COMMITTEE FOR DIGITAL ADVERTISING AND MARKETING ACCOUNTABILITY (EIN 273267081) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2009

Legal Domicile

Principal Officer

LUIGI MASTRIA

Phone

3477700322

Tax Period

2023-01-01 to 2023-12-31

COMMITTEE FOR DIGITAL ADVERTISING AND MARKETING ACCOUNTABILITY, founded in 2009, is a community nonprofit in the Community Improvement sector that reported $3.6M in total revenue in fiscal year 2023.

Mission

PROVIDE CONSUMERS TRANSPARENCY OVER POLITICAL ADVERTISING AND DIGITAL ADVERTISING & CONTROL OVER COLLECTION AND USE OF WEB VIEW AND OTHER SIMILAR DATA.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $0

Program Service Revenue $3,594,485

Investment Income $19,466

Other Revenue $0

TOTAL REVENUE $3,613,951

Expense Breakdown

Grants Paid $0

Salaries & Benefits $912,917

Fundraising Expenses $0

Other Expenses $2,707,174

TOTAL EXPENSES $3,620,091

Year-over-Year Comparison

	2023	2022	Change
Revenue	$3,613,951	$3,530,492	+0.0%
Expenses	$3,620,091	$3,677,345	0.0%
Net Income	$-6,140	$-146,853	-1.0%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$479,841

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
LEIGH FREUND	DIRECTOR	5.00	Director	$0	$0	$0
LARTEASE TIFFITH	DIRECTOR	5.00	Director	$0	$0	$0
CHRIS OSWALD	DIRECTOR	5.00	Director	$0	$0	$0
ALISON PEPPER	DIRECTOR	5.00	Director	$0	$0	$0
CLARK RECTOR	DIRECTOR	5.00	Director	$0	$0	$0
LUIGI MASTRIA	PRESIDENT, SECRETARY-TREASURER	50.00	Officer	$433,606	$46,235	$479,841
CHESTER DALZELL	SENIOR DIRECTOR, COMMUNICATIONS	40.00	Highest	$220,329	$15,652	$235,981

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	$3,613,951	$3,620,091	$2,706,233	$-6,140
2022	$3,530,492	$3,677,345	$2,917,982	$-146,853
2021	$3,729,430	$2,959,246	$2,955,807	$770,184
2020	$3,564,020	$2,683,271	$2,314,445	$880,749
2019	$3,871,288	$5,070,945	$1,880,259	$-1,199,657
2018	$4,252,737	$4,091,299	$2,450,737	$161,438

COMMITTEE FOR DIGITAL ADVERTISING AND MARKETING ACCOUNTABILITY