SERVING USA INC FKA SERVING CALIFORNIA

EIN: 460743399 501(c)(3) Religion

CAMAS, WA

Total Revenue
$8,890,158
Total Expenses
$3,639,315
Total Assets
$7,767,745
Net Assets
$7,695,419
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2012
Legal Domicile
CA
Principal Officer
GREG BRUCE
Phone
3107745300
Tax Period
2024-01-01 to 2024-12-31

SERVING USA INC FKA SERVING CALIFORNIA, founded in 2012, is a community nonprofit in the Religion sector that reported $8.9M in total revenue in fiscal year 2024. Revenue surged 139% from the prior year, signaling strong growth momentum. The organization ran a surplus of $5.3M, a strong 59% operating margin.

Mission

SERVING USA IS A FAITH BASED, 501(C)(3) ORGANIZATION COMMITTED TO PROVIDING GRACE AND REDEMPTION THROUGH CHRIST TO PRISONERS, EX-PRISONERS, WOMEN IN RECOVERY FROM HUMAN TRAFFICKING AND DOMESTIC VIOLENCE AND MILITARY VETERANS SUFFERING FROM POST-TRAUMATIC STRESS AND PHYSICAL HANDICAPS.

Program Service Accomplishments

Program 1
Expenses: $2,118,602

PRISONERS AND EX-PRISONERSSERVING USA IS ADDRESSING A STAGGERING NATIONAL 54% RECIDIVISM RATE FOR INMATES WHO RE-OFFEND AFTER BEING PAROLED BACK INTO OUR COMMUNITIES, BY FACILITATING IN-PRISON...

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PRISONERS AND EX-PRISONERSSERVING USA IS ADDRESSING A STAGGERING NATIONAL 54% RECIDIVISM RATE FOR INMATES WHO RE-OFFEND AFTER BEING PAROLED BACK INTO OUR COMMUNITIES, BY FACILITATING IN-PRISON PROGRAMS THAT ADDRESS THE CRIMINOGENIC RISK FACTORS THAT LEAD THEM TO COMMIT CRIMES AND MIGHT LEAD THEM TO RE-OFFEND IN THE FUTURE. THE TUMI IN PRISON PROGRAM SUPPORTED BY SERVING USA HAS HAD 9,090 PARTICIPANTS SINCE INCEPTION WITH 5,537 PARTICIPANTS IN CA, AR, AK, CO, FL, KS, MI, OR, TX, WA, IN 2024. RECIDIVISM RATE FOR TUMI GRADUATES AFTER 3 YEARS OF RELEASE IS 3.7%. AN ADDITIONAL 600 INMATES WERE SERVED IN LONG TERM PROGRAMMING WITHIN FAITH-BASED DORMS IN TEXAS, ARKANSAS AND FLORIDA AND 19,667 MEN AND WOMEN INMATES WERE PROVIDED PARENTING SKILLS CLASSES ACROSS NUMEROUS UNITS, PRISONS AND STATES. ADDITIONALLY, SERVING USA FACILITATES POST-RELEASE PROGRAMMING BY SUPPORTING PARTNER ORGANIZATIONS WHO PROVIDE WRAP AROUND SERVICES SUCH AS HOUSING, TRANSPORTATION, JOB PLACEMENT, FINANCIAL PLANNING AND COUNSELING THAT ASSISTED 3,021 EX-OFFENDERS IN A SUCCESSFUL TRANSITION BACK INTO THE COMMUNITY. ANOTHER 3,041 INMATES AND EX-OFFENDERS RECEIVED LEGAL SUPPORT AND SERVICES TO AID IN THEIR SUCCESSFUL TRANSITION.

Program 2
Expenses: $1,298,595

MILITARY VETERANS SERVING USA SUPPORTS AND PARTNERS WITH ORGANIZATIONS WORKING WITH ACTIVE MILITARY AND MILITARY VETERANS SUFFERING FROM POST-TRAUMATIC STRESS AND PHYSICAL HANDICAPS RELATED TO THEIR...

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MILITARY VETERANS SERVING USA SUPPORTS AND PARTNERS WITH ORGANIZATIONS WORKING WITH ACTIVE MILITARY AND MILITARY VETERANS SUFFERING FROM POST-TRAUMATIC STRESS AND PHYSICAL HANDICAPS RELATED TO THEIR MILITARY SERVICE. ADDITIONALLY, THE SERVICES AND PROGRAMS OFFERED ALSO HAVE A TANGENTIAL IMPACT ON SPOUSES AND FAMILY MEMBERS. WITH 21 VETERANS A DAY COMMITTING SUICIDE BECAUSE OF THEIR INABILITY TO COPE WITH THEIR TRAUMA AND HANDICAPS, THE PROGRAMS AND SERVICES OFFERED ARE CRITICALLY IMPORTANT TO ADDRESSING THE NEEDS OF VETERANS AND THEIR FAMILIES. IN 2024, THERE WERE 11,706 PROGRAM PARTICIPANTS WITH NO SUICIDES IN 2024 AND ONE SUICIDE SINCE PROGRAM INCEPTION.

Program 3
Expenses: $27,030

WOMEN IN RECOVERYSERVING USA SUPPORTS AND PARTNERS WITH 28 ORGANIZATIONS WORKING WITH WOMEN WHO ARE COMING OUT OF A LIFESTYLE OF HUMAN TRAFFICKING, EXPLOITATION, DOMESTIC VIOLENCE, AND ADDICTIONS...

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WOMEN IN RECOVERYSERVING USA SUPPORTS AND PARTNERS WITH 28 ORGANIZATIONS WORKING WITH WOMEN WHO ARE COMING OUT OF A LIFESTYLE OF HUMAN TRAFFICKING, EXPLOITATION, DOMESTIC VIOLENCE, AND ADDICTIONS. HOLISTIC AND WRAP AROUND SERVICES ARE PROVIDED BY PARTNER ORGANIZATIONS ACROSS THE COUNTRY THAT RECEIVE MARKETING, COMMUNICATIONS, CONSULTING, NETWORKING AND PROMOTIONAL SUPPORT FROM SERVING USA.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $8,801,350
Program Service Revenue $0
Investment Income $88,808
Other Revenue $0
TOTAL REVENUE $8,890,158

Expense Breakdown

Grants Paid $2,143,100
Salaries & Benefits $820,655
Fundraising Expenses $0
Program Expenses $3,444,227
Other Expenses $675,560
TOTAL EXPENSES $3,639,315

Year-over-Year Comparison

2024 2023 Change
Revenue $8,890,158 $3,725,707 +1.4%
Expenses $3,639,315 $3,337,297 +0.1%
Net Income $5,250,843 $388,410 +12.5%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Governance

Voting Members
4
Independent Members
3
Employees
6
Volunteers
3

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
4
$273,221
Total Directors
4
$273,221
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
DR GREG BRUCE PRESIDENT, ED 40.00
Officer Director
$248,378 $24,843 $273,221
B WAYNE HUGHES JR BOARD CHAIR 2.00
Director
$0 $0 $0
SCOTT WICKLUND DIRECTOR 1.00
Director
$0 $0 $0
REV DR DON L DAVIS DIRECTOR 1.00
Director
$0 $0 $0
ANITA MCINTYRE VICE PRESIDENT OF TAX 0.40
Officer
$0 $0 $0
STEVE COLGATE SECRETARY 1.00
Officer
$0 $0 $0
JENNY JENSEN CFO 8.00
Officer
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $8,890,158 $3,639,315 $7,767,745 $5,250,843
2023 $3,725,707 $3,337,297 $2,557,481 $388,410
2022 $4,026,738 $3,967,069 $2,037,894 $59,669
2021 $3,743,258 $3,773,252 $2,399,183 $-29,994
2020 $3,501,321 $3,922,845 $1,824,038 $-421,524
2019 $4,481,177 $1,616,895 $2,145,576 $2,864,282
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