NATIONAL BICYCLE DEALERS ASSOCIATION

EIN: 330566061

IRVINE, CA

Total Revenue
$657,511
Total Expenses
$589,006
Total Assets
$546,234
Net Assets
$543,807
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Financial Trends

Organization Details

Formation Year
1946
Legal Domicile
CA
Principal Officer
HEATHER MASON
Phone
9497226909
Tax Period
2024-01-01 to 2024-12-31

NATIONAL BICYCLE DEALERS ASSOCIATION, founded in 1946, is a small nonprofit that reported $658K in total revenue in fiscal year 2024. Revenue surged 24% from the prior year, signaling strong growth momentum. Expenses of $589K left a modest 10% surplus.

Mission

TO INSPIRE AND SERVE THE SPECIALTY BICYCLE RETAILER THROUGH COMMUNICATING THE VALUE AND NEEDS OF THE SPECIALTY BICYCLE RETAILER, ENHANCING THE SPECIALTY BICYCLE RETAILER'S PROFITABILITY AND PROMOTING THE PASSION FOR CYCLING. THE VISION OF LEADING BICYCLE RETAIL TO EXCELLENCE IS ACCOMPLISHED THROUGH EDUCATION, COMMUNICATION, RESEARCH, ADVOCACY, MEMBER DISCOUNT PROGRAMS AND PROMOTION OF THE SPECIALTY BICYCLE RETAILER.

Program Service Accomplishments

Program 1

WEBINARS AND TRADE SHOW SEMINARS - WE HOST AND PRODUCE BETWEEN 4 AND 6 WEBINARS FOR BICYCLE RETAILERS IN KEY MARKETS EACH YEAR, IN ADDITION TO NUMEROUS SEMINARS AT INDUSTRY TRADE SHOWS. THESE EVENTS...

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WEBINARS AND TRADE SHOW SEMINARS - WE HOST AND PRODUCE BETWEEN 4 AND 6 WEBINARS FOR BICYCLE RETAILERS IN KEY MARKETS EACH YEAR, IN ADDITION TO NUMEROUS SEMINARS AT INDUSTRY TRADE SHOWS. THESE EVENTS FEATURE PRESENTERS ON BUSINESS EXCELLENCE. THEY ARE OFFERED FREE TO MEMBERS. TOPICS HAVE INCLUDED EMPLOYEE HIRING AND MANAGEMENT, STORE MANAGER TRAINING, SERVICE DEPARTMENT MANAGEMENT, BICYCLE PROMOTION, ADVOCACY AND INDUSTRY STATISTICS. THEY ATTRACT BETWEEN 20 AND 120 RETAILERS, DEPENDING ON THE TOPIC. ALL SESSIONS ARE AIMED TO BRINGING SOUND INFORMATION AND INSPIRATION TO BICYCLE RETAILERS TO HELP THEM IMPROVE THEIR BUSINESSES.

Program 2

THE PROFITABILITY PROJECT - THIS PROGRAM IS MODELED AFTER SIMILAR PROGRAMS IN THE AUTOMOTIVE INDUSTRY. WE SUPPORT AND FACILITATE MEETINGS AND INFORMATION SHARING FROM MEMBER RETAILERS IN...

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THE PROFITABILITY PROJECT - THIS PROGRAM IS MODELED AFTER SIMILAR PROGRAMS IN THE AUTOMOTIVE INDUSTRY. WE SUPPORT AND FACILITATE MEETINGS AND INFORMATION SHARING FROM MEMBER RETAILERS IN NON-COMPETING MARKETS. THEY WORK WITH EACH OTHER TO SHARE KEY FINANCIAL INFORMATION ON A MONTHLY BASIS. THEY MEET TWICE EACH YEAR FOR TWO DAYS WITH A FACILITATOR TO COMPARE NUMBERS, SEEK BUSINESS IMPROVEMENT, SHARE IDEAS, AND VISIT MEMBER STORES FOR CRITIQUE PURPOSES. THE PURPOSE IS TO SUPPORT EACH OTHER IN SEEKING EXCELLENCE IN BUSINESS PRACTICES TO SERVE THEIR CUSTOMERS BETTER, AND THIS RELATES DIRECTLY TO OUR MISSION STATEMENT. THE GROUP GENERATES AVERAGES FOR KEY PERFORMANCE INDICATORS IN BUSINESS OPERATIONS THAT ARE THE BASIS FOR MEASUREMENT THAT DRIVE BUSINESS IMPROVEMENT IN EACH AREA. EXAMPLES WOULD BE PAYROLL AS A PERCENTAGE OF SALES, AND PRODUCTIVITY PER SQUARE FOOT OF SPACE.

Program 3

NBDA CONDUCTED SURVEYS AND RESEARCH AND PUBLISHED A CONSUMER RESEARCH REPORT TITLED-NBDA BICYCLE BUYING 2021 CONSUMER RESEARCH STUDY OF PANDEMIC BICYCLE AND EBIKE BUYING HABITS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $0
Program Service Revenue $637,252
Investment Income $20,259
Other Revenue $0
TOTAL REVENUE $657,511

Expense Breakdown

Grants Paid $0
Salaries & Benefits $250,274
Fundraising Expenses $0
Other Expenses $338,732
TOTAL EXPENSES $589,006

Year-over-Year Comparison

2024 2023 Change
Revenue $657,511 $528,538 +0.2%
Expenses $589,006 $522,090 +0.1%
Net Income $68,505 $6,448 +9.6%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

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Governance

Voting Members
12
Independent Members
12
Employees
5
Volunteers
N/A

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$129,068
Total Directors
12
$129,068
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
KENT CRANFORD DIRECTOR 1.00
Director
$0 $0 $0
PETER HENRY BOARD CHAIR 4.00
Officer Director
$0 $0 $0
ANDREW FEENSTRA VICE CHAIR 1.00
Officer Director
$0 $0 $0
PHIL COHEN DIRECTOR 1.00
Officer Director
$0 $0 $0
JOHN ROBINSON DIRECTOR 1.00
Director
$0 $0 $0
JOSEPH DU BOIS DIRECTOR 1.00
Director
$0 $0 $0
HEATHER MASON PRESIDENT 32.00
Officer Director
$129,068 $0 $129,068
GILLIAN FORSYTH TREASURER 2.00
Director
$0 $0 $0
JAKE CAPISTRANT SECRETARY 2.00
Officer Director
$0 $0 $0
SHIRLY GONZALEZ DIRECTOR 1.00
Director
$0 $0 $0
CHELSEA KULP DIRECTOR 1.00
Director
$0 $0 $0
PAUL TOBIO DIRECTOR 1.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $657,511 $589,006 $546,234 $68,505
2023 $528,538 $522,090 $474,080 $6,448
2022 $531,752 $455,391 $450,406 $76,361
2021 $457,545 $352,289 $397,890 $105,256
2020 $389,719 $391,182 $371,616 $-1,463
2019 $458,890 $905,756 $392,610 $-446,866
2018 $1,208,308 $995,693 $1,155,377 $212,615
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