PRODUCE FOR BETTER HEALTH FOUNDATION

EIN: 510334897 501(c)(3)

BRENTWOOD, MO

Total Revenue
$1,651,817
Total Expenses
$3,285,876
Total Assets
N/A
Net Assets
N/A
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
1991
Legal Domicile
MO
Principal Officer
Wendy Reinhardt Kapsak
Phone
3022352329
Tax Period
2022-01-01 to 2022-12-31

PRODUCE FOR BETTER HEALTH FOUNDATION, founded in 1991, is a community nonprofit that reported $1.7M in total revenue in fiscal year 2022. Revenue fell 26% from the prior year — a significant decline worth monitoring. Expenses of $3.3M exceeded revenue, resulting in a 99% operating deficit.

Mission

Produce for Better Health Foundation's mission is to motivate people to eat more fruits and vegetables to improve public health. PBH's role is to influence partners, industry, consumer influencers and thought leaders as advocates for fruits and vegetables and the Have a Plant movement through a comprehensive marketing, communications, and education effort.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $1,573,251
Program Service Revenue $19,402
Investment Income $57,239
Other Revenue $1,925
TOTAL REVENUE $1,651,817

Expense Breakdown

Grants Paid $0
Salaries & Benefits $1,461,585
Fundraising Expenses $569,975
Program Expenses $2,270,399
Other Expenses $1,824,291
TOTAL EXPENSES $3,285,876

Year-over-Year Comparison

2022 2021 Change
Revenue $1,651,817 $2,245,758 -0.3%
Expenses $3,285,876 $2,665,290 +0.2%
Net Income $-1,634,059 $-419,532 +2.9%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
33
Independent Members
33
Employees
7
Volunteers
300

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$713,193
Total Directors
45
$0
Key Employees
0
$0
Highest Compensated
2
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
CARRIEANN ARIAS - NATURIPE FARMS LL CHAIR 2.00
Officer Director
$0 $0 $0
MATT MIDDLETON - VENTURA FOODS IMMEDIATE PAST CHAIR 2.00
Officer Director
$0 $0 $0
DESIREE OLIVERO - WAKEFERN CORPORAT VICE CHAIR 2.00
Officer Director
$0 $0 $0
JASON OSBORN - THE WONDERFUL CO SECRETARY/TREASURER 2.00
Officer Director
$0 $0 $0
WENDY REINHARDT KAPSAK PRESIDENT & CEO 40.00
Officer
$713,043 $150 $713,193
KATIE CALLIGARO MARKETING & COMMUNICATIONS MANAGER 40.00
Highest
$132,537 $5,543 $138,080
SHARESE ROPER MEMBER ENGAGEMENT DIRECTOR 40.00
Highest
$142,312 $17,478 $159,790
DENISE BRIGGS - OKANAGAN SPECIALTY BOARD REPRESENTATIVE UNTIL JUNE 2022 2.00
Director
$0 $0 $0
ANDREW BURCHETT - BAYER CROP SCIENC EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
KIMBERELY CHALLONER - SENECA FOODS EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
CHRIS CHRISTIAN - CALIFORNIA STRAWB BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
MICHELLE CONNELLY - CA WALNUT BOARD BOARD REPRESENTATIVE UNTIL JUNE 2022 2.00
Director
$0 $0 $0
HAMED FARIDI - MCCORMICK SCIENCE IN BOARD REPRESENTATIVE UNTIL DEC 2022 2.00
Director
$0 $0 $0
ANGELA FRASER - CALIFORNIA AVOCADO BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
BIL GOLDFIELD - DOLE FOOD CO INC EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
CURTIS GRANGER - US HIGHBUSH BLUEBE BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
JACKIE GRAZIER - SUN-MAID GROWERS O BOARD REPRESENTATIVE UNTIL JUNE 2022 2.00
Director
$0 $0 $0
DAVID GROTTO - KELLOGG COMPANY BOARD REPRESENTATIVE UNTIL MARCH 2022 2.00
Director
$0 $0 $0
TRACEY HALLIDAY - AMERICAN BEVERAGE BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
FERNANDO HERRERA - SUN-MAID GROWERS EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
LAUREN HIGHFILL WILLIAMS - NATIONAL BOARD REPRESENTATIVE UNTIL NOV 2022 2.00
Director
$0 $0 $0
TAMI IVERSON - PACIFIC COAST PRODUC BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
STEVEN JENNINGS - AHOLD USA BOARD REPRESENTATIVE UNTIL MARCH 2022 2.00
Director
$0 $0 $0
CHAD JOHNSON - ROBINSON FRESH BOARD REPRESENTATIVE UNTIL JAN 2022 2.00
Director
$0 $0 $0
HANNAH JUDAH - DOLE PACKAGED FOODS BOARD REPRESENTATIVE UNTIL OCT 2022 2.00
Director
$0 $0 $0
BART MINOR - MUSHROOM COUNCIL BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
KEVIN MOFFITT - PEAR BUREAU NORTHWE BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
LEONA NEILL - RED SUN FARMS EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
JENNIFER OLMSTEAD - CA WALNUT BOARD BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
DAVE PUGLIA - WESTERN GROWERS BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
NICK QUINTERO - MELISSA'SWORLD VARI BOARD REPRESENATIVE 2.00
Director
$0 $0 $0
JEN REINER - DEL MONTE FOODS INC BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
MAC RIGGAN - CHELAN FRESH BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
JILL RITTENBERG - POTATOES USA BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
PABLO RIVERO - DEL MONTE FRESH PROD BOARD REPRESENTATIVE UNTIL JUNE 2022 2.00
Director
$0 $0 $0
TORI RUMENIK - FLORIDA FRUIT VEGETA BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
JEFF SCRAMLIN - HZPC AMERICAS CORP EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
BRIANNA SHALES - STEMILT GROWERS LL EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
JENNI SPARKS - US HIGHBUSH BLUEBERR BOARD REPRESENTATIVE UNTIL SEPT 2022 2.00
Director
$0 $0 $0
PETER STEINBRICK - MELISSA'SWORLD V BOARD REPRESENTATIVE UNTIL DEC 2022 2.00
Director
$0 $0 $0
BRUCE TAYLOR - TAYLOR FARMS BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
MAX TEPLITSKI - INTERNATIONAL FRESH BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
NICHOLE TOWELL - DUDA FARM FRESH FO EXECUTIVE COMMITTEE 2.00
Director
$0 $0 $0
CHRISTINA WARD - SUNKIST GROWERS IN BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
LINDSAY WATTS - CAMPBELL SOUP COMPA BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
DIANE WELLAND - JUICE PRODUCTS ASSO BOARD REPRESENTATIVE 2.00
Director
$0 $0 $0
CHRISTY WRIGHT - CORTEVA AGRISCIENC BOARD REPRESENTATIVE UNTIL MARCH 2022 2.00
Director
$0 $0 $0
MARY EMMA YOUNG - AMERICAN FROZEN F BOARD REPRESENATIVE 2.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2022 $1,651,817 $3,285,876 No data $-1,634,059
2021 $2,245,758 $2,665,290 $4,913,115 $-419,532
2020 $2,038,358 $2,227,402 $4,859,239 $-189,044
2019 $1,834,481 $2,450,590 $4,648,844 $-616,109
2018 $1,805,683 $1,806,222 $4,588,909 $-539
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