CELEBRATE NEW JERSEY NOW INC

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2016

Legal Domicile

Principal Officer

WILLIAM MAER

Phone

7336870880

Tax Period

2023-01-01 to 2023-12-31

Mission

DEDICATED TO PROMOTING THE COMMON GOOD & GENERAL WELFARE OF THE PEOPLE OF THE STATE OF NEW JERSEY THROUGH CIVIC ENGAGEMENT AS WELL AS PROMOTING THE BUDINESS & COMMERCE OF THE STATE.

Program Service Accomplishments

Program 1

Expenses: $27,358 Revenue: $0

EXPENSES INCURRED IN PROMOTING THE ELECTORAL PROCESS, CIVIC, COMMERCE AND COMMUNITY ENGAGEMENT, PROVIDING STATE INFORMATION TO RESIDENTS AND PROMOTING COMMERCE AND BUSINESS GROWTH IN NEW JERSEY.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $0

Program Service Revenue $0

Investment Income $0

Other Revenue $0

TOTAL REVENUE $0

Expense Breakdown

Grants Paid $0

Salaries & Benefits $0

Fundraising Expenses $0

Program Expenses $27,358

Other Expenses $27,375

TOTAL EXPENSES $27,375

Year-over-Year Comparison

	2023	2022	Change
Revenue	N/A	$2,500	-1.0%
Expenses	$27,375	$33,469	-0.2%
Net Income	N/A	$-30,969	N/A

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
WILLIAM MAER	CHAIRMAN - TRUSTEE	1.00	Director	$0	$0	$0
BERNADETTE MCPHERSON	TREASURER - TRUSTEE	N/A	Director	$0	$0	$0
KEITH FURLONG	EXECUTIVE DIRECTOR - TRUSTEE	N/A	Officer Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	No data	$27,375	$50,948	No data
2022	$2,500	$33,469	$78,323	$-30,969
2021	No data	$73,425	$109,292	No data
2020	$328,103	$241,737	$182,717	$86,366
2019	$2,687	$72,710	$96,351	$-70,023
2018	$438,509	$514,879	$166,374	$-76,370