START SMALL THINK BIG INC

🔒

Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

Sign in with your work email to view Tuckman-Chang indicators

Financial Trends

Organization Details

Formation Year

2010

Legal Domicile

Principal Officer

SARA SCHLOSSBERG

Phone

6467234053

Tax Period

2024-01-01 to 2024-12-31

START SMALL THINK BIG INC, founded in 2010, is a community nonprofit in the Human Services sector that reported $3.6M in total revenue in fiscal year 2024. Expenses of $4.0M exceeded revenue, resulting in a 12% operating deficit.

Mission

Start Small advances economic equity by providing an ecosystem of curated resources and support for small businesses, particularly for those entrepreneurs who face systemic barriers that make business success harder to achieve.

Program Service Accomplishments

Program 1

Expenses: $1,389,006 Revenue: $0

Legal Program provided entrepreneurs with free legal services including choosing and forming an appropriate legal structure for the business or restructuring it to permit additional equity...

Legal Program provided entrepreneurs with free legal services including choosing and forming an appropriate legal structure for the business or restructuring it to permit additional equity participation, corporate governance/corporate housekeeping, contract review and drafting, commercial lease review and negotiation, employment advice, sales tax compliance, intellectual property, legal aspects of doing online business, support to access capital, and regulatory, licensing, and permitting needs.

Program 2

Expenses: $864,086 Revenue: $0

Client Relationship Management oversaw client eligibility and applications in addition to conducting business needs assessments (intakes) and directing clients to Start Small Think Big programs as...

Client Relationship Management oversaw client eligibility and applications in addition to conducting business needs assessments (intakes) and directing clients to Start Small Think Big programs as required. The CRM team also offered a series of networking events and workshops for small businesses.

Program 3

Expenses: $471,608 Revenue: $0

Marketing and Sales Program provided entrepreneurs with free marketing services including branding assessments and support with digital marketing strategies.

🔒

Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

Sign in to view Trantor Score and financial metrics

Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $3,501,636

Program Service Revenue $0

Investment Income $67,002

Other Revenue $2,599

TOTAL REVENUE $3,571,237

Expense Breakdown

Grants Paid $0

Salaries & Benefits $3,247,326

Fundraising Expenses $426,564

Program Expenses $3,184,411

Other Expenses $686,454

TOTAL EXPENSES $3,986,780

Year-over-Year Comparison

	2024	2023	Change
Revenue	$3,571,237	$3,609,944	0.0%
Expenses	$3,986,780	$5,196,568	-0.2%
Net Income	$-415,543	$-1,586,624	-0.7%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

🔒

Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

Sign in to view all financial metrics

Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

2482

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$682,933

Total Directors

$823,845

Key Employees

$15,830

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
Francesca Odell	Chair	1.00	Officer Director	$0	$0	$0
Navneet Kaur	Treasurer	1.00	Officer Director	$0	$0	$0
Mark Kesslen	Secretary	1.00	Officer Director	$0	$0	$0
Marci Brenholz	Director	1.00	Director	$0	$0	$0
Alison McKinnel King	Director	1.00	Director	$0	$0	$0
Steven Slutzky	Director	1.00	Director	$0	$0	$0
Carol Villegas	Director	1.00	Director	$0	$0	$0
Angela McCray	Director	1.00	Director	$0	$0	$0
Chinnu Joseph	Director	1.00	Director	$0	$0	$0
Kristen Scheyder	Director	1.00	Director	$0	$0	$0
Kristin Johnston	Director	1.00	Director	$0	$0	$0
Kevin Boon	Director	1.00	Director	$0	$0	$0
Erica Lock Munsky	Director	1.00	Director	$0	$0	$0
Michael Pastor	Director	1.00	Director	$0	$0	$0
Jason Ewart	Director	1.00	Director	$0	$0	$0
Joseph Kaufman	Director	1.00	Director	$0	$0	$0
Kenetia Lee	Director	1.00	Director	$0	$0	$0
Erik Knutzen	Director	1.00	Director	$0	$0	$0
Daniel Oquendo	Director	1.00	Director	$0	$0	$0
Tammeca Rochester	Director	1.00	Director	$0	$0	$0
Josephine Panzera	CFO/ Executive Director (Eff. Feb 2024)	40.00	Officer Director Highest	$216,132	$13,545	$229,677
Shiri Wolf	VP Programs	40.00	Officer Director	$132,674	$0	$132,674
Sara Schlossberg	Chief Programs Officer	40.00	Officer Director	$162,189	$13,000	$175,189
Niya Branham	Chief Operating Officer	40.00	Officer Director	$140,302	$5,091	$145,393
Ian Brown	Senior Director	40.00	Director	$125,082	$0	$125,082
Satjeet Kaur Nayar	Executive Director (from July 2023 to January 2024)	40.00	Director Key Emp	$15,705	$125	$15,830

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$3,571,237	$3,986,780	$3,931,535	$-415,543
2023	$3,609,944	$5,196,568	$4,359,081	$-1,586,624
2023	$3,609,944	$5,196,568	$4,359,081	$-1,586,624
2022	$5,165,176	$4,757,776	$6,022,344	$407,400
2021	$5,454,234	$3,165,195	$5,478,531	$2,289,039
2020	$3,996,728	$2,700,894	$3,404,388	$1,295,834
2019	$2,264,865	$1,230,853	$1,861,675	$1,034,012