KEEP VIRGINIA BEAUTIFUL

EIN: 540831204 501(c)(3) Environment

RICHMOND, VA

Total Revenue
$381,959
Total Expenses
$364,245
Total Assets
$162,804
Net Assets
$159,320
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
1953
Legal Domicile
VA
Principal Officer
CHRISTINE LAWTON
Phone
7577103736
Tax Period
2025-01-01 to 2025-12-31

KEEP VIRGINIA BEAUTIFUL, founded in 1953, is a small nonprofit in the Environment sector that reported $382K in total revenue in fiscal year 2025. Revenue surged 55% from the prior year, signaling strong growth momentum. Expenses of $364K left a modest 5% surplus.

Mission

TO ENGAGE AND UNITE VIRGINIANS TO IMPROVE OUR NATURAL AND SCENIC ENVIRONMENT

Program Service Accomplishments

Program 1
Expenses: $309,192

EDUCATION FOR THE CITIZENS OF VIRGINIA.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $381,734
Program Service Revenue $0
Investment Income $225
Other Revenue $0
TOTAL REVENUE $381,959

Expense Breakdown

Grants Paid $27,050
Salaries & Benefits $227,342
Fundraising Expenses $31,534
Program Expenses $309,192
Other Expenses $109,853
TOTAL EXPENSES $364,245

Year-over-Year Comparison

2025 2024 Change
Revenue $381,959 $245,919 +0.6%
Expenses $364,245 $344,925 +0.1%
Net Income $17,714 $-99,006 -1.2%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

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Liquidity & Cash Position

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Governance

Voting Members
14
Independent Members
14
Employees
4
Volunteers
N/A

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$80,000
Total Directors
14
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
TAD PHILLIPS BOARD CHAIR 1.00
Officer Director
$0 $0 $0
JOHNNY PARTIN BOARD VICE CHAIR 1.00
Officer Director
$0 $0 $0
ROBERT CLENDENIN TREASURER 1.00
Officer Director
$0 $0 $0
JULIA HILLEGASS SECRETARY 1.00
Officer Director
$0 $0 $0
LISA CARTER BOARD MEMBER 1.00
Director
$0 $0 $0
CHRISTIAN FERGUSON BOARD MEMBER 1.00
Director
$0 $0 $0
TOM GRIFFIN BOARD MEMBER 1.00
Director
$0 $0 $0
STEPHANIE HICKS BOARD MEMBER 1.00
Director
$0 $0 $0
KIMBERLY HYNES BOARD MEMBER 1.00
Director
$0 $0 $0
VATELL MARTIN BOARD MEMBER 1.00
Director
$0 $0 $0
JULIE WILLIAMS-DAVES BOARD MEMBER 1.00
Director
$0 $0 $0
SARAH STERZING BOARD MEMBER 1.00
Director
$0 $0 $0
AMBER ZUFELT BOARD MEMBER 1.00
Director
$0 $0 $0
NANCY HELTMAN BOARD MEMBER 1.00
Director
$0 $0 $0
CHRISTINE LAWTON EXECUTIVE DIRECTOR 40.00
Officer
$80,000 $0 $80,000
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $381,959 $364,245 $162,804 $17,714
2024 $245,919 $344,925 $141,941 $-99,006
2023 $383,029 $356,040 $241,006 $26,989
2022 $429,827 $387,183 $213,622 $42,644
2021 $384,305 $365,792 $170,978 $18,513
2020 $406,561 $348,781 $152,465 $57,780
2019 $306,196 $382,202 $94,685 $-76,006
2018 $454,671 $434,499 $172,926 $20,172
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