Alamo Trust Inc (Formerly Alamo Complex Management)

EIN: 474365749 501(c)(3) Arts, Culture & Humanities

San Antonio, TX

Total Revenue
$69,642,872
Total Expenses
$54,134,598
Total Assets
$37,147,360
Net Assets
$21,765,950
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Financial Trends

Organization Details

Formation Year
2015
Legal Domicile
TX
Phone
2102251391
Tax Period
2022-09-01 to 2023-08-31

Alamo Trust Inc (Formerly Alamo Complex Management), founded in 2015, is a mid-sized nonprofit in the Arts, Culture & Humanities sector that reported $69.6M in total revenue in fiscal year 2022. Revenue surged 958% from the prior year, signaling strong growth momentum. The organization ran a surplus of $15.5M, a strong 22% operating margin.

Mission

THE ORGANIZATION IS TO BE OPERATED EXCLUSIVELY TO PRESERVE AND RESTORE THE ALAMO COMPLEX AND TO EDUCATE AND INSPIRE VISITORS ON THE HISTORY OF ALL THOSE WHO LIVED, FOUGHT, AND DIED THERE.

Program Service Accomplishments

Program 1
Expenses: $53,084,415 Revenue: $29,394,037

Located in the heart of San Antonio, the Alamo stands as a Shrine to Texas Liberty. Alamo Trust, Inc., or the Alamo, tells the story of Texas Independence as part of its rich and diverse 300-year...

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Located in the heart of San Antonio, the Alamo stands as a Shrine to Texas Liberty. Alamo Trust, Inc., or the Alamo, tells the story of Texas Independence as part of its rich and diverse 300-year history to over 1.6 million visitors every year and is the #1 most visited destination in the State of Texas. In 1960, the Alamo was designated a United States National Historic Landmark, and in 2015, it became part of the Lone Star State's only UNESCO World Heritage Site. Witness living history, experience authentic artifacts, and explore an iconic landmark that shaped the country. The Alamo offers the following programs and experiences: Remember the Alamo Guided Tour: Led by an Alamo History Interpreter, this walking tour explores the heroes and events, including the Battle of the Alamo, that have made the story of the Alamo captivating for generations. Includes entry into the iconic Alamo Church and the Alamo Exhibit at the Ralston Family Collections Center. A Line in the Sand Self-Guided Experience: Enjoy the complete A Line in the Sand Self-Guided Experience with the Victory or Death Audio Tour, narrated by Ray Benson and entry into the Alamo Exhibit. The self-guided audio tour leads you through the Alamo Church, grounds, and includes 11 stops in the new Alamo Exhibit at the Ralston Family Collections Center where you can view the Phil Collins Collection and more! The Alamo Exhibit at the Ralston Family Collections Center: Experience the Collector's Journey at the Alamo Exhibit in the new Ralston Family Collections Center. View the Phil Collins Collection, including the Battle of the Alamo Diorama featuring his narration, explore artifacts from the Donald and Louise Yena Spanish Colonial Collection, engage with interactive exhibits, and more! Alamo Church Free Entry: Experience the iconic Alamo Church. Established as a mission, it later became a military stronghold for Texas Independence. Entering Alamo Church is always free. To help preserve the historic site, visitors will need to reserve their free ticket to enter the Church ahead of their visit. Victory or Death Audio Tour: Upgrade your free experience with the Victory or Death Audio Tour, narrated by country music singer, songwriter, actor and nine-time Grammy Award winner, Ray Benson from Asleep At The Wheel. This 45 minute, rich audio production with a total of 37 stops truly brings the story of the Alamo to life, featuring sound effects, music and interviews with the Alamo's expert curators and historians. Living History Encampment: Make your way to the Alamo's living history encampment, behind the Church, to meet the Alamo's history guides - known as living historians. Enjoy hands-on demonstrations about daily life at the time of the Texas Revolution. Discover what people wore, how they looked after their health, and what essential skills they had to master, such as fire-starting, leather working, and how to take care of their firearms. Musket Firing Demonstration: Take in the sights and sounds of a musket firing demonstration. Learn all about the main weapon used at the Battle of Alamo, the flintlock musket. This 15-minute presentation covers the history and use of flintlock firearms, a quick tutorial on how to fire, and live firings done by the Alamo Living History staff. Alamo Film: Enjoy some time inside and view the Crossroads of History, a 17-minute film that covers 300 years of history at the Alamo. This educational film is free of charge and is shown in the Long Barrack continuously throughout the day from 9:00 a.m. to 5:00 p.m. everyday. Alamo Podcast: Explore all the ways we Remember the Alamo with this new audio storytelling journey, Stories Bigger Than Texas, featuring in-depth conversations about the Alamo's past, present, and future. Alamo Private Tour: Reserve a private guided tour for your group of 15 to 60 people during normal business hours. An experienced Alamo history interpreter will walk you through Alamo Plaza, revealing the story of the 1836 Battle of the Alamo and taking you to key battlefield locations that are today hidden under San Antonio's streets. Includes entry to the Alamo Church and the Alamo Exhibit at the Ralston Family Collections Center. After Hours Private Tour: Create a private after hours tour experience for a group of friends, family, or co-workers. The after-hours tour offers an unforgettable experience for out-of-town guests, corporate groups, private ceremonies and receptions, and more. After hours tours are similar to private tours, but take place at 5:30 p.m. or later when the Alamo is closed to the public. Private Events: Create an experience bigger than Texas! The Alamo has venues with indoor/outdoor spaces to accommodate a range of gatherings including weddings, rehearsal dinners, corporate and social events as well as military ceremonies.

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Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $40,035,438
Program Service Revenue $25,525,050
Investment Income $211,898
Other Revenue $3,870,486
TOTAL REVENUE $69,642,872

Expense Breakdown

Grants Paid $0
Salaries & Benefits $9,161,901
Fundraising Expenses $416,314
Program Expenses $53,084,415
Other Expenses $44,972,697
TOTAL EXPENSES $54,134,598

Year-over-Year Comparison

2022 2021 Change
Revenue $69,642,872 $6,581,825 +9.6%
Expenses $54,134,598 $5,539,067 +8.8%
Net Income $15,508,274 $1,042,758 +13.9%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Governance

Voting Members
5
Independent Members
5
Employees
194
Volunteers
86

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
7
$582,618
Total Directors
7
$0
Key Employees
0
$0
Highest Compensated
3
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
N/A TREASURER 1.0
Officer Director
$0 $0 $0
N/A CHAIRMAN 1.0
Officer Director
$0 $0 $0
N/A SECRETARY (THROUGH June 2023) 1.0
Officer Director
$0 $0 $0
N/A DIRECTOR 1.0
Director
$0 $0 $0
N/A DIRECTOR 1.0
Director
$0 $0 $0
N/A DIRECTOR (THROUGH Feb 2023) 1.0
Director
$0 $0 $0
N/A DIRECTOR 1.0
Director
$0 $0 $0
N/A GLO ADVISORY DIRECTOR 1.0
Officer
$0 $0 $0
N/A Chief Operating Officer 40.0
Officer
$148,611 $21,178 $169,789
N/A EXECUTIVE DIRECTOR 39.0
Officer
$314,192 $21,370 $335,562
N/A Chief Financial Officer 39.0
Officer
$72,748 $4,519 $77,267
N/A IN-HOUSE COUNSEL 40.0
Highest
$127,841 $22,436 $150,277
N/A CHIEF OF STAFF 40.0
Highest
$125,091 $26,618 $151,709
N/A Alamo Conservator 40.0
Highest
$116,761 $16,628 $133,389
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 No data No data No data No data
2024 No data No data No data No data
2023 $69,642,872 $54,134,598 $37,147,360 $15,508,274
2022 $6,581,825 $5,539,067 $14,896,503 $1,042,758
2022 $41,398,235 $39,430,491 $16,028,517 $1,967,744
2021 $9,052,846 $7,773,293 $7,473,583 $1,279,553
2020 $9,686,554 $7,817,047 $5,172,901 $1,869,507
2019 $6,231,992 $6,231,992 $1,025,799 No data
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