VISITORS INC

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2012

Legal Domicile

Principal Officer

DONNA KEFFER

Phone

9183368709

Tax Period

2024-07-01 to 2025-06-30

VISITORS INC, founded in 2012, is a small nonprofit in the Community Improvement sector that reported $453K in total revenue in fiscal year 2024. Revenue grew 10% year-over-year, indicating healthy expansion. Expenses of $430K left a modest 5% surplus.

Mission

TO ENHANCE THE LOCAL ECONOMY AND IMPROVE THE COMMUNITY'S QUALITY OF LIFE BY MARKETING AND PROMOTING THE BARTLESVILLE AREA AS A DESTINATION FOR CONVENTIONS, MEETINGS, SPECIAL EVENTS AND LEISURE TRAVEL.

Program Service Accomplishments

Program 1

Expenses: $286,780

EVENT FUNDING IS AVAILABLE TO GROUPS WHO ORGANIZE AND HOLD EVENTS OR FESTIVALS IN BARTELSVILLE, OK TO PROMOTE TRAVELERS TO VISIT THE AREA.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $5,393

Program Service Revenue $445,000

Investment Income $2,809

Other Revenue $0

TOTAL REVENUE $453,202

Expense Breakdown

Grants Paid $0

Salaries & Benefits $195,871

Fundraising Expenses $0

Program Expenses $286,780

Other Expenses $233,736

TOTAL EXPENSES $429,607

Year-over-Year Comparison

	2024	2023	Change
Revenue	$453,202	$412,670	+0.1%
Expenses	$429,607	$416,319	+0.0%
Net Income	$23,595	$-3,649	-7.5%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
DONNA KEFFER	CHAIR	N/A	Officer Director	$0	$0	$0
MARK GAILEY	SECRETARY/TR	N/A	Officer Director	$0	$0	$0
MICHAEL COLAW	CHAIR	N/A	Officer Director	$0	$0	$0
LESLIE JERDEN	MEMBER	N/A		$0	$0	$0
KYLE PPOOL	VICE CHAIR	N/A	Officer Director	$0	$0	$0
COURTNEY MANNING	MEMBER	N/A		$0	$0	$0
DENNIS HALPIN	MEMBER	N/A		$0	$0	$0
ANGIE TERRONEZ	MEMBER	N/A		$0	$0	$0
MARIA SWINDELL GUS	EX-OFFICIO	N/A	Officer Director	$0	$0	$0
TREVOR DORSEY	EX-OFFICIO	N/A	Officer Director	$0	$0	$0
DEAN ROBERTSON	MEMBER	N/A	Director	$0	$0	$0
COURTNEY MANNING	MEMBER	N/A	Director	$0	$0	$0
AARON KIRKPATRICK	MEMBER	N/A	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$453,202	$429,607	$59,306	$23,595
2024	$412,670	$416,319	$41,646	$-3,649
2023	$383,320	$383,237	$43,224	$83
2022	$361,102	$365,355	$39,037	$-4,253
2021	$321,956	$298,068	$27,474	$23,888
2020	$320,880	$322,243	$25,745	$-1,363
2019	$324,765	$334,303	$25,494	$-9,538