NATIONAL COWBOY AND WESTERN HERITA… - Form 990 Financial Data

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1955

Legal Domicile

Principal Officer

JJ TREADWELL

Phone

4054782250

Tax Period

2025-01-01 to 2025-12-31

NATIONAL COWBOY AND WESTERN HERITAGE MUSEUM, founded in 1955, is a mid-sized nonprofit that reported $18.5M in total revenue in fiscal year 2025. Revenue fell 23% from the prior year — a significant decline worth monitoring. The organization ran a surplus of $4.0M, a strong 22% operating margin.

Mission

TO PRESERVE AND INTERPRET THE EVOLVING HISTORY AND CULTURES OF THE AMERICAN WEST FOR THE EDUCATION AND ENRICHMENT OF ITS DIVERSE AUDIENCES OF ADULTS AND CHILDREN.

Program Service Accomplishments

Program 1

Expenses: $2,409,462 Revenue: $1,619,347

SPECIAL EVENTS ARE HELD ON SITE THROUGHOUT THE YEAR TO EDUCATE THE PUBLIC IN THE WAYS OF THE AMERICAN WEST, ENCOURAGE ARTISTS TO PRESERVE AND INTERPRET THE WESTERN HERITAGE THROUGH THEIR ARTWORK AND TO RECOGNIZE EXCELLENCE IN LITERATURE, TELEVISION, AND OTHER MEDIA FOR THE PRESENTATION OF THE AMERICAN WEST.

Program 2

Expenses: $5,535,167 Revenue: $1,275,269

EXHIBITS ARE SHOWCASED THROUGHOUT THE MUSEUM TO ENCOURAGE CURIOSITY AND EDUCATE THE PUBLIC ABOUT THE HISTORY AND VALUES OF THE AMERICAN WEST.

Program 3

Expenses: $1,702,938 Revenue: $478,407

CHALLENGING EDUCATIONAL PROGRAMS ARE PROVIDED AND INTEGRATED WITH EXHIBITIONS, TECHNOLOGY AND RESEARCH TO PROMOTE THE MUSEUM'S MISSIONS OF PRESERVING AND INTERPRETING THE WEST. THE EDUCATIONAL...

CHALLENGING EDUCATIONAL PROGRAMS ARE PROVIDED AND INTEGRATED WITH EXHIBITIONS, TECHNOLOGY AND RESEARCH TO PROMOTE THE MUSEUM'S MISSIONS OF PRESERVING AND INTERPRETING THE WEST. THE EDUCATIONAL PROGRAMS ALSO STRENGTHEN THE ARTISTIC VALUE OF THE MUSEUMS'S COLLECTION TO THE PUBLIC AND EXPOSE THE PUBLIC TO VARIOUS CULTURES AND ARTISTIC TRADITIONS OF THE WEST.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $9,731,077

Program Service Revenue $3,414,856

Investment Income $3,338,030

Other Revenue $2,046,253

TOTAL REVENUE $18,530,216

Expense Breakdown

Grants Paid $0

Salaries & Benefits $7,075,583

Fundraising Expenses $1,843,749

Program Expenses $9,647,567

Other Expenses $7,367,648

TOTAL EXPENSES $14,538,617

Year-over-Year Comparison

	2025	2024	Change
Revenue	$18,530,216	$24,088,840	-0.2%
Expenses	$14,538,617	$13,366,215	+0.1%
Net Income	$3,991,599	$10,722,625	-0.6%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

134

Volunteers

181

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✓ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$546,820

Total Directors

Key Employees

$266,765

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
ANDREA PERDUE	DIRECTOR	1.00	Director	$0	$0	$0
ANITA LA CAVA SWIFT	DIRECTOR	1.00	Director	$0	$0	$0
BOBBY SLATER	DIRECTOR	1.00	Director	$0	$0	$0
BOBBY NORRIS	DIRECTOR	1.00	Director	$0	$0	$0
BRENT CUMMINGS	DIRECTOR	1.00	Director	$0	$0	$0
CATHY KEATING	DIRECTOR	1.00	Director	$0	$0	$0
CLAYTON TAYLOR	DIRECTOR	1.00	Director	$0	$0	$0
DON BRINKMAN	DIRECTOR	1.00	Director	$0	$0	$0
EVERETT DOBSON	DIRECTOR	1.00	Director	$0	$0	$0
FRANK LOVE	DIRECTOR	1.00	Director	$0	$0	$0
FRANK G MERRILL	DIRECTOR	1.00	Director	$0	$0	$0
FRANK SEMPLE	DIRECTOR	1.00	Director	$0	$0	$0
GARY W KINSLOW	DIRECTOR	1.00	Director	$0	$0	$0
GILBERT G AGUIRRE	DIRECTOR	1.00	Director	$0	$0	$0
GORDON WHITENER	DIRECTOR	1.00	Director	$0	$0	$0
GREGORY J BRADDOCK	DIRECTOR	1.00	Director	$0	$0	$0
HANK TRUE	DIRECTOR	1.00	Director	$0	$0	$0
JERRY WINCHESTER	DIRECTOR	1.00	Director	$0	$0	$0
JIM HUNT	DIRECTOR	1.00	Director	$0	$0	$0
JIM MORRIS II	DIRECTOR	1.00	Director	$0	$0	$0
JOHN D CRESAP	DIRECTOR	1.00	Director	$0	$0	$0
KEN FERGESON	DIRECTOR	1.00	Director	$0	$0	$0
LANCE BENHAM	DIRECTOR	1.00	Director	$0	$0	$0
LARRY NICHOLS	DIRECTOR	1.00	Director	$0	$0	$0
LEONARD J SADLER	DIRECTOR	1.00	Director	$0	$0	$0
LESLIE J RAINBOLT	DIRECTOR	1.00	Director	$0	$0	$0
LINDA SOUTHERN-HEATHCOTT	DIRECTOR	1.00	Director	$0	$0	$0
LIZ M LOKEY	DIRECTOR	1.00	Director	$0	$0	$0
LYNNETTE FRIESS	DIRECTOR	1.00	Director	$0	$0	$0
MICHAEL GAUGHAN	DIRECTOR	1.00	Director	$0	$0	$0
MIKE INGRAM	DIRECTOR	1.00	Director	$0	$0	$0
MICHAEL J NICOLA	DIRECTOR	1.00	Director	$0	$0	$0
MICHAEL G THORNE	DIRECTOR	1.00	Director	$0	$0	$0
NITA VAIL	DIRECTOR	1.00	Director	$0	$0	$0
ORRIN L GABSCH	DIRECTOR	1.00	Director	$0	$0	$0
PETER HOFFMAN	DIRECTOR	1.00	Director	$0	$0	$0
RANDY DAVIS	DIRECTOR	1.00	Director	$0	$0	$0
REX W TILLERSON	DIRECTOR	1.00	Director	$0	$0	$0
RICK MUNCRIEF	DIRECTOR	1.00	Director	$0	$0	$0
ROGER N SIMONS	DIRECTOR	1.00	Director	$0	$0	$0
SARAH STAFFORD	DIRECTOR	1.00	Director	$0	$0	$0
SCOTT CALHOON	DIRECTOR	1.00	Director	$0	$0	$0
STEPHEN BROPHY	DIRECTOR	1.00	Director	$0	$0	$0
STEVEN COREY	DIRECTOR	1.00	Director	$0	$0	$0
STEPHEN ELLIOTT	DIRECTOR	1.00	Director	$0	$0	$0
SUSAN ROEDER	DIRECTOR	1.00	Director	$0	$0	$0
TED PAUP	DIRECTOR	1.00	Director	$0	$0	$0
JT ATHERTON	DIRECTOR	1.00	Director	$0	$0	$0
WHITT LEE	DIRECTOR	1.00	Director	$0	$0	$0
WYATT MCCREA	DIRECTOR	1.00	Director	$0	$0	$0
PATRICK FITZGERALD	PRESIDENT	40.00	Officer	$358,874	$19,297	$378,171
JJ TREADWELL	CHIEF FINANCIAL OFFICER	40.00	Officer	$156,416	$12,233	$168,649
JEFF EWING	CHIEF DEVELOPMENT OFFICER	40.00	Key Emp	$250,717	$16,048	$266,765
BOB MILLER	IMAGINEER	40.00	Highest	$192,096	$15,588	$207,684
DIANA FIELDS	VP OF GRANT AND EDUCATION ADVAN.	40.00	Highest	$159,697	$13,548	$173,245

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$18,530,216	$14,538,617	$145,204,553	$3,991,599
2024	No data	No data	No data	No data
2023	$23,746,566	$12,482,155	$121,562,514	$11,264,411
2022	$11,673,346	$12,394,616	$106,601,278	$-721,270
2021	$15,269,819	$10,209,299	$111,505,092	$5,060,520
2020	$10,223,950	$9,194,643	$105,063,647	$1,029,307
2019	$13,722,105	$10,328,383	$102,005,384	$3,393,722
2018	$14,199,626	$10,394,371	$96,428,447	$3,805,255

NATIONAL COWBOY AND WESTERN HERITAGE MUSEUM