Metuchen Downtown Alliance A NJ Nonprofit Corporation

EIN: 811396225 501(c)(3) Environment

Metuchen, NJ

Total Revenue
$915,109
Total Expenses
$762,347
Total Assets
$199,806
Net Assets
$-11,663
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2016
Legal Domicile
NJ
Principal Officer
Isaac D Kremer
Phone
7325159660
Tax Period
2023-01-01 to 2023-12-31

Metuchen Downtown Alliance A NJ Nonprofit Corporation, founded in 2016, is a small nonprofit in the Environment sector that reported $915K in total revenue in fiscal year 2023. Revenue surged 44% from the prior year, signaling strong growth momentum. The organization ran a surplus of $153K, a strong 17% operating margin.

Mission

The Metuchen Downtown Alliance is a volunteer-based, non-profit downtown management corporation dedicated to the promotion and revitalization of the designated Metuchen business district.

Program Service Accomplishments

Program 1
Expenses: $567,188

The Corporation is organized and shall be operated to: (i) manage and leadin promoting the economic vitality of the District, (ii) promote Full Membergrowth and revitalization, (iii) enhance public...

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The Corporation is organized and shall be operated to: (i) manage and leadin promoting the economic vitality of the District, (ii) promote Full Membergrowth and revitalization, (iii) enhance public awareness of the Full Memberbusinesses, (iv) facilitate cooperation among Full Members, Metuchen residents, Metuchen municipal government and other public institutions,and (v) foster good will between the Full Members and the general public.The Corporation shall be non-partisan and non-sectarian, and shall operateindependently of, but in cooperation with, other public and private entities.

Program 2

Marketing: Increased earned and unearned media coverage for the Downtown District and businesses. Digital media strategy resulted in growth on platforms between 34.7% and 87.7% year over year. Retail...

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Marketing: Increased earned and unearned media coverage for the Downtown District and businesses. Digital media strategy resulted in growth on platforms between 34.7% and 87.7% year over year. Retail promotions attracted people downtown and made cash registers ring for businesses. These included: Buy Me Love, Food Pantry Takeover on the Plaza, Socially Distant NYE, Small Business Saturday, and Twas the Weekend Before Christmas.

Program 3

Placemaking: Improved streets, sidewalks and storefronts through providing design assistance and offering matching grants to businesses and owners for making improvements. Also, coordinated planting...

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Placemaking: Improved streets, sidewalks and storefronts through providing design assistance and offering matching grants to businesses and owners for making improvements. Also, coordinated planting and maintenance for 50 downtown planters. Commissioned several public art projects.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $915,097
Program Service Revenue $0
Investment Income $12
Other Revenue $0
TOTAL REVENUE $915,109

Expense Breakdown

Grants Paid $0
Salaries & Benefits $109,509
Fundraising Expenses $0
Program Expenses $567,188
Other Expenses $652,838
TOTAL EXPENSES $762,347

Year-over-Year Comparison

2023 2022 Change
Revenue $915,109 $636,875 +0.4%
Expenses $762,347 $830,375 -0.1%
Net Income $152,762 $-193,500 -1.8%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
12
Independent Members
12
Employees
1
Volunteers
142

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
4
$0
Total Directors
13
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Dawn Mackey Exec. Director 40.00
$100,000 $0 $100,000
Daniel Cea Trustee 0.00
Director
$0 $0 $0
Sean Massey Trustee 0.00
Director
$0 $0 $0
Bobbie Theivakumaran Chairman 0.00
Officer Director
$0 $0 $0
Stuart Schooler Treasurer 0.00
Officer Director
$0 $0 $0
Jace C McColley Trustee 0.00
Director
$0 $0 $0
Angie Quinonez Trustee 0.00
Director
$0 $0 $0
Diana Callinan Trustee 0.00
Director
$0 $0 $0
Jason Delia Secretary 0.00
Officer Director
$0 $0 $0
Jay Muldoon Trustee 0.00
Director
$0 $0 $0
Amar Singh Trustee 0.00
Director
$0 $0 $0
Gary Tilbor Vice Chairman 0.00
Officer Director
$0 $0 $0
Jenny Lai Trustee 0.00
Director
$0 $0 $0
Meg Loftus Suchan Trustee 0.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $915,109 $762,347 $199,806 $152,762
2022 $636,875 $830,375 $42,072 $-193,500
2021 $367,537 $393,730 $190,198 $-26,193
2020 $1,055,081 $1,031,585 $233,012 $23,496
2019 $360,127 $347,733 $40,157 $12,394
2018 $311,548 $370,483 $34,586 $-58,935
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