AUSTIN DMO INC

Downtown Ambassadors were expanded from 60 to 91 FTE, including a new Safety Patrol and increased cleaning and maintenance staff. Downtown Ambassadors accomplished the following: 49,186 hospitality contacts; 179 safety escorts; 25.5 million square feet pressure washed; 156,470 pounds of trash removed; 7,652 graffiti removed and 5 beautification projects. DAA-funded APD overtime shifts in downtown resulted in 6,296 ordinance compliance requests (with a 99% compliance rate) and 519 welfare checks. Conducted 2,460 restroom cleanings and 2,415 restocking (toilet paper, hand sanitizer, menstrual products) efforts. Conducted 11 monthly safety forums with 60-80 attendees per forum to connect the downtown community with safety initiatives. Provided non-harmful bird and bird waste management within the PID to keep downtown sidewalks and public areas clean and welcoming and provided regular maintenance of the Congress Avenue and Red River District sidewalk planters. Provided funding for Brush Square security. Completed HEART (Homelessness Engagement Assistance Response Team) pilot program and dedicated funding to supplement expansion of the program by COA to a year-round program with a larger geographic area (DAA funded PID area). Provided annual contribution of $200K towards a $2M/10 year pledge to Mobile Loaves & Fishes Community First! Village, which currently houses over 360 formerly chronic homeless community members. 186 people experiencing homelessness were reunited or connected with family or other support base through our funding partnership with the Trinity Center family reunification program. Conducted 4 (quarterly) unsheltered homeless counts that showed a 7% increase in the fiscal year.

Research and Strategic Communication:The Downtown Austin Alliance's research team conducts primary research on downtown-related issues and also compiles and analyzes third-party research. Our website is a central repository for data on economic development, real estate, mobility trends and more. This information enables members of our team and the downtown community to make data-driven decisions as we work together to shape our future. We published our 2024 State of Downtown Report, which uses market data to give a comprehensive account of downtown's economic impact, health and vitality. The report also celebrates critical milestones as downtown achieves its vision.Completed State of Downtown annual research report. Completed quarterly market research reports and emerging projects reports. Maintained a variety of data sets ranging from place activation metrics to property database. Completed 4 Issues & Eggs Events: Inclusive Prosperity event (September); Meet Chief Davis (November); I-35 Vision to Reality (February) and Six Street's Next Act (March) Distributed 60+ newsletters to 11,000+ subscribers. Marketing and communication efforts collectively resulted in 62K total social media followers, 746.6M media impressions and 137,000+ website visitors (includes PR contracts). Produced targeted marketing campaigns for Holiday Stroll, Art & Parks Tour, and other events and programs. Planned and hosted Annual Future of Downtown Event with release of State of Downtown, Annual Report, and Vision Awards.