MEMBER	2.00	Director	$0	$0	$0
T STRONG	BOARD MEMBER	2.00	Director	$0	$0	$0
DELIA WARE-TIBBS	BOARD MEMBER	2.00	Director	$0	$0	$0
NATASHA HEMMINGS	CHIEF EXECUTIVE OFFICER	40.00	Officer	$254,834	$10,612	$265,446
MICHAEL FORRESTALL	CHIEF FINANCIAL OFFICER	40.00	Officer	$162,036	$9,875	$171,911
CHRISTIANE GRATZEL	HUMAN RESOURCES DIRECTOR	40.00	Highest	$110,038	$12,079	$122,117
VICKI PAULSON	VP FD	40.00	Highest	$116,259	$1,235	$117,494

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$6,821,643	$7,696,458	$12,723,761	$-874,815
2023	$6,189,293	$7,076,094	$11,342,579	$-886,801
2022	$8,216,605	$5,803,834	$11,975,972	$2,412,771
2021	$5,048,820	$4,955,803	$10,666,843	$93,017
2020	$5,830,734	$6,005,237	$10,282,155	$-174,503
2019	$5,955,859	$7,092,665	$9,770,228	$-1,136,806
2018	$5,741,793	$6,507,813	$10,928,841	$-766,020