NORMAN CONVENTION & VISITORS BUREAU (EIN 731432915) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1993

Legal Domicile

Principal Officer

DANIEL SCHEMM

Phone

4053668095

Tax Period

2022-07-01 to 2023-06-30

NORMAN CONVENTION & VISITORS BUREAU, founded in 1993, is a small nonprofit that reported $924K in total revenue in fiscal year 2022. Revenue surged 34% from the prior year, signaling strong growth momentum. Expenses of $1.0M exceeded revenue, resulting in a 11% operating deficit.

Mission

PROMOTING TOURISM IN THE CITY OF NORMAN.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $832,500

Program Service Revenue $15,020

Investment Income $5,643

Other Revenue $70,501

TOTAL REVENUE $923,664

Expense Breakdown

Grants Paid $0

Salaries & Benefits $477,831

Fundraising Expenses $0

Other Expenses $547,345

TOTAL EXPENSES $1,025,176

Year-over-Year Comparison

	2022	2021	Change
Revenue	$923,664	$689,380	+0.3%
Expenses	$1,025,176	$971,419	+0.1%
Net Income	$-101,512	$-282,039	-0.6%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$168,627

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
DANIEL SCHEMM	EXECUTIVE DI	40.00	Officer	$151,275	$17,352	$168,627
SCOTT KOVALICK	CHAIR	2.00	Officer Director	$0	$0	$0
ANGELIA GREEN	VICE- CHAIR	2.00	Officer Director	$0	$0	$0
CAMERON BREWER	TREASURER	2.00	Officer Director	$0	$0	$0
STEVE GILLIS	DIRECTOR	1.00	Director	$0	$0	$0
AMISH ZAVER	DIRECTOR	1.00	Director	$0	$0	$0
TD O'HARA	DIRECTOR	1.00	Director	$0	$0	$0
CAITLIN FORNIER	DIRECTOR	1.00	Director	$0	$0	$0
KYLE ALLISON	DIRECTOR	1.00	Director	$0	$0	$0
AMY MILLION	DIRECTOR	1.00	Director	$0	$0	$0
MANDY HAWS	DIRECTOR	1.00	Director	$0	$0	$0
JERRY HATTER	DIRECTOR	1.00	Director	$0	$0	$0
JAMES HOWARD	DIRECTOR	1.00	Director	$0	$0	$0
CAROL DILLINGHAM	DIRECTOR	1.00	Director	$0	$0	$0
JEFF STEWART	DIRECTOR	1.00	Director	$0	$0	$0
PAUL ZIERT	DIRECTOR	1.00	Director	$0	$0	$0
VYTAS RINGUS	DIRECTOR	1.00	Director	$0	$0	$0
AMANDA PRINCE	DIRECTOR	1.00	Director	$0	$0	$0
GARY ARMSTRONG	DIRECTOR	1.00	Director	$0	$0	$0
HELEN GRANT	EX-OFFICIO	1.00	Director	$0	$0	$0
BRENDA HALL	EX-OFFICIO	1.00	Director	$0	$0	$0
SCOTT MARTIN	EX-OFFICIO	1.00	Director	$0	$0	$0
LAWRENCE MCKINNEY	EX-OFFICIO	1.00	Director	$0	$0	$0
JASON OLSEN	EX-OFFICIO	1.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	No data	No data	No data	No data
2024	No data	No data	No data	No data
2023	$923,664	$1,025,176	$606,441	$-101,512
2022	$689,380	$971,419	$639,951	$-282,039
2021	$1,023,105	$652,180	$849,931	$370,925
2020	$824,869	$897,476	$407,682	$-72,607
2019	$915,751	$926,895	$367,138	$-11,144
2018	$872,892	$880,372	$362,201	$-7,480

NORMAN CONVENTION & VISITORS BUREAU