AMERICAN ADVERTISING FEDERATION - LOUISVILLE INC

EIN: 616035160

LOUISVILLE, KY

Total Revenue
$288,665
Total Expenses
$276,370
Total Assets
$152,708
Net Assets
$151,958
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
1914
Legal Domicile
KY
Principal Officer
ALLISON DEELY
Phone
5028952500
Tax Period
2024-08-01 to 2025-07-31

AMERICAN ADVERTISING FEDERATION - LOUISVILLE INC, founded in 1914, is a small nonprofit that reported $289K in total revenue in fiscal year 2024. Expenses of $276K left a modest 4% surplus.

Mission

ASSOCIATION OF INDIVIDUALS AND ENTITIES IN THE FIELD OF ADVERTISING.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $50,663
Program Service Revenue $231,383
Investment Income $3,722
Other Revenue $2,897
TOTAL REVENUE $288,665

Expense Breakdown

Grants Paid $0
Salaries & Benefits $78,337
Fundraising Expenses $0
Other Expenses $198,033
TOTAL EXPENSES $276,370

Year-over-Year Comparison

2024 2023 Change
Revenue $288,665 $293,861 0.0%
Expenses $276,370 $270,129 +0.0%
Net Income $12,295 $23,732 -0.5%
Key Indicators
✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
40
Independent Members
40
Employees
1
Volunteers
40

Governance Policies

✗ Conflict of Interest Policy
✗ Whistleblower Policy
✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School
✗ Operated a Hospital
✗ Provided First Class Travel
✗ Reported Conflict of Interest
✗ Reported Asset Diversion
✗ Excess Benefit Transaction
✗ Made Political Expenditures
✗ Engaged in Lobbying
✗ Operated Donor Advised Fund
✗ Maintained Art Collections
✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
4
$0
Total Directors
31
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
MONICA BISCHOFF PRESIDENT, F N/A
Officer
$0 $0 $0
WILL HOLLIS TREASURER N/A
Officer
$0 $0 $0
LOGAN CORN PRESIDENT, A N/A
Director
$0 $0 $0
EMILY RANDLES VP AMERICAN N/A
Director
$0 $0 $0
CONNER FARRELL VP COMMUNICA N/A
Director
$0 $0 $0
NICHELLE FREER VP, EDUCATIO N/A
Director
$0 $0 $0
CHRISTINE TARQUINIO VP,I&G RELAT N/A
Director
$0 $0 $0
TAYLOR ALLGEIER VP, MEMBERSH N/A
Director
$0 $0 $0
CANDACE JAWORSKI VP, PROGRAMS N/A
Director
$0 $0 $0
KAELIN MASSEY VP, PUBLIC S N/A
Director
$0 $0 $0
ASHLEY BLAKEMORE VP, SPONSORS N/A
Director
$0 $0 $0
KAYLA RADUS BOARD CHAIR N/A
Officer
$0 $0 $0
JOHN RIVERS III IMMEDIATE PA N/A
Officer
$0 $0 $0
BETH BROWN BOARD MEMBER N/A
Director
$0 $0 $0
JEN BRYANT BOARD MEMBER N/A
Director
$0 $0 $0
JIM DENNY BOARD MEMBER N/A
Director
$0 $0 $0
STUART ESROCK BOARD MEMBER N/A
Director
$0 $0 $0
CANDACE JAWORSKI BOARD MEMBER N/A
Director
$0 $0 $0
ELIZABETH LOGSDON BOARD MEMBER N/A
Director
$0 $0 $0
MEGAN MCMILLAN BOARD MEMBER N/A
Director
$0 $0 $0
EMILY RANDLES BOARD MEMBER N/A
Director
$0 $0 $0
RUSS RENBARGER BOARD MEMBER N/A
Director
$0 $0 $0
CHRISTINE TARQUINIO BOARD MEMBER N/A
Director
$0 $0 $0
ESTEFAN ALBEIRO BOARD MEMBER N/A
Director
$0 $0 $0
BLAIR BREWER BOARD MEMBER N/A
Director
$0 $0 $0
DAN DRY BOARD MEMBER N/A
Director
$0 $0 $0
TARA KRULL BOARD MEMBER N/A
Director
$0 $0 $0
ADAM LOEWY BOARD MEMBER N/A
Director
$0 $0 $0
BLAKE MONTGOMERY BOARD MEMBER N/A
Director
$0 $0 $0
GREG MOSLEY BOARD MEMBER N/A
Director
$0 $0 $0
DOUG PRATER BOARD MEMBER N/A
Director
$0 $0 $0
STACEY WADE BOARD MEMBER N/A
Director
$0 $0 $0
JOAN NOLES LIFE MEMBER N/A
Director
$0 $0 $0
PATRICK SULLIVAN NONVOTING BO N/A
Director
$0 $0 $0
JOHN MCCAFFERTY BOARD ADVISO N/A
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $288,665 $276,370 $152,708 $12,295
2024 $293,861 $270,129 $146,998 $23,732
2023 $295,972 $287,571 $126,480 $8,401
2022 $278,742 $253,122 $126,995 $25,620
2021 $103,274 $134,508 $133,839 $-31,234
2020 $173,110 $185,501 $196,521 $-12,391
2019 $329,943 $350,362 $178,731 $-20,419
2018 $332,160 $324,238 $170,008 $7,922
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