CONVENTION & VISITORS BUREAU OF MARION COUNTY INC (EIN 550748642) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1996

Legal Domicile

Principal Officer

LEAH SMITH

Phone

3043681123

Tax Period

2024-07-01 to 2025-06-30

CONVENTION & VISITORS BUREAU OF MARION COUNTY INC, founded in 1996, is a small nonprofit that reported $281K in total revenue in fiscal year 2024. Revenue decreased 6% compared to the prior year. Expenses of $312K exceeded revenue, resulting in a 11% operating deficit.

Mission

TO INCREASE ECONOMIC ACTIVITY AND DEVELOPMENT

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $278,796

Program Service Revenue $0

Investment Income $2,278

Other Revenue $165

TOTAL REVENUE $281,239

Expense Breakdown

Grants Paid $0

Salaries & Benefits $61,000

Fundraising Expenses $0

Program Expenses $307,982

Other Expenses $251,390

TOTAL EXPENSES $312,390

Year-over-Year Comparison

	2024	2023	Change
Revenue	$281,239	$299,022	-0.1%
Expenses	$312,390	$362,222	-0.1%
Net Income	$-31,151	$-63,200	-0.5%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

$56,183

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
LEISHA A ELLIOTT	EX-DIRECTOR	40.00	Director	$28,000	$840	$28,840
LEAH SMITH	DIRECTOR	40.00	Director	$26,923	$420	$27,343
MELISSA ABBOTT	MEMBER	N/A	Director	$0	$0	$0
WENDY ANDERSON	MEMBER	N/A	Director	$0	$0	$0
LINDA LONGSTRETH	MEMBER	N/A	Director	$0	$0	$0
KANDI NUZUM	MEMBER	N/A	Director	$0	$0	$0
MIKE ROHALY	MEMBER	N/A	Director	$0	$0	$0
DAN SWIGER	MEMBER	N/A	Director	$0	$0	$0
MATTIE TREFZ	MEMBER	N/A	Director	$0	$0	$0
MIKE WALLS	MEMBER	N/A	Director	$0	$0	$0
LYDIA WARREN	SECRETARY	N/A	Director	$0	$0	$0
GREG BRAY	TREASURER	N/A	Officer	$0	$0	$0
ALYSIA DAVIS	MEMBER	N/A	Officer	$0	$0	$0
JASON DEFRANCE	PRESIDENT	N/A	Officer	$0	$0	$0
TONY MICHALSKI	VICE CHAIRMA	N/A	Officer	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$281,239	$312,390	$128,737	$-31,151
2024	$299,022	$362,222	$159,718	$-63,200
2023	$290,957	$327,295	$223,592	$-36,338
2022	$221,546	$287,276	$259,051	$-65,730
2021	$197,830	$310,737	$325,126	$-112,907
2020	$324,326	$270,129	$437,968	$54,197
2019	$419,604	$301,597	$384,136	$118,007

CONVENTION & VISITORS BUREAU OF MARION COUNTY INC