People First of Santa Cruz County

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2018

Legal Domicile

Tax Period

2023-10-01 to 2024-09-30

People First of Santa Cruz County, founded in 2018, is a community nonprofit in the Housing & Shelter sector that reported $1.6M in total revenue in fiscal year 2023. Revenue surged 3315% from the prior year, signaling strong growth momentum. Expenses of $1.4M left a modest 10% surplus.

Mission

To ensure housing for all by uniting the community, forming partnerships, inspiring advocacy and providing service

Program Service Accomplishments

Program 1

Expenses: $616,590 Revenue: $666,555

The Armory program provided 24/7 emergency shelter and meals for up to 135 individuals. Guests received three daily meals, access to showers, and a safe place to stay. Staff offered transportation to medical appointments, employment interviews, and housing-related services to reduce barriers to stability. On-site case management helped participants secure permanent housing, employment, and benefits, and obtain essential identification documents such as ID cards, birth certificates, and Social Security cards.

Program 2

Expenses: $402,550 Revenue: $468,731

People First SCCs outreach-based case management program assists individuals and families experiencing homelessness in pursuing permanent housing solutions and accessing essential community, health, and financial resources. Health Care Navigators work to bridge gaps in the traditional health care system by extending care coordination beyond hospitals into community settings. Case managers provide in-person support to help participants address social determinants of health, obtain and maintain housing, access recovery and stabilization resources, and avoid higher-cost levels of care.

Program 3

Expenses: $180,128 Revenue: $198,166

RV Safe Parking (RVSP) ProgramThe RVSP program offered a safe and secure parking environment for vehicles over 20 feet, along with case management and housing navigation services. Participants...

RV Safe Parking (RVSP) ProgramThe RVSP program offered a safe and secure parking environment for vehicles over 20 feet, along with case management and housing navigation services. Participants received assistance with obtaining vital documents and limited vehicle repair support, helping them maintain safety, stability, and connection to long-term housing resources.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $1,576,170

Program Service Revenue $0

Investment Income $0

Other Revenue $0

TOTAL REVENUE $1,576,170

Expense Breakdown

Grants Paid $0

Salaries & Benefits $973,237

Fundraising Expenses $439

Program Expenses $1,392,175

Other Expenses $449,412

TOTAL EXPENSES $1,422,649

Year-over-Year Comparison

	2023	2022	Change
Revenue	$1,576,170	$46,161	+33.1%
Expenses	$1,422,649	$34,457	+40.3%
Net Income	$153,521	$11,704	+12.1%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

149

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$42,076

Total Directors

$288,436

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
Rebecca Coope	Prog Director	40.00	Director	$74,880	$0	$74,880
Katayun Salehi	Dir of AdAdmin	40.00	Director	$66,151	$0	$66,151
Evan Morrison	President	40.00	Officer Director	$42,076	$0	$42,076
Maile Earnest	Dir of Operatio	40.00	Director	$39,852	$0	$39,852
Mattew Barnett	Director/RVSP	40.00	Director	$35,950	$0	$35,950
Jessica Starkes	Director/Armory	40.00	Director	$29,527	$0	$29,527

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	No data	No data	No data	No data
2024	$1,576,170	$1,422,649	$375,213	$153,521
2024	$1,503,532	$1,444,809	$446,070	$58,723