Media Impact International

As of November 2023, Media Impact International (MII) completed nine years of service to ministries in 48 countries. 2023 was another growth year in services and revenue leading to more impact toward its mission and vision. MII services have now been provided to over 260 international ministries, allowing MII to further its mission through the equipping with best practices for these ministries. By the end of 2023, more than 1,200 individuals had enrolled in MIIs online education, nearly 2,500 attended one of MIIs 167 Online Churches and over a million different individuals contacted one of MIIs six, third-party follow-up centers. At years end, MII had six fully operational, media response/follow-up centers -- Arab World, India, Pakistan, Turkey, Central Asia, and South Africa. Over 45 ministries were relying on these centers to support their media outreach efforts. Constant change in the realm of digital media continues to accelerate and the average ministry struggles to keep pace. MII uses a growing team of Christian consultants who are recognized as industry experts to help ministries develop customized strategies and to introduce them to new processes, technology, and best practices. That allows them to confidently use social media for the work of their ministries. MII has Indigenous Training Divisions in MENA, Pakistan, and India. By the end of 2023, MIIs indigenous Trainer-coaches had trained 175 ministries without any western personnel. In 2023, MII used its experience, and its best-in-class trainers/researchers continued its Thought Leadership initiative featuring webinars, weekly instructional articles and Natchi Lazarus weekly Vlog. User participation is more than twice expectations. MII clients find the learning experiences prove to be informative and practical. They appreciate the practical approaches to the training, as opposed to theory or idea sessions. In 2023, MII further updated its five-year Strategic Plan, which includes initiatives designed to generate more diversified income, increased financial development, stronger in-house staff, and a refined succession plan. MII continues to build on the successes and learning of its first eight years. The services MII has provided since its inception continue to be refined, while new services and training options are considered. Exploring, developing, and introducing the right tools and services for ministries using media to do their work makes MII increasingly valuable to those it serves.