HEARTLINE PREGNANCY CENTER INC (EIN 351620996) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1985

Legal Domicile

Phone

5742675110

Tax Period

2023-01-01 to 2023-12-31

HEARTLINE PREGNANCY CENTER INC, founded in 1985, is a small nonprofit in the Health Care sector that reported $494K in total revenue in fiscal year 2023.

Mission

PREGNANCY COUNSELING, ADOLESCENT PREGNANCY PREVENTION PROGRAMS AND CHILD CARE PROGRAMS FOR TEENS

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $304,869

Program Service Revenue $78,863

Investment Income $7,429

Other Revenue $102,986

TOTAL REVENUE $494,147

Expense Breakdown

Grants Paid $0

Salaries & Benefits $261,275

Fundraising Expenses $19,852

Program Expenses $374,756

Other Expenses $271,364

TOTAL EXPENSES $532,639

Year-over-Year Comparison

	2023	2022	Change
Revenue	$494,147	$462,724	+0.1%
Expenses	$532,639	$463,400	+0.1%
Net Income	$-38,492	$-676	+55.9%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$16,923

Total Directors

$16,923

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
BRENDA WHITEHEAD	Executive Dir.	40.00	Officer Director	$16,923	$0	$16,923
DR ANITA KISHAN	Director	2.00	Director	$0	$0	$0
CHERYL SHEPHERD	Secretary	2.00	Officer Director	$0	$0	$0
JOSH GORDON	Director	2.00	Officer Director	$0	$0	$0
LARRY LONG	Director	2.00	Director	$0	$0	$0
SAM PENA	Vice President	2.00	Director	$0	$0	$0
MATTHEW ROGERS	President	2.00	Director	$0	$0	$0
TRAVIS NEFF	Director	2.00	Director	$0	$0	$0
KATIE OWENS	Director	2.00	Director	$0	$0	$0
CHARLES JOSEY	Treasurer	2.00	Officer Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	$494,147	$532,639	$558,629	$-38,492
2022	$462,724	$463,400	$484,519	$-676
2021	$507,959	$460,023	$390,315	$47,936
2020	$542,583	$435,802	$349,025	$106,781
2019	$470,295	$427,019	$234,835	$43,276
2018	$439,130	$429,673	$189,231	$9,457

HEARTLINE PREGNANCY CENTER INC