WISCONSIN STATE READING ASSOCIATION

EIN: 396089417 501(c)(3) Education

MILWAUKEE, WI

Total Revenue
$259,412
Total Expenses
$274,018
Total Assets
$113,871
Net Assets
$110,936
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
1996
Legal Domicile
WI
Principal Officer
TERI LASSIG
Phone
2628257109
Tax Period
2024-07-01 to 2025-06-30

WISCONSIN STATE READING ASSOCIATION, founded in 1996, is a small nonprofit in the Education sector that reported $259K in total revenue in fiscal year 2024.

Mission

THE WISCONSIN STATE READING ASSOCIATION PROVIDES LEADERSHIP, ADVOCACY, AND PROFESSIONAL LEARNING FOR THE IMPLEMENTATION OF EFFECTIVE LITERACY PRACTICES, RECOGNIZING THE COMPLEX NATURE OF LITERACY AND ENGAGING STUDENTS TO APPLY THEIR LITERACIES IN MEANINGFUL WAYS IN A CHANGING WORLD.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $26,355
Program Service Revenue $223,916
Investment Income $9,141
Other Revenue $0
TOTAL REVENUE $259,412

Expense Breakdown

Grants Paid $0
Salaries & Benefits $0
Fundraising Expenses $0
Program Expenses $267,047
Other Expenses $274,018
TOTAL EXPENSES $274,018

Year-over-Year Comparison

2024 2023 Change
Revenue $259,412 N/A N/A
Expenses $274,018 N/A N/A
Net Income $-14,606 N/A N/A
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
12
Independent Members
12
Employees
N/A
Volunteers
100

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
7
$0
Total Directors
12
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
DEB ZARLING PAST PRESIDE 5.00
Officer Director
$0 $0 $0
RYANNE DESCHANE PRESIDENT 5.00
Officer Director
$0 $0 $0
SARAH SCHNUELLE PRESIDENT-EL 5.00
Officer Director
$0 $0 $0
JACQUELINE WITTER-EASLEY VICE PRESIDE 5.00
Officer Director
$0 $0 $0
SUSAN TILY SECOND VP 5.00
Officer Director
$0 $0 $0
TERI LASSIG TREASURER 5.00
Officer Director
$0 $0 $0
EMILY HINES THIRD VP 5.00
Officer Director
$0 $0 $0
AMY SIPPERT COMMITTEE CO 4.00
Director
$0 $0 $0
KATHY CHAMPEAU LEGISLATIVE 4.00
Director
$0 $0 $0
NORM ANDREWS PUBLIC RELAT 4.00
Director
$0 $0 $0
DEBORAH CROMER RECORDING SE 4.00
Director
$0 $0 $0
JENNIFER RUSS UPDATE EDITO 4.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $259,412 $274,018 $113,871 $-14,606
2024 $325,896 $332,703 $127,831 $-6,807
2023 $305,116 $617,054 $133,869 $-311,938
2022 $243,740 $524,303 $448,432 $-280,563
2021 $127,183 $392,927 $722,119 $-265,744
2020 $707,721 $879,420 $988,097 $-171,699
2018 $855,631 $894,587 $1,236,942 $-38,956
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