Utah Tourism Industry Association

EIN: 742385857 Public & Societal Benefit

Draper, UT

Total Revenue
$718,422
Total Expenses
$614,998
Total Assets
$421,291
Net Assets
$415,446
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2001
Legal Domicile
UT
Principal Officer
Celina Sinclair
Phone
8015577416
Tax Period
2023-01-01 to 2023-12-31

Utah Tourism Industry Association, founded in 2001, is a small nonprofit in the Public & Societal Benefit sector that reported $718K in total revenue in fiscal year 2023. Revenue surged 41% from the prior year, signaling strong growth momentum. Expenses of $615K left a modest 14% surplus.

Mission

Promote and Develop Tourism in Utah

Program Service Accomplishments

Program 1
Expenses: $493,590 Revenue: $718,367

UTIA was formed to serve as the coordinating body for the combined interests of associations, chambers, organizations, businesses and individuals engaged in serving and developing tourism in Utah.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $556,067
Program Service Revenue $162,300
Investment Income $55
Other Revenue $0
TOTAL REVENUE $718,422

Expense Breakdown

Grants Paid $0
Salaries & Benefits $282,720
Fundraising Expenses $45,848
Program Expenses $493,590
Other Expenses $332,278
TOTAL EXPENSES $614,998

Year-over-Year Comparison

2023 2022 Change
Revenue $718,422 $510,146 +0.4%
Expenses $614,998 $378,067 +0.6%
Net Income $103,424 $132,079 -0.2%
Key Indicators
✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✓ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
18
Independent Members
18
Employees
2
Volunteers
N/A

Governance Policies

✗ Conflict of Interest Policy
✗ Whistleblower Policy
✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School
✗ Operated a Hospital
✗ Provided First Class Travel
✗ Reported Conflict of Interest
✗ Reported Asset Diversion
✗ Excess Benefit Transaction
✗ Made Political Expenditures
✗ Engaged in Lobbying
✗ Operated Donor Advised Fund
✗ Maintained Art Collections
✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$226,021
Total Directors
14
$0
Key Employees
1
$226,021
Highest Compensated
1
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Natalie Randall Executive Director 040.00
Officer Key Emp Highest
$226,021 $0 $226,021
Nathan Rafferty Board of Directors 000.25
Director
$0 $0 $0
Lance Syrett Board of Directors 000.25
Director
$0 $0 $0
Michelle Corigliano Board of Directors 000.25
Director
$0 $0 $0
Nancy Vollmer Board of Directors 000.25
Director
$0 $0 $0
Mark Smoot Board of Directors 000.25
Director
$0 $0 $0
Todd Shaw Board of Directors 000.25
Director
$0 $0 $0
Lee Adamson Board of Directors 000.25
Director
$0 $0 $0
Sara Toliver Board of Directors 000.25
Director
$0 $0 $0
AJ Templeton Board of Directors 000.25
Director
$0 $0 $0
Maria Twitchell Board of Directors 000.25
Director
$0 $0 $0
Jessica Merrill Board of Directors 000.25
Director
$0 $0 $0
Brittany McMichael Board of Directors 000.25
Director
$0 $0 $0
Kaitlin Eskelson Board of Directors 000.25
Director
$0 $0 $0
Kim Bowsher Board of Directors 000.25
Director
$0 $0 $0
Joan Hammer Past President 001.00
Officer
$0 $0 $0
Breck Dockstader President 001.00
Officer
$0 $0 $0
Chris Eggleton Vice President 001.00
Officer
$0 $0 $0
Lesha Coltharp Secretary / Treasurer 001.00
Officer
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $718,422 $614,998 $421,291 $103,424
2022 $510,146 $378,067 $314,594 $132,079
2021 $424,021 $414,303 $186,365 $9,718
2020 $459,488 $349,203 $173,039 $110,285
2019 $444,768 $483,435 $67,199 $-38,667
2018 $512,411 $572,549 $109,633 $-60,138
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