MASSCREATIVE INC

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2012

Legal Domicile

Principal Officer

WAYNE KENNARD

Phone

6173507610

Tax Period

2024-07-01 to 2025-06-30

MASSCREATIVE INC, founded in 2012, is a small nonprofit in the Arts, Culture & Humanities sector that reported $223K in total revenue in fiscal year 2024. Revenue surged 77% from the prior year, signaling strong growth momentum. Expenses of $640K exceeded revenue, resulting in a 187% operating deficit.

Mission

MASSCREATIVE ADVOCATES FOR A WELL-RESOURCED AND EQUITABLE CREATIVE SECTOR ESSENTIAL TO THE ECONOMIC AND CIVIC VIBRANCY OF MASSACHUSETTS. WORKING WITH ITS ORGANIZATIONAL AND INDIVIDUAL MEMBERS, MASSCREATIVE ADVANCES THE PUBLIC POLICY, GRASSROOTS ADVOCACY LEARING, AND TO SUPPORT THE ARTS, HUMANITIES, SCIENCES AND CREATIVE ECONOMY SECTORS IN MASSACHUSETTS; TO ENGAGE A NETWORK OF ARTS AND CULTURAL ORGANIZATIONS, BUSINESSES, CREATIVE ENTREPRENEURS ARTISTS AND SECTOR SUPPORTERS AND BUILDING STRATEGIC ALLIANCES ACROSS SECTORS.

Program Service Accomplishments

Program 1

Expenses: $501,305 Revenue: $7,600

TO SUPPORT THE ARTS, HUMANITIES, SCIENCES AND CREATIVE ECONOMY SECTORS IN MASSACHUSETTS; TO ENGAGE A NETWORK OF ARTS AND CULTURAL ORGANIZATIONS, BUSINESSES, CREATIVE ENTREPRENEURS ARTISTS AND SECTOR...

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $214,189

Program Service Revenue $7,600

Investment Income $811

Other Revenue $0

TOTAL REVENUE $222,600

Expense Breakdown

Grants Paid $0

Salaries & Benefits $311,127

Fundraising Expenses $87,284

Program Expenses $501,305

Other Expenses $328,564

TOTAL EXPENSES $639,691

Year-over-Year Comparison

	2024	2023	Change
Revenue	$222,600	$125,953	+0.8%
Expenses	$639,691	$521,445	+0.2%
Net Income	$-417,091	$-395,492	+0.1%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✓ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✓ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$106,142

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
EMILY RUDDOCK LILIENTHAL	EXECUTIVE DI	34.00	Officer	$82,926	$6,231	$106,142
SUSAN CHINSEN	DIRECTOR	1.00	Director	$0	$0	$0
KARA ELLIOT-ORTEGA	CHAIR	1.00	Officer Director	$0	$0	$0
BARBARA WALLACE GROSSMAN	DIRECTOR	1.00	Director	$0	$0	$0
ANDREA HUDSON	DIRECTOR	1.00	Director	$0	$0	$0
DEBRA J'ANTHONY	DIRECTOR	1.00	Director	$0	$0	$0
JUSTIN KANG	VICE CHAIR	1.00	Officer Director	$0	$0	$0
WAYNE KENNARD	TREASURER	1.00	Officer Director	$0	$0	$0
RICH MALONEY	DIRECTOR	1.00	Director	$0	$0	$0
NORA MAROULLIS	DIRECTOR	1.00	Director	$0	$0	$0
CHRISTINE MCCARTHY	DIRECTOR	1.00	Director	$0	$0	$0
RUS PEOTTER	DIRECTOR	1.00	Director	$0	$0	$0
A J PIETRANTONE	DIRECTOR	1.00	Director	$0	$0	$0
RODRIGO GUERRERO QUINTINI	DIRECTOR	1.00	Director	$0	$0	$0
MARINELL ROUSEMANIERE	DIRECTOR	1.00	Director	$0	$0	$0
MAL SHERMAN	AT-LARGE	1.00	Director	$0	$0	$0
TROY SIEBELS	DIRECTOR	1.00	Director	$0	$0	$0
HAROLD STEWARD	CLERK	1.00	Officer Director	$0	$0	$0
DONEECA THURSTON-CHAVEZ	DIRECTOR	1.00	Director	$0	$0	$0
PERRY WU	DIRECTOR	1.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$222,600	$639,691	$669,242	$-417,091
2024	$125,953	$521,445	$1,107,230	$-395,492
2023	$996,166	$372,404	$1,481,073	$623,762
2022	$952,673	$419,175	$866,190	$533,498
2021	$590,816	$328,084	$353,893	$262,732
2020	$374,762	$319,148	$117,898	$55,614
2019	$246,835	$507,300	$63,190	$-260,465
2018	$559,061	$394,332	$264,646	$164,729