REALITY RALLY INC (EIN 810982539) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2015

Legal Domicile

Principal Officer

GILIAN P LARSON

Phone

7819628234

Tax Period

2022-09-01 to 2023-08-31

REALITY RALLY INC, founded in 2015, is a micro nonprofit in the Human Services sector that reported $3K in total revenue in fiscal year 2022. Revenue fell 96% from the prior year — a significant decline worth monitoring. Expenses of $16K exceeded revenue, resulting in a 511% operating deficit.

Mission

THE ENTITY ORGANIZES AND HOSTS A WEEKEND LONG SERIES OF EVENTS WHERE REALITY TELEVISION PERSONALITIES ENGAGE WITH THE LOCAL COMMUNITY TO RAISE FUNDS. NET PROCEEDS FROM THE EVENT ARE DONATED TO A LOCAL CHARITY SUPPORTING THE BATTLE OF CANCER.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $2,650

Program Service Revenue $0

Investment Income $3

Other Revenue $0

TOTAL REVENUE $2,653

Expense Breakdown

Grants Paid $60

Salaries & Benefits $0

Fundraising Expenses $15,861

Program Expenses $60

Other Expenses $16,161

TOTAL EXPENSES $16,221

Year-over-Year Comparison

	2022	2021	Change
Revenue	$2,653	$71,121	-1.0%
Expenses	$16,221	$65,791	-0.8%
Net Income	$-13,568	$5,330	-3.5%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
GILLIAN LARSON	PRESIDENT	40.00	Officer Director Key Emp	$0	$0	$0
BEVERLY RING	SECRETARY	20.00	Officer Director	$0	$0	$0
JONI PRESTON	VICE PRESIDENT	20.00	Officer Director	$0	$0	$0
CATHERINE LAZZARA	TREASURER	20.00	Officer Director	$0	$0	$0
RON LARSON	DIRECTOR	20.00	Officer Director	$0	$0	$0
KIM GERRISH	DIRECTOR	20.00	Officer Director	$0	$0	$0
JOAN HOOVER	DIRECTOR	20.00	Officer Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2023	$2,653	$16,221	No data	$-13,568
2023	$2,653	$16,221	No data	$-13,568
2022	$71,121	$65,791	$14,042	$5,330
2020	$32,780	$31,831	$11,244	$949
2019	$110,132	$112,450	$11,530	$-2,318

REALITY RALLY INC