MAIN STREET MARSHFIELD INC

EIN: 391682585 501(c)(3) Community Improvement

MARSHFIELD, WI

Total Revenue
$151,329
Total Expenses
$127,599
Total Assets
$67,865
Net Assets
$65,609
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2004
Legal Domicile
WI
Principal Officer
JENNA HANSON
Phone
7153873299
Tax Period
2025-01-01 to 2025-12-31

MAIN STREET MARSHFIELD INC, founded in 2004, is a small nonprofit in the Community Improvement sector that reported $151K in total revenue in fiscal year 2025. The organization ran a surplus of $24K, a strong 16% operating margin.

Mission

TO ENHANCE OUR COMMUNITY IDENTITY AND HERITAGE, TO FOSTER A CENTER OF ACTIVITY AND TO ENSURE ECONOMIC STABILITY FOR THE HEART OF MARSHFIELD THROUGH CONCENTRATED EFFORTS OF ORGANIZATION, PROMOTION, DESIGN AND ECONOMIC RESTRUCTURING.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $48,050
Program Service Revenue $117,427
Investment Income $616
Other Revenue $-14,764
TOTAL REVENUE $151,329

Expense Breakdown

Grants Paid $0
Salaries & Benefits $65,644
Fundraising Expenses $0
Program Expenses $79,571
Other Expenses $61,955
TOTAL EXPENSES $127,599

Year-over-Year Comparison

2025 2024 Change
Revenue $151,329 $155,007 0.0%
Expenses $127,599 $147,917 -0.1%
Net Income $23,730 $7,090 +2.3%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Governance

Voting Members
12
Independent Members
12
Employees
3
Volunteers
N/A

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$0
Total Directors
8
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
RHONDA URLAUB DIRECTOR 2.00
Director
$0 $0 $0
JACOB NYEN DIRECTOR 2.00
Director
$0 $0 $0
MARSHA BUSHMAN DIRECTOR 2.00
Director
$0 $0 $0
ASHLEY FREDRICK DIRECTOR 2.00
Director
$0 $0 $0
PAUL KNOFF DIRECTOR 2.00
Director
$0 $0 $0
JILL LUTZ DIRECTOR 2.00
Director
$0 $0 $0
VICKI TRACY DIRECTOR 2.00
Officer Director
$0 $0 $0
ISABELL GRETHEN DIRECTOR 2.00
Director
$0 $0 $0
JENNA HANSON PRESIDENT 2.00
Officer
$0 $0 $0
BEN BAUER VICE PRESIDENT 2.00
Officer
$0 $0 $0
DANIELLE CARLSON SECRETARY 2.00
Officer
$0 $0 $0
RYAN DIERINGER TREASURER 2.00
Officer
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $151,329 $127,599 $67,865 $23,730
2024 $155,007 $147,917 $44,011 $7,090
2023 $186,843 $184,477 $42,575 $2,366
2022 $139,139 $220,315 $41,108 $-81,176
2021 $191,283 $214,526 $117,747 $-23,243
2020 $178,572 $183,947 $157,900 $-5,375
2019 $224,422 $183,041 $148,843 $41,381
2018 $228,358 $172,599 $106,928 $55,759
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