WISCONSIN MARINE HISTORICAL SOCIETY

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1959

Legal Domicile

Principal Officer

TODD GORDON

Phone

4142863074

Tax Period

2025-01-01 to 2025-12-31

WISCONSIN MARINE HISTORICAL SOCIETY, founded in 1959, is a small nonprofit that reported $506K in total revenue in fiscal year 2025. Revenue surged 153% from the prior year, signaling strong growth momentum. The organization ran a surplus of $453K, a strong 89% operating margin.

Mission

WMHS IS A SELF-SUPPORTED, NONPROFIT ORGANIZATION DEVOTED TO COLLECTING, PRESERVING, ARCHIVING, AND MAKING MATERIALS RELATED TO THE GREAT LAKES' MARINE HISTORY ACCESSIBLE TO THE PUBLIC. THE SOCIETY, WITH ITS 150 MEMBERS, IS AFFILIATED WITH THE MILWAUKEE PUBLIC LIBRARY.

Program Service Accomplishments

Program 1

Expenses: $5,417

THE ANNUAL COMMEMORATION OF THE SS EDMUND FITZGERALD AND HER CREW WAS HELD ON NOVEMBER 10TH AT THE COOPERAGE HALL IN MILWAUKEE. 250 ATTENDED THE EVENT.

Program 2

Expenses: $4,237

THE ANNUAL CHRISTMAS TREE SHIP HOLIDAY DINNER WAS HELD ON NOVEMBER 20 AT THE MILWAUKEE YACHT CLUB. 72 PEOPLE ATTENDED.

Program 3

Expenses: $3,420

THE WISCONSIN MARINE HISTORICAL SOCIETY DINNER & SPRING SILENT AUCTION WAS HELD MAY 29 AT THE SOUTH SHORE YACHT CLUB. 56 INDIVIDUALS ATTENDED.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $392,850

Program Service Revenue $22,405

Investment Income $90,599

Other Revenue $642

TOTAL REVENUE $506,496

Expense Breakdown

Grants Paid $1,216

Salaries & Benefits $19,779

Fundraising Expenses $0

Program Expenses $14,290

Other Expenses $32,311

TOTAL EXPENSES $53,306

Year-over-Year Comparison

	2025	2024	Change
Revenue	$506,496	$200,544	+1.5%
Expenses	$53,306	$84,583	-0.4%
Net Income	$453,190	$115,961	+2.9%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

191

Independent Members

191

Employees

N/A

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
SUZETTE J LOPEZ	EXECUTIVE DIRECTOR	7.50	Director	$0	$0	$0
N/A	TRUSTEE	0.00		$0	$0	$0
N/A	TRUSTEE	2.50		$0	$0	$0
N/A	TRUSTEE	3.75		$0	$0	$0
N/A	TRUSTEE	0.00		$0	$0	$0
N/A	TRUSTEE	1.50		$0	$0	$0
N/A	TRUSTEE	5.00		$0	$0	$0
N/A	TRUSTEE	0.00		$0	$0	$0
N/A	TRUSTEE	0.50		$0	$0	$0
N/A	TRUSTEE	0.50		$0	$0	$0
N/A	TRUSTEE	0.00		$0	$0	$0
N/A	TRUSTEE	8.00		$0	$0	$0
N/A	TRUSTEE	0.50		$0	$0	$0
N/A	TRUSTEE	0.00		$0	$0	$0
CARL EISENBERG	PAST PRESIDENT	5.50	Officer	$0	$0	$0
TODD GORDON	PRESIDENT	7.75	Officer	$0	$0	$0
JANYCE HETZEL	SECRETARY	2.50	Officer	$0	$0	$0
NANCY CARPENTER	TREASURER	1.25	Officer	$0	$0	$0
CHRIS WINTERS	VICE PRESIDENT	0.50	Officer	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$506,496	$53,306	$646,899	$453,190
2024	$200,544	$84,583	$220,764	$115,961