SUSQUEHANNA RIVER VALLEY VISITORS … - Form 990 Financial Data

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1986

Legal Domicile

Principal Officer

ANDREW J MILLER

Phone

5705247234

Tax Period

2022-07-01 to 2023-06-30

SUSQUEHANNA RIVER VALLEY VISITORS BUREAU, founded in 1986, is a community nonprofit that reported $1.7M in total revenue in fiscal year 2022. Revenue surged 52% from the prior year, signaling strong growth momentum. The organization ran a surplus of $321K, a strong 19% operating margin.

Mission

TO PROMOTE TOURISM AND VISITATION TO UNION, SNYDER AND NORTHUMBERLAND COUNTIES IN PENNSYLVANIA

Program Service Accomplishments

Program 1

THE BUREAU INCREASES TOURISM IN ITS SERVICE AREA BY PUBLISHING THE ATTRACTIVE SUSQUEHANNA RIVER VALLEY VISITORS GUIDE. OVER 100,000 COPIES OF THE VISITORS GUIDE ARE DISTRIBUTED ANNUALLY. THE BUREAU OPERATES ITS VISITORS CENTER IN LEWISBURG, PA TO ASSIST VISITORS TO THE AREA AND TO PROVIDE INFORMATION THAT HELP TOURISTS BETTER ENJOY THE OPPORTUNITIES THAT EXIST IN ITS SERVICE AREA. THE BUREAU ALSO ADVERTISES IN VARIOUS PERIODICALS AND ENGAGES IN TOURISM MARKETING AND PROMOTIONS THROUGH TRADITIONAL AND NON-TRADITIONAL MEDIA, AND AT TRAVEL SHOWS TO ENHANCE THE TOURISM IN ITS SERVICE AREA.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $1,603,980

Program Service Revenue $70,546

Investment Income $12,028

Other Revenue $0

TOTAL REVENUE $1,686,554

Expense Breakdown

Grants Paid $166,702

Salaries & Benefits $444,199

Fundraising Expenses $0

Other Expenses $754,412

TOTAL EXPENSES $1,365,313

Year-over-Year Comparison

	2022	2021	Change
Revenue	$1,686,554	$1,106,066	+0.5%
Expenses	$1,365,313	$1,036,224	+0.3%
Net Income	$321,241	$69,842	+3.6%

Key Indicators

✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$115,395

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
AMY SCORSONE	PRESIDENT	1.00	Officer Director	$0	$0	$0
KALIN PALMATIER	VICE PRESIDENT	1.00	Officer Director	$0	$0	$0
JENNIFER VARGO	TREASURER	1.00	Officer Director	$0	$0	$0
AMBER AMATO DE GUERRERO	DIRECTOR	1.00	Director	$0	$0	$0
MALCOM DERK	DIRECTOR	1.00	Director	$0	$0	$0
SHANA EBRIGHT	DIRECTOR	1.00	Director	$0	$0	$0
COREY ELLISON	DIRECTOR	1.00	Director	$0	$0	$0
LAUREN HOSTERMAN TERRY	DIRECTOR	1.00	Director	$0	$0	$0
LAUREN MUSCATO	DIRECTOR	1.00	Director	$0	$0	$0
DAVE PORZI	DIRECTOR	1.00	Director	$0	$0	$0
DONNA SCHUCK	DIRECTOR	1.00	Director	$0	$0	$0
VANESSA VENIOS	DIRECTOR	1.00	Director	$0	$0	$0
LAURA WASILESKI-GOOD	DIRECTOR	1.00	Director	$0	$0	$0
ANDREW J MILLER	EXECUTIVE DIR.	35.00	Officer	$101,430	$13,965	$115,395

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	$1,686,554	$1,365,313	$1,186,666	$321,241
2022	$1,106,066	$1,036,224	$865,931	$69,842
2021	$671,450	$819,886	$779,052	$-148,436
2020	$1,104,496	$1,031,111	$896,419	$73,385
2019	$950,836	$877,539	$820,337	$73,297

SUSQUEHANNA RIVER VALLEY VISITORS BUREAU