WESTERN IOWA TOURISM REGION (EIN 421288306) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1986

Legal Domicile

Principal Officer

SHIRLEY PHILLIPS

Phone

7128306768

Tax Period

2022-07-01 to 2023-06-30

WESTERN IOWA TOURISM REGION, founded in 1986, is a micro nonprofit that reported $60K in total revenue in fiscal year 2022. Revenue fell 72% from the prior year — a significant decline worth monitoring. Expenses of $81K exceeded revenue, resulting in a 37% operating deficit.

Mission

PROMOTION OF TOURISM

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $59,501

Program Service Revenue $0

Investment Income $0

Other Revenue $0

TOTAL REVENUE $59,501

Expense Breakdown

Grants Paid $0

Salaries & Benefits $55,137

Fundraising Expenses $0

Other Expenses $26,159

TOTAL EXPENSES $81,296

Year-over-Year Comparison

	2022	2021	Change
Revenue	$59,501	$214,143	-0.7%
Expenses	$81,296	$193,068	-0.6%
Net Income	$-21,795	$21,075	-2.0%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

440

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$55,137

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
SHIRLEY PHILLIPS	EXECUTIVE DIRECTOR	60.00	Officer	$55,137	$0	$55,137
KENNER BAXTER	PRESIDENT	1.00	Officer Director	$0	$0	$0
KIANA JOHNSON	VICE PRESIDENT	1.00	Officer Director	$0	$0	$0
JAYME QUIRK	FINANCE OFFICER	1.00	Officer Director	$0	$0	$0
FREDA DAMMANN	DIRECTOR	1.00	Director	$0	$0	$0
KATHY DIRKS	DIRECTOR	1.00	Director	$0	$0	$0
JESSICA BROWNMILLER	DIRECTOR	1.00	Director	$0	$0	$0
MERIDETH MARANVILLE	DIRECTOR	1.00	Director	$0	$0	$0
JOHN WESTERGAARD	DIRECTOR	1.00	Director	$0	$0	$0
ANDY MILAM	DIRECTOR	1.00	Director	$0	$0	$0
SARA SLATER	DIRECTOR	1.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2023	$59,501	$81,296	$233,324	$-21,795
2022	$214,143	$193,068	$264,365	$21,075
2021	$185,059	$176,301	$161,710	$8,758
2020	$140,237	$137,556	$136,953	$2,681
2019	$162,409	$153,812	$109,820	$8,597

WESTERN IOWA TOURISM REGION