GREATER ROCHESTER AREA HONDA DEALERS AD ASSOC INC D/B/A UPSTATE HONDA DEALERS (EIN 455095067) - Form 990 Financial Analysis & Trantor Score

🔒

Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

Sign in with your work email to view Tuckman-Chang indicators

Financial Trends

Organization Details

Formation Year

2012

Legal Domicile

Principal Officer

KEVIN PARKER

Phone

5853340880

Tax Period

2024-05-01 to 2025-04-30

GREATER ROCHESTER AREA HONDA DEALERS AD ASSOC INC D/B/A UPSTATE HONDA DEALERS, founded in 2012, is a community nonprofit in the Mutual Benefit sector that reported $6.1M in total revenue in fiscal year 2024. Revenue fell 25% from the prior year — a significant decline worth monitoring. Expenses of $7.3M exceeded revenue, resulting in a 19% operating deficit.

Mission

TO ESTABLISH A PLACE FOR REGIONAL ADVERTISING FOR MEMBER HONDA DEALERS TO PROMOTE EACH OTHER'S SERVICES AND BUSINESSES THROUGH BUSINESS NETWORKING

🔒

Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

Sign in to view Trantor Score and financial metrics

Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $0

Program Service Revenue $6,146,196

Investment Income $0

Other Revenue $0

TOTAL REVENUE $6,146,196

Expense Breakdown

Grants Paid $0

Salaries & Benefits $0

Fundraising Expenses $0

Program Expenses $7,333,167

Other Expenses $7,333,167

TOTAL EXPENSES $7,333,167

Year-over-Year Comparison

	2024	2023	Change
Revenue	$6,146,196	$8,228,760	-0.3%
Expenses	$7,333,167	$7,104,074	+0.0%
Net Income	$-1,186,971	$1,124,686	-2.1%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

🔒

Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

Sign in to view all financial metrics

Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
STEVEN RALPH	DIRECTOR, PRESIDENT	2.00	Director	$0	$0	$0
KEVIN PARKER	DIRECTOR, TREASURER	2.00	Director	$0	$0	$0
R MITCHELL IDE	DIRECTOR, VICE PRESIDENT	2.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$6,146,196	$7,333,167	$1,728,510	$-1,186,971
2024	$8,228,760	$7,104,074	$3,838,353	$1,124,686
2023	$6,379,181	$6,724,274	$1,791,536	$-345,093
2022	$5,748,832	$4,933,029	$2,436,536	$815,803
2021	$4,279,276	$2,967,339	$1,975,128	$1,311,937
2020	$1,938,173	$1,938,173	$304,930	No data
2019	$1,752,557	$1,752,557	$286,786	No data

GREATER ROCHESTER AREA HONDA DEALERS AD ASSOC INC D/B/A UPSTATE HONDA DEALERS