Downtown Wichita Falls Development Inc (EIN 752877651) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2000

Legal Domicile

Principal Officer

Dusty Potter

Phone

9403224525

Tax Period

2024-01-01 to 2024-12-31

Downtown Wichita Falls Development Inc, founded in 2000, is a small nonprofit in the Community Improvement sector that reported $378K in total revenue in fiscal year 2024.

Mission

To educate the populace of Wichita Falls about the benefits of the Downtown area; help attract investors to area; organize events to promote downtown area

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $216,971

Program Service Revenue $150,272

Investment Income $500

Other Revenue $10,387

TOTAL REVENUE $378,130

Expense Breakdown

Grants Paid $0

Salaries & Benefits $116,439

Fundraising Expenses $16,554

Program Expenses $331,264

Other Expenses $253,225

TOTAL EXPENSES $369,664

Year-over-Year Comparison

	2024	2023	Change
Revenue	$378,130	$359,662	+0.1%
Expenses	$369,664	$360,161	+0.0%
Net Income	$8,466	$-499	-18.0%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

500

Governance Policies

✓ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

$75,846

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
Rodney Case	Treasurer	0.30	Officer Director	$0	$0	$0
William Weske	Board Member	0.30	Director	$0	$0	$0
Jana Schmader	Executive Director	40.00	Director	$75,846	$0	$75,846
Carla Rogers	Board Member	0.30	Director	$0	$0	$0
Darla Diltz	Secretary	0.30	Officer Director	$0	$0	$0
Denton Keltner	Board Member	0.30	Director	$0	$0	$0
Matt Ledesma	Vice-President	0.30	Officer Director	$0	$0	$0
Laura Mayfield	Board Member	0.30	Director	$0	$0	$0
Jason Wheat	Board Member	0.30	Director	$0	$0	$0
Dusty Potter	President	0.30	Officer Director	$0	$0	$0
Justin Schlager	Board Member	0.30	Director	$0	$0	$0
Amanda Dalka	Board Member	0.30	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$378,130	$369,664	$323,939	$8,466
2023	$359,662	$360,161	$429,124	$-499
2022	$321,529	$340,344	$428,317	$-18,815
2021	$279,339	$239,023	$591,665	$40,316
2020	$249,159	$215,624	$554,828	$33,535
2019	$371,437	$317,777	$532,047	$53,660

Downtown Wichita Falls Development Inc