North Metro Minneapolis Convention & Visitors Bureau (EIN 411566687) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1986

Legal Domicile

Principal Officer

Leslie Wright

Phone

7635667722

Tax Period

2024-01-01 to 2024-12-31

North Metro Minneapolis Convention & Visitors Bureau, founded in 1986, is a small nonprofit that reported $889K in total revenue in fiscal year 2024. Revenue decreased 7% compared to the prior year.

Mission

To attract visitors to our area, resulting in a positive economic impact.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $20,000

Program Service Revenue $843,638

Investment Income $25,850

Other Revenue $0

TOTAL REVENUE $889,488

Expense Breakdown

Grants Paid $0

Salaries & Benefits $417,117

Fundraising Expenses $0

Other Expenses $549,699

TOTAL EXPENSES $966,816

Year-over-Year Comparison

	2024	2023	Change
Revenue	$889,488	$959,655	-0.1%
Expenses	$966,816	$765,174	+0.3%
Net Income	$-77,328	$194,481	-1.4%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$211,743

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
Matt Oquist	Member	1.00	Director	$0	$0	$0
Denise Butler	Member	1.00	Director	$0	$0	$0
Tina Harpke	Member	1.00	Director	$0	$0	$0
Indred Alexander	Member	1.00	Director	$0	$0	$0
Cordell Wiseman	Member	1.00	Director	$0	$0	$0
Brett Hildreth	Member	1.00	Director	$0	$0	$0
April Graves	Chair	2.00	Officer Director	$0	$0	$0
Hollies Winston	Co-Chair	2.00	Officer Director	$0	$0	$0
Michele Basham	Secretary	2.00	Officer Director	$0	$0	$0
Blake Sieloff	Treasurer	2.00	Officer Director	$0	$0	$0
Cyd Haynes	Executive Director	40.00	Officer	$149,820	$0	$149,820
Leslie Wright	CEO	40.00	Officer	$61,923	$0	$61,923

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$896,743	$960,341	$1,240,406	$-63,598
2024	$889,488	$966,816	$1,202,592	$-77,328
2023	$959,655	$765,174	$1,250,308	$194,481
2022	$870,822	$804,791	$1,059,064	$66,031
2021	$1,372,355	$1,095,722	$1,087,793	$276,633
2020	$851,711	$1,126,625	$785,676	$-274,914
2019	$1,733,180	$1,805,965	$944,973	$-72,785
2018	$1,664,728	$1,910,429	$1,064,199	$-245,701

North Metro Minneapolis Convention & Visitors Bureau