IDEOORG

EIN: 273755556 501(c)(3) Community Improvement

SAN FRANCISCO, CA

Total Revenue
$7,220,272
Total Expenses
$8,621,976
Total Assets
$3,708,162
Net Assets
$3,443,446
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2010
Legal Domicile
CA
Principal Officer
MICHELLE KREGER
Phone
5105606988
Tax Period
2024-01-01 to 2024-12-31

IDEOORG, founded in 2010, is a community nonprofit in the Community Improvement sector that reported $7.2M in total revenue in fiscal year 2024. Revenue decreased 14% compared to the prior year. Expenses of $8.6M exceeded revenue, resulting in a 19% operating deficit.

Mission

WE DESIGN PRODUCTS AND SERVICES ALONGSIDE ORGANIZATIONS THAT ARE COMMITTED TO CREATING A MORE JUST AND INCLUSIVE WORLD.

Program Service Accomplishments

Program 1
Expenses: $4,354,650 Revenue: $2,489,026

IN THE UNITED STATES IDEO.ORG DESIGNED AND DELIVERED FUTURE-FACING, SCALABLE SOLUTIONS THAT CONTRIBUTE TO COMMUNITY HEALTH, AS WELL AS ECONOMIC AND SOCIAL MOBILITY. WE DESIGNED A CHATBOT, POWERED BY...

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IN THE UNITED STATES IDEO.ORG DESIGNED AND DELIVERED FUTURE-FACING, SCALABLE SOLUTIONS THAT CONTRIBUTE TO COMMUNITY HEALTH, AS WELL AS ECONOMIC AND SOCIAL MOBILITY. WE DESIGNED A CHATBOT, POWERED BY ARTIFICIAL INTELLIGENCE, THAT WILL HELP DOMESTIC WORKERS ADVOCATE FOR FAIR WORKING CONDITIONS WITH THEIR EMPLOYERS. IN TEXAS, WE LED THE COLLABORATIVE DESIGN AND TEACHER-DRIVEN DELIVERY OF A 'SCHOOL CULTURE CHAMPIONS' PROGRAM, WHICH HAS LED TO A DRAMATIC REDUCTION IN RATES OF EXCLUSIONARY DISCIPLINE AND KEEPS MORE STUDENTS IN CLASSROOMS. IN COLLABORATION WITH A COHORT OF YOUTH CO-DESIGNERS, WE DESIGNED A REFRESHED BRAND FOR A PLATFORM FOR YOUTH ACTIVISM AND ORGANIZING. WE PRODUCED A PUBLIC REPORT ON REIMAGINING CHILDHOOD OBESITY CARE, WITH INSIGHTS AND OPPORTUNITIES FOR HEALTHCARE PROVIDERS, COMMUNITY-BASED ORGANIZATIONS, AND HEALTH COMPANIES TO BETTER SERVE FAMILIES. WE DELIVERED A COMPREHENSIVE MULTIMEDIA TRAINING PROGRAM FOR THE DELIVERY OF DIGNIFIED SERVICES TO RECIPIENTS OF WIC (WOMEN INFANTS AND CHILDREN) NUTRITIONAL BENEFITS. WE ALSO LAUNCHED A PUBLIC TOOLKIT, RE-GRANT, AND TECHNICAL ASSISTANCE PROGRAM FOR 501(C)(3)-COMPLIANT COMMUNICATIONS CAMPAIGNS IN SUPPORT OF PUBLIC INVESTMENT IN CHILDCARE, BASED UPON PRIOR CAMPAIGN DESIGN WORK WITH ADVOCACY COALITIONS IN MULTIPLE STATES. THE CHILDCARE COMMUNICATIONS RE-GRANT AND TECHNICAL ASSISTANCE PROGRAM RECEIVED APPLICATIONS FROM OVER 75 REGIONAL AND LOCAL GROUPS ACROSS THE UNITED STATES.

Program 2
Expenses: $1,477,965 Revenue: $845,321

IN 2024, OUR EAST AFRICAN PORTFOLIO COMPRISED OF PROJECTS AND PROGRAMS TO CREATE POSITIVE IMPACT FOR WOMEN, YOUNG PEOPLE AND RURAL COMMUNITIES, TAKING A HOLISTIC VIEW ACROSS THE VARIOUS AREAS OF...

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IN 2024, OUR EAST AFRICAN PORTFOLIO COMPRISED OF PROJECTS AND PROGRAMS TO CREATE POSITIVE IMPACT FOR WOMEN, YOUNG PEOPLE AND RURAL COMMUNITIES, TAKING A HOLISTIC VIEW ACROSS THE VARIOUS AREAS OF THEIR LIVES SUCH AS HEALTH, AGRICULTURE/FOOD AND FINANCIAL INCLUSION/MONEY.WITHIN THE HEALTH AREA, WE CONTINUE TO FOCUS ON DESIGNING SAFE SPACES FOR MSM, YOUNG GIRLS AND WOMEN, WITH PARTNERS SUCH AS PSH ZIMBABWE AND CIFF. WITHIN THE AGRICULTURE AREA, WE WORKED WITH ONE ACRE FUND TO DEVELOP GENDER-SENSITIVE TOOLS FOR THEIR STAFF AND CLIENTS THAT WOULD IMPROVE CAPACITY BUILDING AND INCOME GENERATION.WITH CITI FOUNDATION, WE MANAGED A GLOBAL LEARNING COMMUNITY OF 100+ GRANTEE ORGANIZATIONS WORKING AROUND FOOD SECURITY AND HOMELESSNESS.FURTHERMORE, WE WORKED WITH THE GATES FOUNDATION TO DELIVER A SERIES OF WORKSHOPS TO INFORM THEIR STRATEGIC PARTNERSHIP EXPERIENCE.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $3,777,246
Program Service Revenue $3,325,255
Investment Income $108,679
Other Revenue $9,092
TOTAL REVENUE $7,220,272

Expense Breakdown

Grants Paid $210,000
Salaries & Benefits $6,597,208
Fundraising Expenses $77,149
Program Expenses $5,832,615
Other Expenses $1,814,768
TOTAL EXPENSES $8,621,976

Year-over-Year Comparison

2024 2023 Change
Revenue $7,220,272 $8,365,944 -0.1%
Expenses $8,621,976 $13,623,760 -0.4%
Net Income $-1,401,704 $-5,257,816 -0.7%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Distress Indicator

Liquidity & Cash Position

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Governance

Voting Members
11
Independent Members
11
Employees
48
Volunteers
12

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$512,763
Total Directors
12
$0
Key Employees
2
$339,267
Highest Compensated
5
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
ENGIN AYAZ DIRECTOR 0.10
Director
$0 $0 $0
MELANIE BELL-MAYEDA DIRECTOR 0.10
Director
$0 $0 $0
TIM BROWN DIRECTOR 0.10
Director
$0 $0 $0
DAWN LAGUENS DIRECTOR 0.10
Director
$0 $0 $0
DANIEL MARTINEZ-VALLE DIRECTOR 0.10
Director
$0 $0 $0
MIKE PENG DIRECTOR 0.10
Director
$0 $0 $0
MARTY SCHNEIDER BOARD CHAIR 0.50
Officer Director
$0 $0 $0
PIERRE THIAM SECRETARY 0.50
Officer Director
$0 $0 $0
JOCELYN WYATT DIRECTOR 0.10
Director
$0 $0 $0
DEB WETHERBY DIRECTOR 0.10
Director
$0 $0 $0
JENNIFER RIEL DIRECTOR 0.10
Director
$0 $0 $0
JANIECE EVANS PAGE DIRECTOR (THRU 12/1/24) 0.10
Director
$0 $0 $0
MICHELLE KREGER CEO 40.00
Officer
$178,690 $29,833 $208,523
SHAUNA CAREY CEO (THRU 8/2/24) 40.00
Officer
$161,277 $12,346 $173,623
BEN CHASE COO (THRU 5/2/24) 40.00
Officer
$127,455 $3,162 $130,617
HAMILTON JUMA MANAGING DIRECTOR (6/28/24) 40.00
Key Emp
$166,814 $1,721 $168,535
MARY KATICA MANAGING DIRECTOR 40.00
Key Emp
$163,150 $7,582 $170,732
CHRISTINE LARKIN MANAGING DIRECTOR (THRU 7/5/24) 40.00
Highest
$141,098 $9,283 $150,381
ADEMIDE ADEFARASIN DESIGN DIRECTOR 40.00
Highest
$143,400 $15,518 $158,918
HAILEY BREWER SR. PARTNERSHIPS DIRECTOR 40.00
Highest
$147,131 $27,542 $174,673
YING-LUAN NIO SR. PARTNERSHIPS DIRECTOR 40.00
Highest
$135,332 $7,892 $143,224
CLAUDIA SOSA LAZO DESIGN DIRECTOR 40.00
Highest
$127,669 $18,796 $146,465
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $7,220,272 $8,621,976 $3,708,162 $-1,401,704
2023 $8,365,944 $13,623,760 $5,827,610 $-5,257,816
2022 $14,547,611 $14,631,299 $11,145,977 $-83,688
2021 $9,854,732 $12,798,627 $12,398,491 $-2,943,895
2020 $12,209,799 $10,770,971 $14,991,718 $1,438,828
2019 $13,796,208 $12,259,254 $12,680,406 $1,536,954
2018 $16,595,309 $12,299,904 $11,399,485 $4,295,405
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