KENOSHA AREA TOURISM CORPORATION (EIN 391632312) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1988

Legal Domicile

Principal Officer

FRANK PACETTI

Phone

2626547307

Tax Period

2023-01-01 to 2023-12-31

KENOSHA AREA TOURISM CORPORATION, founded in 1988, is a community nonprofit that reported $1.4M in total revenue in fiscal year 2023. Revenue decreased 10% compared to the prior year. Expenses of $1.5M exceeded revenue, resulting in a 10% operating deficit.

Mission

IMPROVING THE OVERALL IMAGE OF THE GREATER MILWAUKEE AREA THROUGH PROMOTING TOURISM; ATTRACTING CONVENTIONS AND RELATED ACTIVITIES; DEVELOPING AND FOSTERING CIVIC INTEREST; AND PARTICIPATING IN THE ATTRACTION OF VISITORS, THE HOLDING OF CONVENTIONS AND PUBLIC GATHERINGS, AND THE CONDUCTING OF PUBLIC EVENTS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $0

Program Service Revenue $1,118,262

Investment Income $56,669

Other Revenue $223,232

TOTAL REVENUE $1,398,163

Expense Breakdown

Grants Paid $0

Salaries & Benefits $676,804

Fundraising Expenses $0

Other Expenses $866,023

TOTAL EXPENSES $1,542,827

Year-over-Year Comparison

	2023	2022	Change
Revenue	$1,398,163	$1,559,718	-0.1%
Expenses	$1,542,827	$1,478,819	+0.0%
Net Income	$-144,664	$80,899	-2.8%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

N/A

Employees

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Role	Reportable Comp	Other Comp	Total
RANDY KERKMAN	Director	Director	$0	$0	$0
MARGARET HODGE	Director	Director	$0	$0	$0
TIM CASEY	Director	Director	$0	$0	$0
GREGORY BELSKY	Director	Director	$0	$0	$0
FRANK PACETTI	Chairman	Officer	$0	$0	$0
AMY LONERGAN	Secretary	Officer	$0	$0	$0
PAULA TOUHEY	Treasurer	Officer	$0	$0	$0
KEVIN ERVIN	VICE CHAIRMAN	Officer	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	$1,398,163	$1,542,827	$1,940,830	$-144,664
2023	No data	No data	No data	No data
2022	$1,559,718	$1,478,819	$1,820,511	$80,899
2021	$1,416,215	$1,044,883	$1,739,501	$371,332
2020	$1,154,700	$1,049,055	$1,514,714	$105,645
2019	$1,076,420	$1,290,359	$1,279,749	$-213,939

KENOSHA AREA TOURISM CORPORATION