WRC Pregnancy Center of Ellis County DBA FirstLook

EIN: 752693218 501(c)(3) Health Care

Waxahachie, TX

Total Revenue
$1,367,246
Total Expenses
$1,245,433
Total Assets
$2,344,329
Net Assets
$1,837,241
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
1995
Legal Domicile
TX
Phone
9729387900
Tax Period
2025-01-01 to 2025-12-31

WRC Pregnancy Center of Ellis County DBA FirstLook, founded in 1995, is a community nonprofit in the Health Care sector that reported $1.4M in total revenue in fiscal year 2025. Expenses of $1.2M left a modest 9% surplus.

Mission

WRC Pregnancy Center, dba FirstLook, is a sexual health and pregnancy center with a focus on compassionately reaffirming life through holistic care for every client.

Program Service Accomplishments

Program 1
Expenses: $698,060

Peer counseling, education and support resources: Services provided in 2025 included pregnancy options counseling; pregnancy, parenting, and life skills classes; co-parenting class; peer-to-peer...

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Peer counseling, education and support resources: Services provided in 2025 included pregnancy options counseling; pregnancy, parenting, and life skills classes; co-parenting class; peer-to-peer father support; abortion healing; spiritual support; community referrals; care management for on-going support; Dual services through delivery and post-partum; and material resources for a parent's baby. FirstLook is a community partner with the Texas Department of Health and Human Services and as such is able to assist the client in the Medicaid application process. Mothers and fathers may participate in all education programs until a child reaches 36 months. In 2025, there were 1466 client visits for ongoing peer to peer support, education, and support services (1031 women & 435 men).

Program 2
Expenses: $184,710

Medical clinic: Services provided by medical professionals included pregnancy tests, nurse consultation, ultrasound for pregnancy confirmation, STI testing and treatment for women and men, domestic...

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Medical clinic: Services provided by medical professionals included pregnancy tests, nurse consultation, ultrasound for pregnancy confirmation, STI testing and treatment for women and men, domestic violence screening, childbirth education and abortion pill reversal. All services in the clinic are performed by registered nurses and supervised by one physician who serves as our Medical Director. In 2025, FirstLook performed 815 pregnancy tests, 1107 ultrasounds, and 203 STI tests. Our facility has four (4) exam rooms, 2 of which are equipped with ultrasound machines, and a staff of six (6) registered nurses.

Program 3
Expenses: $110,251

Resale Store: FirstLook operated a resale boutique selling clothing for the entire family and household goods. All items sold in the store are donated to the organization. Net proceeds from the store...

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Resale Store: FirstLook operated a resale boutique selling clothing for the entire family and household goods. All items sold in the store are donated to the organization. Net proceeds from the store were used to support overhead costs of the facilities, staffing, supplies, etc., for the medical clinic, education and resource activities. Also, some clothing, household, baby items in the store were awarded to clients who receive reward points that may be spent as cash through the pregnancy and parenting education program. When a need in the community arises to provide clothing and household goods, FirstLook resale boutique partners with other agencies to meet those needs.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $643,097
Program Service Revenue $508,298
Investment Income $0
Other Revenue $215,851
TOTAL REVENUE $1,367,246

Expense Breakdown

Grants Paid $14,205
Salaries & Benefits $781,124
Fundraising Expenses $115,113
Program Expenses $1,007,226
Other Expenses $450,104
TOTAL EXPENSES $1,245,433

Year-over-Year Comparison

2025 2024 Change
Revenue $1,367,246 $1,326,321 +0.0%
Expenses $1,245,433 $1,289,683 0.0%
Net Income $121,813 $36,638 +2.3%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Governance

Voting Members
10
Independent Members
10
Employees
24
Volunteers
55

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
4
$0
Total Directors
10
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Alisha Pinney CEO 40.00
$67,900 $0 $67,900
Cassie Fulton President 6.00
Officer Director
$0 $0 $0
Lee Straley-Miller Vice President 1.25
Officer Director
$0 $0 $0
Lisa Mawhinney Treasurer 6.00
Officer Director
$0 $0 $0
Lavan Rivera Board Member 1.25
Director
$0 $0 $0
Shawn Keeth Board Member 1.25
Director
$0 $0 $0
Jennifer Misner Board Member 1.25
Director
$0 $0 $0
Dr Glenn Ledbetter Board Member 1.25
Director
$0 $0 $0
Jon Brdecka Secretary 1.25
Officer Director
$0 $0 $0
John Hamaker Board Member 1.25
Director
$0 $0 $0
Justin Jackson Board Member 1.25
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $1,367,246 $1,245,433 $2,344,329 $121,813
2024 $1,326,321 $1,289,683 $2,322,593 $36,638
2023 $1,282,808 $1,163,146 $2,176,261 $119,662
2022 $1,058,754 $1,036,125 $2,080,387 $22,629
2021 $1,014,814 $861,637 $2,106,312 $153,177
2020 $1,359,218 $724,230 $1,727,047 $634,988
2019 $854,545 $635,691 $520,599 $218,854
2018 $692,465 $544,104 $298,518 $148,361
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