VISIT AURORA INC (EIN 800536531) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2009

Legal Domicile

Principal Officer

STEVEN B DALTON

Phone

7204848902

Tax Period

2024-01-01 to 2024-12-31

VISIT AURORA INC, founded in 2009, is a community nonprofit in the Community Improvement sector that reported $5.0M in total revenue in fiscal year 2024. Revenue grew 8% year-over-year, indicating healthy expansion. Expenses of $5.7M exceeded revenue, resulting in a 15% operating deficit.

Mission

VISIT AURORA INC'S MISSION IS TO SERVE AS OFFICIAL DESTINATION MARKETING ORGANIZATION TO THE CITY OF AURORA, COLORADO.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $2,852,637

Program Service Revenue $2,136,175

Investment Income $2,631

Other Revenue $41

TOTAL REVENUE $4,991,484

Expense Breakdown

Grants Paid $64,010

Salaries & Benefits $2,238,199

Fundraising Expenses $0

Other Expenses $3,422,896

TOTAL EXPENSES $5,725,105

Year-over-Year Comparison

	2024	2023	Change
Revenue	$4,991,484	$4,603,993	+0.1%
Expenses	$5,725,105	$5,031,095	+0.1%
Net Income	$-733,621	$-427,102	+0.7%

Key Indicators

✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$278,351

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
RICK CRANDALL	CHAIR	1.00	Officer Director	$0	$0	$0
KEVIN DELANGE	VICE-CHAIR	1.00	Officer Director	$0	$0	$0
DEANNE FRENCH	SECRETARY	1.00	Officer Director	$0	$0	$0
BRAD PIERCE	TREASURER	1.00	Officer Director	$0	$0	$0
DANIEL BENTON	DIRECTOR	1.00	Director	$0	$0	$0
JOEL BOYD	DIRECTOR	1.00	Director	$0	$0	$0
MIKE COFFMAN	HONORARY DIR	1.00	Director	$0	$0	$0
NAOMI COLWELL	HONORARY DIR	1.00	Director	$0	$0	$0
STEPHANIE HANCOCK	DIRECTOR	1.00	Director	$0	$0	$0
CHANCE HORIUCHI	DIRECTOR	1.00	Director	$0	$0	$0
LAURA PERRY	DIRECTOR	1.00	Director	$0	$0	$0
JULIE STEWART	DIRECTOR	1.00	Director	$0	$0	$0
KIM STUART	DIRECTOR	1.00	Director	$0	$0	$0
SCOTT TURBOW	DIRECTOR	1.00	Director	$0	$0	$0
STEVEN B DALTON	CEO	40.00	Officer	$264,141	$14,210	$278,351
RANDI MORRITT	COO	40.00	Highest	$154,389	$30,165	$184,554
PAULA LYNN RETIRED 123124	DIRECTOR OF	40.00	Highest	$127,241	$7,909	$135,150
AMANDA BUTLER	SALES DIRECT	40.00	Highest	$107,559	$6,203	$113,762
HEATHER SAVOCA	DIR. DESTINA	40.00	Highest	$103,720	$9,282	$113,002

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$4,991,484	$5,725,105	$2,664,820	$-733,621
2023	$4,603,993	$5,031,095	$3,317,286	$-427,102
2022	$3,030,638	$4,185,088	$3,734,061	$-1,154,450
2021	$4,340,447	$3,029,034	$4,494,472	$1,311,413
2020	$3,501,056	$2,256,003	$3,097,375	$1,245,053
2019	$4,439,189	$3,292,458	$1,912,810	$1,146,731
2018	$1,945,577	$2,087,928	$668,844	$-142,351

VISIT AURORA INC