PEOPLE FIRST OF SANTA CRUZ COUNTY

EIN: 384102254 501(c)(3) Housing & Shelter

Santa Cruz, CA

Total Revenue
$1,503,532
Total Expenses
$1,444,809
Total Assets
$446,070
Net Assets
$81,736
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2018
Legal Domicile
CA
Principal Officer
EVAN MORRISON
Phone
3157197635
Tax Period
2023-10-01 to 2024-09-30

PEOPLE FIRST OF SANTA CRUZ COUNTY, founded in 2018, is a community nonprofit in the Housing & Shelter sector that reported $1.5M in total revenue in fiscal year 2023. Revenue surged 3157% from the prior year, signaling strong growth momentum. Expenses of $1.4M left a modest 4% surplus.

Mission

TO ENSURE HOUSING FOR ALL BY UNITING THE COMMUNITY, FORMING PARTNERSHIPS, INSPIRING ADVOCACY AND PROVIDING SERVICES.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $31,015
Program Service Revenue $1,472,517
Investment Income $0
Other Revenue $0
TOTAL REVENUE $1,503,532

Expense Breakdown

Grants Paid $0
Salaries & Benefits $957,055
Fundraising Expenses $0
Program Expenses $1,444,809
Other Expenses $487,754
TOTAL EXPENSES $1,444,809

Year-over-Year Comparison

2023 2022 Change
Revenue $1,503,532 $46,161 +31.6%
Expenses $1,444,809 $34,457 +40.9%
Net Income $58,723 $11,704 +4.0%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
7
Independent Members
6
Employees
149
Volunteers
5

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
0
$0
Total Directors
0
$0
Key Employees
7
$304,562
Highest Compensated
1
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Rebecca Cooper Program Manager 40
Key Emp
$74,880 $0 $74,880
Katayun Salehi Director of Administration 40
Key Emp
$66,151 $0 $66,151
Evan Morrison Executive Director 40
Highest
$42,076 $0 $42,076
Maile Earnest Director of Operations 40
Key Emp
$39,853 $0 $39,853
Matthew Barnett Program Manager 40
Key Emp
$35,950 $0 $35,950
Heather Morotti Human Resources 40
Key Emp
$29,996 $0 $29,996
Jessica Starkes Program Manager 40
Key Emp
$29,527 $0 $29,527
Christina Tharp Accountant 40
Key Emp
$28,205 $0 $28,205
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $1,503,532 $1,444,809 $446,070 $58,723
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