WSL Pure

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2015

Legal Domicile

Phone

3107484089

Tax Period

2023-01-01 to 2023-12-31

WSL Pure, founded in 2015, is a small nonprofit in the Environment sector that reported $246K in total revenue in fiscal year 2023. Revenue surged 82% from the prior year, signaling strong growth momentum. Expenses of $283K exceeded revenue, resulting in a 15% operating deficit.

Mission

WSL PUREs mission is to inspire educate and empower ocean protection starting with the global surf community. WSL PURE does this through its partnership with the World Surf League WSL leveraging the global platform of the WSL to reach the surf community with educational and inspirational content focused on ocean conservation.

Program Service Accomplishments

Program 1

Expenses: $256,993 Revenue: $0

WSL PURE identifies organizations through review of submitted budget proposals that live the mission of ocean conservation and education and in turn provides grants to these organizations to further...

Program 2

Expenses: $0 Revenue: $11,566

WSL PURE served as the non-profit sponsor of the World Surf League 2023 Surf Ranch Pro CT sponsorship offering a cash bar whose net proceeds were intended to be be used for WSL PUREs operations

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $234,892

Program Service Revenue $0

Investment Income $0

Other Revenue $11,566

TOTAL REVENUE $246,458

Expense Breakdown

Grants Paid $233,454

Salaries & Benefits $47,029

Fundraising Expenses $0

Program Expenses $256,993

Other Expenses $2,343

TOTAL EXPENSES $282,826

Year-over-Year Comparison

	2023	2022	Change
Revenue	$246,458	$135,164	+0.8%
Expenses	$282,826	$336,476	-0.2%
Net Income	$-36,368	$-201,312	-0.8%

Key Indicators

✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✓ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

⚠ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
Michael Anders	Director	0.20	Director	$0	$0	$0
Peter de Menocal	Director	0.20	Director	$0	$0	$0
David Saltzman	Director	0.20	Director	$0	$0	$0
Natasha Ziff	Director	0.20	Director	$0	$0	$0
Ayana Elizabeth Johnson	Director	0.20	Director	$0	$0	$0
Chris Evans	Director	0.20	Director	$0	$0	$0
John Suhar	VP WSL Sustainability	20.00	Officer	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2023	$246,458	$282,826	$550,788	$-36,368
2022	$135,164	$336,476	$539,765	$-201,312
2021	$1,675,014	$332,572	$739,352	$1,342,442
2020	$153,092	$54,942	$1,008,855	$98,150