Now I Lay Me Down to Sleep (EIN 770656322) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2005

Legal Domicile

Principal Officer

Missy Thomas

Phone

7202833339

Tax Period

2023-07-01 to 2024-06-30

Now I Lay Me Down to Sleep, founded in 2005, is a small nonprofit in the Human Services sector that reported $745K in total revenue in fiscal year 2023. Revenue fell 26% from the prior year — a significant decline worth monitoring. Expenses of $924K exceeded revenue, resulting in a 24% operating deficit.

Mission

To introduce remembrance photography to parents experiencing the loss of a baby with the free gift of professional portraiture.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $600,682

Program Service Revenue $87,607

Investment Income $11,474

Other Revenue $45,645

TOTAL REVENUE $745,408

Expense Breakdown

Grants Paid $0

Salaries & Benefits $559,822

Fundraising Expenses $166,548

Program Expenses $708,514

Other Expenses $363,793

TOTAL EXPENSES $923,615

Year-over-Year Comparison

	2023	2022	Change
Revenue	$745,408	$1,005,571	-0.3%
Expenses	$923,615	$1,242,276	-0.3%
Net Income	$-178,207	$-236,705	-0.2%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

1134

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$202,143

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
Cheryl Haggard	Co-Founder	2.00	Officer Director	$0	$0	$0
Sam Rodriguez	Chair	2.00	Officer Director	$0	$0	$0
Nicholas Tootalian	Secretary	2.00	Officer Director	$0	$0	$0
Rachel Penn	Board Member	2.00	Director	$0	$0	$0
Samson Martinez	Board Member	2.00	Director	$0	$0	$0
Jessica Dailey	Vice Chair	2.00	Director	$0	$0	$0
Stephanie Kusta	Board Member	2.00	Director	$0	$0	$0
Terrell Hatzilias	Board Member	2.00	Director	$0	$0	$0
Gina Harris	Chief Executive Officer (Former)	40.00	Officer	$121,258	$0	$121,258
Missy Thomas	Executive Director	40.00	Officer	$80,885	$0	$80,885

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	No data	No data	No data	No data
2024	$745,408	$923,615	$639,487	$-178,207
2023	$1,005,571	$1,242,276	$893,341	$-236,705
2022	$1,208,451	$984,893	$1,093,569	$223,558
2021	$1,235,310	$747,596	$900,671	$487,714
2020	$763,698	$699,997	$464,307	$63,701
2019	$815,834	$679,386	$328,796	$136,448

Now I Lay Me Down to Sleep