Madison, WI
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Sign In — Free (10 views/day)WISCONSIN WETLANDS ASSOCIATION INC, founded in 1969, is a small nonprofit in the Environment sector that reported $856K in total revenue in fiscal year 2024. Revenue grew 11% year-over-year, indicating healthy expansion. Expenses of $1.0M exceeded revenue, resulting in a 22% operating deficit.
Wisconsin Wetlands Association is dedicated to the protection, restoration, and enjoyment of wetlands and associated ecosystems through science-based programs, education, and advocacy.
1. Wetland Outreach and Education: in 2024-25, WWA developed and presented education and outreach programs to diverse audiences of laypersons and experts and advanced the use of wetland science on...
1. Wetland Outreach and Education: in 2024-25, WWA developed and presented education and outreach programs to diverse audiences of laypersons and experts and advanced the use of wetland science on matters related to wetland conservation. Programs include a bi-weekly webinar called the Wetland Coffee Break featuring short wetland-related presentations; workshops, field trips, and presentations; advising landowners about wetland preservation, restoration, and management; distribution of the book, My Healthy Wetlands (to help landowners care for their wetlands), and an annual wetland science conference. More than 400 people attended and participated in WWA's 2025 Wetland Science Conference in La Crosse, Wisconsin.
2. Public Policy Advocacy: In 2024-2025, WWA's policy program work continued to emphasize building the policy and program supports needed to increase the use of wetland restoration to solve problems...
2. Public Policy Advocacy: In 2024-2025, WWA's policy program work continued to emphasize building the policy and program supports needed to increase the use of wetland restoration to solve problems. Our focus this year was supporting collaborations to help multiple state agencies implement newly enacted policies and programs that enable wetlands conservation. These included administration of a newly issued General Permit for Hydrologic Restoration, a newly enabled Pre-Disaster Flood Resilience Grant Program, and promoting use of cost share dollars to restore wetlands in agricultural landscapes. Our Executive Director continued to serve as Vice Chair of the governor's Wetland Study Council. This council, representing private, agricultural, conservation, and other diverse interests discusses and develops recommendations on statewide wetland issues.
Program Development: In 2024-2025 WWA continued working to help Lake Superior Basin communities identify and prioritize areas where restoring wetlands and floodplains could help reduce downstream...
Program Development: In 2024-2025 WWA continued working to help Lake Superior Basin communities identify and prioritize areas where restoring wetlands and floodplains could help reduce downstream flood risks and vulnerabilities and prevent road and culvert washouts. This included a NOAA funded collaboration with partners in Wisconsin, Michigan, and Minnesota. Other activities included the development and delivery of training sessions on hydrology fundamentals for state agricultural engineers and water regulatory staff, and development of proposal for a collaborative project with Wisconsin Department of Transportation focused on evaluating opportunities to restore wetlands to protect vulnerable state roads. Funding for that project was approved by a private foundation and work will commence in March 2026.
Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency
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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)
Sign In — Free (10 views/day)| 2024 | 2023 | Change | |
|---|---|---|---|
| Revenue | $856,095 | $771,730 | +0.1% |
| Expenses | $1,041,348 | $946,082 | +0.1% |
| Net Income | $-185,253 | $-174,352 | +0.1% |
Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics
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Sign In| Name | Title | Hours/Week | Role | Reportable Comp | Other Comp | Total |
|---|---|---|---|---|---|---|
| Tracy Hames | Executive Director | 40 |
Director
|
$70,325 | $4,220 | $74,545 |
| Susan Schumacher | Board Member | 0.5 |
Director
|
$0 | $0 | $0 |
| Jim Ruwaldt | Board member | 0.5 |
Director
|
$0 | $0 | $0 |
| Nicole Staskowski | Vice Chair | 0.5 |
Officer
|
$0 | $0 | $0 |
| Gretchen Pfeiffer | Secretary | 0.5 |
Officer
|
$0 | $0 | $0 |
| Alison Pena | Chair | 1 |
Officer
|
$0 | $0 | $0 |
| R Tod Highsmith | Treasurer | 0.5 |
Officer
|
$0 | $0 | $0 |
| Year | Revenue | Expenses | Assets | Net Income |
|---|---|---|---|---|
| 2025 | $856,095 | $1,041,348 | $1,015,213 | $-185,253 |
| 2024 | $771,730 | $946,082 | $1,233,678 | $-174,352 |
| 2024 | $771,730 | $946,082 | $1,233,678 | $-174,352 |
| 2023 | $973,242 | $959,236 | $953,300 | $14,006 |
| 2022 | $878,330 | $784,772 | $593,636 | $93,558 |
| 2021 | $789,852 | $784,729 | $527,439 | $5,123 |
| 2020 | $881,304 | $701,450 | $527,998 | $179,854 |
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