WISCONSIN RESTAURANT ASSOCIATION I… - Form 990 Financial Data

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1933

Legal Domicile

Principal Officer

KRISTINE HILLMER

Phone

6082709950

Tax Period

2023-01-01 to 2023-12-31

WISCONSIN RESTAURANT ASSOCIATION INC, founded in 1933, is a community nonprofit that reported $1.9M in total revenue in fiscal year 2023. Expenses of $2.1M exceeded revenue, resulting in a 12% operating deficit.

Mission

TO PROVIDE MEMBERS THE SERVICES AND TOOLS TO BE SUCCESSFUL, THROUGH ADVOCACY, EDUCATION AND COMMUNICATION. AS AN ADVOCATE, WRA PROVIDES REPRESENTATION FOR THE RESTAURANT INDUSTRY TO CREATE A FAVORABLE POLITICAL AND REGULATORY ENVIRONMENT AT ALL LEVELS OF GOVERNMENT. EDUCATION INCLUDES PROVIDING ACCESS TO INFORMATION TO IMPROVE RESTAURANT OPERATIONS AND FOSTERING A SENSE OF COMMUNITY IN THE RESTAURANT INDUSTRY WITH OPPORTUNITIES FOR MEMBERS TO CONNECT WITH AND LEARN FROM EACH OTHER. WRA COMMUNICATES FOR THE MEMBERSHIP PROVIDING A VOICE FOR THE RESTAURANT INDUSTRY TO CONSUMERS AND THE MEDIA.

Program Service Accomplishments

Program 1

MEMBER SERVICES MEMBER SERVICES CONSISTS OF PROVIDING GUIDANCE, SERVICES AND SUPPORT TO PROMOTE MEMBER SATISFACTION. THE LOCAL CHAPTERS ARE OPERATING TO FURTHER THE ASSOCIATION'S MISSION BY FOCUSING ON THEIR REGIONS AND COMMUNITIES. THE ASSOCIATION ASSISTS WITH ORGANIZATION OF CHAPTER MEETINGS AS WELL AS DEVELOPMENT ON NEW CHAPTERS AND CHANGES IN BOUNDARIES. THE ASSOCIATION SELLS DINING GIFT CERTIFICATES TO THE PUBLIC THAT CAN BE REDEEMED AT ANY PARTICIPATING MEMBER RESTAURANT WITH THE GOAL OF INCREASING THE EXPOSURE TO THESE MEMBERS.

Program 2

GOVERNMENT RELATIONS THE GOVERNMENT RELATIONS PROGRAM WAS DEVELOPED TO REVIEW AND RECOMMEND POSITIONS ON LEGISLATIVE ISSUES OF INTEREST TO THE FOOD SERVICE INDUSTRY AND THE ASSOCIATION. THE PROGRAM ALSO SERVES TO MAINTAIN POSITIVE RELATIONSHIPS WITH ELECTED AND APPOINTED GOVERNMENT OFFICIALS AND ADVISE MEMBERS ON PROPOSED LEGISLATION AND EXISTING LAWS. GOVERNMENT RELATIONS ALSO INCLUDE THE RESTAURANT ADVOCACY FUND, WHICH DEVELOPS FUNDING AND PROGRAMS TO EDUCATE THE ASSOCIATION MEMBERSHIP, GENERAL PUBLIC, LEGISLATURE, AND REGULATORY BODIES ON THE ASSOCIATION'S PUBLIC POLICY.

Program 3

EXPOS AND SEMINARS THESE EVENTS BRING TOGETHER A WIDE VARIETY OF BUSINESSES IN THE FOOD SERVICE INDUSTRY AND PROVIDED A VALUABLE OPPORTUNITY FOR RESTAURATEURS AND SUPPLIERS TO NETWORK, SAMPLE, OR TRY NEW PRODUCTS, PARTICIPATE IN EDUCATIONAL PROGRAMS AND SEMINARS, AND BE EXPOSED TO NEW IDEAS, WHICH MAY IMPROVE OR ENHANCE CURRENT OPERATIONS OF MEMBERS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $166,950

Program Service Revenue $1,434,830

Investment Income $42,487

Other Revenue $248,335

TOTAL REVENUE $1,892,602

Expense Breakdown

Grants Paid $34,140

Salaries & Benefits $1,350,516

Fundraising Expenses $0

Other Expenses $732,301

TOTAL EXPENSES $2,116,957

Year-over-Year Comparison

	2023	2022	Change
Revenue	$1,892,602	$1,902,331	0.0%
Expenses	$2,116,957	$1,937,790	+0.1%
Net Income	$-224,355	$-35,459	+5.3%

Key Indicators

✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$219,564

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
KRIS LARSON	CHAIR	1.00	Officer Director	$0	$0	$0
BRAD HAMMEN	CHAIR ELECT	1.00	Officer Director	$0	$0	$0
BOB PROSSER	TREASURER (THRU JULY)	1.00	Officer Director	$0	$0	$0
LARS JOHNSON	TREASURER (FROM JULY)	1.00	Officer Director	$0	$0	$0
DANIELLE BAERWALD	IMMEDIATE PAST CHAIR	1.00	Director	$0	$0	$0
STEVE ANDERSON	DIRECTOR	1.00	Director	$0	$0	$0
BLANE CHARLES	DIRECTOR	1.00	Director	$0	$0	$0
PAUL BARTOLOTTA	DIRECTOR	1.00	Director	$0	$0	$0
PAT BUCKLEY	DIRECTOR	1.00	Director	$0	$0	$0
REBECCA KOLLMANN	DIRECTOR	1.00	Director	$0	$0	$0
ERIC FREUND	DIRECTOR	1.00	Director	$0	$0	$0
SARAH BAUER	DIRECTOR	1.00	Director	$0	$0	$0
CURT KLUTH	DIRECTOR	1.00	Director	$0	$0	$0
MARK MCDONALD	DIRECTOR	1.00	Director	$0	$0	$0
PETER PELUSO	DIRECTOR	1.00	Director	$0	$0	$0
JACK HOLT	DIRECTOR	1.00	Director	$0	$0	$0
MARCUS CALVERLEY	DIRECTOR	1.00	Director	$0	$0	$0
KAELYN CERVERO	DIRECTOR	1.00	Director	$0	$0	$0
TYSON KOPUT	DIRECTOR	1.00	Director	$0	$0	$0
ERIN STOESZ	DIRECTOR	1.00	Director	$0	$0	$0
SUE LAMERS	DIRECTOR	1.00	Director	$0	$0	$0
JILL RUFFING	DIRECTOR	1.00	Director	$0	$0	$0
CITLALI MENDIETA-RAMOS	DIRECTOR	1.00	Director	$0	$0	$0
EVAN HUGHES	DIRECTOR	1.00	Director	$0	$0	$0
LIZ MOENS	DIRECTOR	1.00	Director	$0	$0	$0
JEFF KAMINSKI	DIRECTOR	1.00	Director	$0	$0	$0
VICKI MENDHAM	DIRECTOR	1.00	Director	$0	$0	$0
MARLO AMBAS	DIRECTOR	1.00	Director	$0	$0	$0
ERIN VRANAS	DIRECTOR	1.00	Director	$0	$0	$0
ERIC WOLFE	DIRECTOR	1.00	Director	$0	$0	$0
DAN SIDNER	DIRECTOR	1.00	Director	$0	$0	$0
ANN WENDT-CROSS	DIRECTOR	1.00	Director	$0	$0	$0
CHRIS WIKEN	DIRECTOR	1.00	Director	$0	$0	$0
SCOTT SCHUPBACH	DIRECTOR ( THRU MAY)	1.00	Director	$0	$0	$0
KRISTINE HILLMER	PRESIDENT & CEO	40.00	Officer	$197,743	$21,821	$219,564
SUSAN QUAM	EXECUTIVE VICE PRESIDENT	40.00	Highest	$119,508	$15,311	$134,819
DAWN FARIS	VP MEMBERSHIP & BUSINESS DEVELOPMENT	40.00	Highest	$111,355	$13,543	$124,898

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	$1,892,602	$2,116,957	$1,354,745	$-224,355
2022	$1,902,331	$1,937,790	$1,534,123	$-35,459
2022	$1,902,331	$1,937,790	$1,534,123	$-35,459
2021	$1,996,862	$1,910,476	$1,714,678	$86,386
2020	$2,823,133	$2,389,078	$1,651,380	$434,055
2019	$2,471,108	$2,481,650	$1,494,124	$-10,542
2018	$2,540,240	$2,527,445	$1,499,214	$12,795

WISCONSIN RESTAURANT ASSOCIATION INC