EVERY MOTHER COUNTS

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2011

Legal Domicile

Principal Officer

JAMES BOYD

Phone

6469186609

Tax Period

2024-01-01 to 2024-12-31

EVERY MOTHER COUNTS, founded in 2011, is a community nonprofit in the Health Care sector that reported $6.7M in total revenue in fiscal year 2024. Revenue decreased 13% compared to the prior year.

Mission

EVERY MOTHER COUNTS IS A NON-PROFIT ORGANIZATION DEDICATED TO MAKING PREGNANCY AND CHILDBIRTH SAFE, RESPECTFUL, AND EQUITABLE FOR EVERYONE, EVERYWHERE. MOTIVATED BY THE BELIEF THAT MATERNAL HEALTH IS A HUMAN RIGHT, WE ADVANCE EVIDENCE-BASED STRATEGIES TO ADDRESS THE GLOBAL MATERNAL HEALTH CRISIS AND IMPROVE MATERNAL HEALTH OUTCOMES AND THE EXPERIENCE OF CARE FOR ALL, FOCUSING SPECIFICALLY ON SUPPORTING COMMUNITY-CENTERED CARE AND WORKFORCE DEVELOPMENT. WE DO THIS BY RAISING AWARENESS ABOUT THE MATERNAL HEALTH CRISIS, INVESTING IN COMMUNITY-LED SOLUTIONS, AND ADVOCATING FOR CRITICAL SYSTEMS CHANGE.

Program Service Accomplishments

Program 1

Expenses: $4,633,702

GRANTMAKING AND TRANSFORMATIVE INITIATIVES - IN 2024, EVERY MOTHER COUNTS COMMITTED GRANTS TO COMMUNITY-BASED ORGANIZATIONS WORKING TO IMPROVE ACCESS TO SAFE, RESPECTFUL, AND EQUITABLE MATERNITY CARE IN NINE CORE COUNTRIES (BANGLADESH, GUATEMALA, HAITI, INDIA, INDONESIA, KENYA, NEPAL, TANZANIA, AND THE UNITED STATES). THROUGH GENERAL OPERATING SUPPORT GRANTS, EMC INVESTS IN COMMUNITY-LED SOLUTIONS THAT EXPAND, STRENGTHEN, AND DIVERSIFY THE MATERNITY CARE WORKFORCE AND ADVANCE PROVEN, EVIDENCE-BASED MODELS OF CARE AND SUPPORT THROUGH DIRECT SERVICE PROVISION. IN ADDITION TO GENERAL OPERATING SUPPORT GRANTS, EMC ISSUED EMERGENCY GRANTS TO SUPPORT MATERNAL HEALTH-RELATED SERVICES IN CONNECTION WITH AN ONGOING EMERGENCY OR IN THE IMMEDIATE AFTERMATH OF A DISASTER; DISCRETIONARY GRANTS, OR ONE-TIME SUPPORT, FOR MATERNAL HEALTH INITIATIVES, AND IMPACT SCALER GRANTS FOR MATERNAL HEALTH PROJECT SPECIFIC WORK.

Program 2

Expenses: $777,772

RAISING AWARENESS & EDUCATION - IN 2024, THE ORGANIZATION ENGAGED 303,829 PEOPLE THROUGH EVENTS, CAMPAIGNS, RACES, AND FILMS THAT HELPED SHINE A SPOTLIGHT ON MATERNAL HEALTH. BY AMPLIFYING THE VOICES AND STORIES OF MOTHERS, PROVIDERS, AND ADVOCATES, WE EDUCATE THE PUBLIC ABOUT MATERNAL HEALTH CHALLENGES AND SOLUTIONS AROUND THE WORLD. THROUGH COMPELLING STORYTELLING AND ENGAGING ACTIVITIES SUCH AS OUR RUNNING AND FITNESS EVENTS AND DIGITAL CAMPAIGNS, WE HAVE GROWN A COMMUNITY OF INFORMED SUPPORTERS AND INSPIRED THESE INDIVIDUALS TO BECOME ADVOCATES FOR THEMSELVES AND OTHERS.

Program 3

Expenses: $294,502

POLICY & ADVOCACY - TO MOVE THE NEEDLE ON MATERNAL HEALTH OUTCOMES, THE ORGANIZATION ADVOCATES FOR SYSTEMS CHANGE. IN 2024, THE ORGANIZATION SUPPORTED 9 PIECES OF LEGISLATION AT THE U.S. FEDERAL...

POLICY & ADVOCACY - TO MOVE THE NEEDLE ON MATERNAL HEALTH OUTCOMES, THE ORGANIZATION ADVOCATES FOR SYSTEMS CHANGE. IN 2024, THE ORGANIZATION SUPPORTED 9 PIECES OF LEGISLATION AT THE U.S. FEDERAL LEVEL TO ADVANCE MATERNAL HEALTH AND MOBILIZED OVER 250 ADVOCATES THROUGH EMC'S TAKE ACTION CAMPAIGNS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $6,287,574

Program Service Revenue $0

Investment Income $465,589

Other Revenue $-58,434

TOTAL REVENUE $6,694,729

Expense Breakdown

Grants Paid $3,095,500

Salaries & Benefits $2,068,017

Fundraising Expenses $889,661

Program Expenses $5,705,976

Other Expenses $2,150,726

TOTAL EXPENSES $7,314,243

Year-over-Year Comparison

	2024	2023	Change
Revenue	$6,694,729	$7,715,516	-0.1%
Expenses	$7,314,243	$7,995,018	-0.1%
Net Income	$-619,514	$-279,502	+1.2%

Key Indicators

✓ Grants to Organizations ✗ Grants to Individuals ✓ Lobbying ✗ Political Activity ✓ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✓ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$337,680

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
CRISTINA GAMBOA	DIRECTOR (AS OF 12/10/24)	2.00	Director	$0	$0	$0
ELIZABETH LIZ HOWELL	DIRECTOR	2.00	Director	$0	$0	$0
AUTUMN HUNTER	DIRECTOR	2.00	Director	$0	$0	$0
HILANI KERR	DIRECTOR	2.00	Director	$0	$0	$0
ANJALI KUMAR	DIRECTOR	2.00	Director	$0	$0	$0
DR SHARMILA MAKHIJA	DIRECTOR	2.00	Director	$0	$0	$0
MARIAM NAFICY	DIRECTOR	2.00	Director	$0	$0	$0
KIM THU-POSNETT	DIRECTOR	2.00	Director	$0	$0	$0
AVIVA ROMM	DIRECTOR	2.00	Director	$0	$0	$0
ANDREA SMITH	DIRECTOR (AS OF 12/10/24)	2.00	Director	$0	$0	$0
CHRISTY TURLINGTON BURNS	PRESIDENT AND FOUNDER	40.00	Officer Director	$0	$0	$0
ELIZABETH LIZ ROBINSON	CHAIR, TREASURER	2.00	Officer Director	$0	$0	$0
COURTNEY YANNACCI	CHIEF OF STAFF	40.00	Officer	$175,388	$22,490	$197,878
JAMES BOYD	DIRECTOR OF FINANCE (AS OF 1/31/24)	40.00	Officer	$95,037	$44,765	$139,802
NINA R BLECKER	VP. COMMUNICATIONS & MARKETING	40.00	Highest	$172,144	$7,159	$179,303
GRACE KELLUM	DIR. OF BRAND PARTNERSHIPS	40.00	Highest	$135,150	$5,679	$140,829
YALDA NIKOOMANESH	VICE PRESIDENT (AS OF 3/13/24)	40.00	Highest	$153,035	$17,652	$170,687
MELISSA GRADILLA	DIRECTOR, GRANTMAKING	40.00	Highest	$129,496	$21,911	$151,407
DIVYA SOORYAKUMAR	VICE PRESIDENT (AS OF 4/9/24)	40.00	Highest	$124,228	$11,180	$135,408

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$6,694,729	$7,314,243	$10,815,799	$-619,514
2023	$7,715,516	$7,995,018	$12,285,362	$-279,502
2022	$8,077,336	$7,740,835	$12,284,734	$336,501
2021	$8,265,918	$6,411,042	$11,774,449	$1,854,876
2020	$8,792,664	$4,684,831	$9,776,999	$4,107,833
2019	$4,401,372	$3,617,721	$5,487,853	$783,651
2018	$3,542,285	$3,698,458	$4,505,183	$-156,173