TRUE NORTH GOODWILL NORTHERN MINNE… - Form 990 Financial Data

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1967

Legal Domicile

Principal Officer

DODIE BROWN

Phone

2187226351

Tax Period

2024-07-01 to 2025-06-30

TRUE NORTH GOODWILL NORTHERN MINNESOTA AND NORTHWESTERN WISCONSIN, founded in 1967, is a mid-sized nonprofit in the Employment sector that reported $18.0M in total revenue in fiscal year 2024. Revenue grew 13% year-over-year, indicating healthy expansion.

Mission

GOODWILL'S MISSION IS INSPIRING PERSONAL TRANSFORMATION THROUGH THE POWER OF LEARNING AND CAREER DEVELOPMENT. OUR MISSION SERVICES PROGRAMS AND CAREER NAVIGATION CENTERS, PROVIDE PEOPLE WITH THE SKILLS AND TRAINING TO OVERCOME BARRIERS TO EMPLOYMENT AND GAIN STRONGER INDEPENDENCE. COMMON BARRIERS TO EMPLOYMENT INCLUDE LACK OF CHILDCARE, PAST JUSTICE INVOLVEMENT, LIMITED EDUCATION, CHEMICAL DEPENDENCY, AND DISABILITY. OUR VISION IS THAT ALL PEOPLE HAVE THE OPPORTUNITY TO OBTAIN MEANINGFUL EMPLOYMENT, STRENGTHENING COMMUNITIES AND TRANSFORMING LIVES FOR GENERATIONS.

Program Service Accomplishments

Program 1

Expenses: $1,973,675 Revenue: $357,957

JOB TRAINING AND CAREER SERVICES:TRUE NORTH GOODWILL'S JOB TRAINING AND CAREER SERVICES PROGRAMS HELP INDIVIDUALS WHO FACE CHALLENGES TO EMPLOYMENT PREPARE FOR THE WORKPLACE THROUGH CASE MANAGEMENT, JOB SKILLS AND JOB READINESS TRAINING, ON-THE-JOB TRAINING, JOB SEARCH, AND JOB RETENTION SERVICES.

Program 2

Expenses: $13,523,840 Revenue: $8,931,426

RETAIL SERVICES:TRUE NORTH GOODWILL (TNG) PROVIDES PAID EMPLOYMENT SERVICES BOTH WITHIN TNG'S FACILITIES AND IN THE LOCAL COMMUNITY IN COMBINATION WITH TRAINING AS A PATHWAY TO INDIVIDUALS DEVELOPING SKILLS AND OVERCOMING CHALLENGES TO EMPLOYMENT. EMPLOYMENT IS ALSO PROVIDED THROUGH TNG BUSINESS SERVICE CONTRACTS WITH LOCAL BUSINESSES AND ORGANIZATIONAL PARTNERS. THESE CONTRACTS INCLUDE JANITORIAL, LAWNCARE, MANUFACTURING, AND MORE. TRUE NORTH GOODWILL'S MISSION IS SUPPORTED FINANCIALLY THROUGH OUR RETAIL STORES AND DONATION CENTERS. WITH OUR MISSION SERVICES PROGRAMS AND CAREER NAVIGATION CENTERS, WE PROVIDE PEOPLE WITH THE SKILLS AND TRAINING TO OVERCOME BARRIERS TO EMPLOYMENT AND GAIN STRONGER INDEPENDENCE. RETAIL REVENUES ARE REINVESTED BACK INTO THE 29-COUNTY TERRITORY WE SERVE IN NORTHERN MINNESOTA AND NORTHWESTERN WISCONSIN. IN ADDITION, OUR RETAIL STORES PROVIDE CUSTOMERS WITH AN AFFORDABLE SHOPPING EXPERIENCE FOR CLOTHING AND HOUSEHOLD ITEMS, WHILE KEEPING MILLIONS OF POUNDS OF ITEMS OUT OF THE LANDFILL EACH YEAR.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $8,168,165

Program Service Revenue $9,220,317

Investment Income $502,617

Other Revenue $131,462

TOTAL REVENUE $18,022,561

Expense Breakdown

Grants Paid $0

Salaries & Benefits $7,653,640

Fundraising Expenses $230,992

Program Expenses $15,497,515

Other Expenses $10,334,986

TOTAL EXPENSES $17,988,626

Year-over-Year Comparison

	2024	2023	Change
Revenue	$18,022,561	$15,984,921	+0.1%
Expenses	$17,988,626	$16,435,045	+0.1%
Net Income	$33,935	$-450,124	-1.1%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✓ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

489

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✓ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$175,356

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
ELISE POPELKA	CHAIR	1.00	Officer Director	$0	$0	$0
WENQING ZHANG	SECRETARY	1.00	Officer Director	$0	$0	$0
JANA KAYSER	VICE CHAIR	1.00	Officer Director	$0	$0	$0
JOHN ERPESTAD	DIRECTOR	1.00	Director	$0	$0	$0
JODY O'CONNOR	DIRECTOR	1.00	Director	$0	$0	$0
JEFF PHILLIPICH	DIRECTOR	1.00	Director	$0	$0	$0
LAURA KROLLMAN	DIRECTOR	1.00	Director	$0	$0	$0
VINCENT JONES	TREASURER	1.00	Officer Director	$0	$0	$0
KEVIN PILLSBURY	DIRECTOR	1.00	Director	$0	$0	$0
DODIE BROWN	CEO	40.00	Officer	$156,987	$18,369	$175,356

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$18,022,561	$17,988,626	$17,050,132	$33,935
2024	$15,984,921	$16,435,045	$11,874,551	$-450,124
2023	$14,442,328	$14,706,725	$12,055,408	$-264,397
2022	$8,256,906	$6,098,385	$10,334,312	$2,158,521
2021	$7,971,337	$6,035,828	$10,299,555	$1,935,509
2020	$4,547,980	$5,549,422	$7,434,631	$-1,001,442
2019	$6,521,784	$6,631,868	$7,579,447	$-110,084
2018	$6,003,784	$6,656,167	$8,025,684	$-652,383

TRUE NORTH GOODWILL NORTHERN MINNESOTA AND NORTHWESTERN WISCONSIN