THE HERB SOCIETY OF AMERICA INC

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1935

Legal Domicile

Principal Officer

LAURA MARTIN

Phone

4402560514

Tax Period

2024-04-01 to 2025-03-31

THE HERB SOCIETY OF AMERICA INC, founded in 1935, is a small nonprofit in the Environment sector that reported $444K in total revenue in fiscal year 2024. Revenue grew 14% year-over-year, indicating healthy expansion. Net assets of $3.1M represent 83 months of operating reserves.

Mission

THE HERB SOCIETY OF AMERICA, INC. IS DEDICATED TO PROMOTING THE KNOWLEDGE, USE, AND DELIGHT OF HERBS THROUGH EDUCATIONAL PROGRAMS, RESEARCH, AND SHARING THE EXPERIENCE OF ITS MEMBERS WITH THE COMMUNITY.

Program Service Accomplishments

Program 1

Expenses: $15,200 Revenue: $5,238

THE SOCIETY PROVIDES FUNDING TO SUPPORT A STIPEND FOR AN INTERN TO WORK AT THE NATIONAL HERB GARDEN AT THE U.S. NATIONAL ARBORETUM. GRANTS ARE FUNDED THROUGH RESTRICTED ASSETS DESIGNATED BY THE...

THE SOCIETY PROVIDES FUNDING TO SUPPORT A STIPEND FOR AN INTERN TO WORK AT THE NATIONAL HERB GARDEN AT THE U.S. NATIONAL ARBORETUM. GRANTS ARE FUNDED THROUGH RESTRICTED ASSETS DESIGNATED BY THE DONORS FOR THIS PURPOSE.

Program 2

Expenses: $38,160

RESEARCH GRANTS: $10000 ANNUAL AWARDS ARE MADE THROUGH A COMPETITIVE PROCESS TO TEACHERS AND RESEARCHERS WHO APPLY FOR FUNDING TO COMPLETE A SCIENTIFIC INQUIRY OR ACADEMIC PROGRAM THAT FURTHERS THE KNOWLEDGE AND USE OF HERBS. THE EDUCATION COMMITTEE REVIEWS ALL APPLICATIONS AND SUBMITS FUNDING RECOMMENDATIONS TO THE BOARD OF DIRECTORS FOR APPROVAL. RECIPIENTS ARE REQUIRED TO SUBMIT INTERIM PROGRESS REPORTS AND FINAL REPORTS ON THEIR PROJECTS. GRANTS ARE FUNDED THROUGH BOARD DESIGNATED FUNDS ALLOCATED FOR THIS PURPOSE.

Program 3

Expenses: $13,900

SAMULL HERB GARDEN CLASSROOM GRANTS: 20 K-3 CLASSROOMS WERE CHOSEN VIA A COMPETITATIVE PROCESS TO RECEIVE $500 IN "SEED MONEY" TO PLANT OR CONTINUE AN HERB GARDEN AT THEIR SCHOOLS. THIS ENCOURAGES...

SAMULL HERB GARDEN CLASSROOM GRANTS: 20 K-3 CLASSROOMS WERE CHOSEN VIA A COMPETITATIVE PROCESS TO RECEIVE $500 IN "SEED MONEY" TO PLANT OR CONTINUE AN HERB GARDEN AT THEIR SCHOOLS. THIS ENCOURAGES CHILDREN TO LEARN ABOUT AND APPRECIATE HERBS AND GARDENING.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $285,914

Program Service Revenue $18,475

Investment Income $150,190

Other Revenue $-10,768

TOTAL REVENUE $443,811

Expense Breakdown

Grants Paid $52,060

Salaries & Benefits $149,630

Fundraising Expenses $15,588

Program Expenses $357,069

Other Expenses $252,674

TOTAL EXPENSES $454,364

Year-over-Year Comparison

	2024	2023	Change
Revenue	$443,811	$388,031	+0.1%
Expenses	$454,364	$458,857	0.0%
Net Income	$-10,553	$-70,826	-0.9%

Key Indicators

✗ Grants to Organizations ✓ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✗ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✓ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$67,137

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
KAREN OBRIEN	PUBLICATIONS CO-CHAIR	5.00	Director	$0	$0	$0
LAURA MULLEN	TREASURER	10.00	Officer Director	$0	$0	$0
KRYSTAL MAXWELL	BOTANY AND HORTICULTURE CHAIR	5.00	Director	$0	$0	$0
BETSY SMITH	VICE PRESIDENT	10.00	Officer Director	$0	$0	$0
WILLIAM VARNEY	DISTRICT DELEGATE	5.00	Director	$0	$0	$0
PEGGY RICCIO	DISTRICT DELEGATE	5.00	Director	$0	$0	$0
LINDA LANGE	PRESIDENT	10.00	Officer Director	$0	$0	$0
JANICE COX	EDUCATION CHAIR	5.00	Director	$0	$0	$0
CASEY KING	MEMBERSHIP CHAIR	5.00	Director	$0	$0	$0
LISA-MARIE MARYOTT	MEMBERSHIP DELEGATE	5.00	Director	$0	$0	$0
LINDA FRANZO	MEMBERSHIP DELEGATE	5.00	Director	$0	$0	$0
SHARON HOSCH	MEMBERSHIP DELEGATE	5.00	Director	$0	$0	$0
AMANDA SWOPE-JOOS	SECRETARY	5.00	Officer Director	$0	$0	$0
LAURA LEE MARTIN	EXECUTIVE DIRECTOR	40.00	Officer	$67,137	$0	$67,137

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$443,811	$454,364	$3,157,694	$-10,553
2024	$388,031	$458,857	$3,207,329	$-70,826
2023	$426,369	$473,280	$2,944,005	$-46,911
2022	$374,914	$439,309	$3,236,763	$-64,395
2021	$423,963	$314,931	$3,510,710	$109,032
2020	$384,192	$345,187	$2,370,802	$39,005
2019	$413,399	$329,954	$2,611,483	$83,445